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is a Japanese
animator An animator is an artist who creates multiple images, known as frames, which give an illusion of movement called animation when displayed in rapid sequence. Animators can work in a variety of fields including film, television, and video games ...
,
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
and
film director A film director controls a film's artistic and dramatic aspects and visualizes the screenplay (or script) while guiding the film crew and actors in the fulfilment of that vision. The director has a key role in choosing the cast members, pr ...
. Working at
Kyoto Animation , often abbreviated , is a Japanese animation studio and light novel publisher located in Uji, Kyoto Prefecture. Founded in 1985 by Yoko and Hideaki Hatta, it has produced anime works including '' The Melancholy of Haruhi Suzumiya'' (2006), '' ...
, she directed the
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
series ''
K-On! is a Japanese four-panel manga series written and illustrated by Kakifly serialized in Houbunsha's '' Manga Time Kirara'' magazine between the May 2007 and October 2010 issues, and also serialized in Houbunsha's '' Manga Time Kirara Car ...
'' (2009-2010) and ''
Tamako Market is a Japanese anime television series produced by Kyoto Animation, directed by Naoko Yamada, and written by Reiko Yoshida. The series aired in Japan between January 10 and March 28, 2013. The anime has been licensed in North America by Sen ...
'' (2013), and the anime films '' A Silent Voice'' (2016) and ''
Liz and the Blue Bird is a 2018 Japanese animated drama film directed by Naoko Yamada and written by Reiko Yoshida, based on the '' Sound! Euphonium'' novel series written by Ayano Takeda and its eponymous anime television series adaptation by Yamada and Tatsuya Ishih ...
'' (2018). In 2021, she directed the
original net animation An original net animation (ONA), known in Japan as , is an anime that is directly released onto the Internet. ONAs may also have been aired on television if they were first directly released on the Internet. The name mirrors original video animati ...
''
The Heike Story is a Japanese original net animation series adapted from Hideo Furukawa's 2016 translation into modern Japanese of ''The Tale of the Heike'', a 13th-century historical epic depicting the rise and fall of the Taira clan. The series was produce ...
'' under Science SARU. The series premiered on Japanese television in January 2022. She has won multiple awards for her work, as well as become world renowned for her stylistic choices in anime. She was also one of the youngest people to be made a director with Kyoto Animation, getting her first directing opportunity around 4 years after finishing college and starting work for the studio.


Early life and education

Yamada was born in Kyoto Prefecture. She enjoyed drawing as a child and would copy images from the ''
Patlabor , also known as ''Patlabor'' (a portmanteau of "patrol" and "labor"), is a Japanese science fiction media franchise created by Headgear, a group consisting of manga artist Masami Yūki, director Mamoru Oshii, screenwriter Kazunori Itō ...
'' and ''
Dragon Ball is a Japanese media franchise created by Akira Toriyama in 1984. The Dragon Ball (manga), initial manga, written and illustrated by Toriyama, was serialized in ''Weekly Shōnen Jump'' from 1984 to 1995, with the 519 individual chapters colle ...
'' series. Always showing an interest in film, Yamada would stay up late as a child just to catch what ever film might be playing in the evening slot. She showed interest in extracurricular activities as well, joining the volleyball club in primary school and the tennis and photography clubs in high school. At the Kyoto University of Art and Design, she studied
oil painting Oil painting is the process of painting with pigments with a medium of drying oil as the binder. It has been the most common technique for artistic painting on wood panel or canvas for several centuries, spreading from Europe to the rest ...
and was a member of the
special effects Special effects (often abbreviated as SFX, F/X or simply FX) are illusions or visual tricks used in the theatre, film, television, video game, amusement park and simulator industries to simulate the imagined events in a story or virtual wo ...
club.


Career

Yamada originally intended to work in
film A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmospher ...
after graduating from university, but she decided to join
Kyoto Animation , often abbreviated , is a Japanese animation studio and light novel publisher located in Uji, Kyoto Prefecture. Founded in 1985 by Yoko and Hideaki Hatta, it has produced anime works including '' The Melancholy of Haruhi Suzumiya'' (2006), '' ...
after seeing an advertisement the company had posted at her school. She first worked as an inbetweener for the very popular anime ''
Inuyasha is a Japanese manga series written and illustrated by Rumiko Takahashi. It was serialized in Shogakukan's ''shōnen'' manga magazine ''Weekly Shōnen Sunday'' from November 1996 to June 2008, with its chapters collected in fifty-six '' ...
'' (2000-2004), which was outsourced to the studio at that time. She was eventually promoted as a key animator for TV adaptation of '' Air'' (2005). From there she would work as the Key Animator on a number of other shows including ''The Melancholy of Haruhi Suzumiya'', ''Kanon'', and ''Lucky Star''. She would then be mentored by one of the directors already working at Kyoto Animation, Tatsuya Ishihara. When asked about his initial thoughts on Yamada, Ishihara said " I thought she was a weird subculture girl who went to an arts university." Her first directorial work was for the 17th episode of the anime series ''
Clannad Clannad () is an Irish band formed in 1970 in Gweedore, County Donegal by siblings Ciarán, Pól, and Moya Brennan and their twin uncles Noel and Pádraig Duggan. They have adopted various musical styles throughout their history, including ...
'' (2008), though it was ''
K-On! is a Japanese four-panel manga series written and illustrated by Kakifly serialized in Houbunsha's '' Manga Time Kirara'' magazine between the May 2007 and October 2010 issues, and also serialized in Houbunsha's '' Manga Time Kirara Car ...
'' (2009) that marks her chief directorial debut and the development of her unique style. The series would become successful, breaking numerous records and spurring another season in 2010 and a film in 2011, both directed by Yamada. In 2013, she directed ''
Tamako Market is a Japanese anime television series produced by Kyoto Animation, directed by Naoko Yamada, and written by Reiko Yoshida. The series aired in Japan between January 10 and March 28, 2013. The anime has been licensed in North America by Sen ...
'', an original work which focused on the main characters change from adolescence to adult hood. The following year, she directed its sequel film, '' Tamako Love Story'', in which she won the New Face Award at the
Japan Media Arts Festival The Japan Media Arts Festival is an annual festival held since 1997 by Japan's Agency for Cultural Affairs. The festival begins with an open competition and culminates with the awarding of several prizes and an exhibition. Based on judging by a ...
. She
storyboard A storyboard is a graphic organizer that consists of illustrations or images displayed in sequence for the purpose of pre-visualizing a motion picture, animation, motion graphic or interactive media sequence. The storyboarding process, in t ...
ed the entire film herself, and also wrote the lyrics for the opening
theme song Theme music is a musical composition that is often written specifically for radio programming, television shows, video games, or films and is usually played during the title sequence, opening credits, closing credits, and in some instances at ...
, ''Everybody Loves Somebody''. Yamada's next project was the feature film '' A Silent Voice'' (2016), an adaptation of the manga of the same name. Although it reflected on elements of bullying and physical impairment in Japan, Yamada did state that she did not want those to be the central focal point, but rather wanted the audience to focus on the more positive aspects of the film and use bullying as a means of showing Shoya's personality as a teen. The film opened at #2 in the Japanese Box Office and grossed a total of ¥2.3 billion, the 19th highest-grossing film in Japan in 2016. The film also received multiple award nominations, including Best Animation Film in the Mainichi Film Awards and the Excellent Animation of the Year in the Japan Academy Prize. ''A Silent Voice'' is scheduled to be rereleased in North American theaters on October 12, 2022 for the film's fifth anniversary. On July 18, 2019, a man started a fire at the main studio of Kyoto Animation, killing 36 of Yamada's colleagues and wounding 33 others. Yamada was reported not to have been hurt in the fire. In 2020, Yamada departed from Kyoto Animation, and she debuted with her first work outside of her home studio. Yamada started her work on the
original net animation An original net animation (ONA), known in Japan as , is an anime that is directly released onto the Internet. ONAs may also have been aired on television if they were first directly released on the Internet. The name mirrors original video animati ...
''
The Heike Story is a Japanese original net animation series adapted from Hideo Furukawa's 2016 translation into modern Japanese of ''The Tale of the Heike'', a 13th-century historical epic depicting the rise and fall of the Taira clan. The series was produce ...
'', at the anime studio Science SARU, which released its first episode in September 2021.


Style and themes

For Yamada, the most important part of being a director is to observe people. She describes herself as a "
method Method ( grc, μέθοδος, methodos) literally means a pursuit of knowledge, investigation, mode of prosecuting such inquiry, or system. In recent centuries it more often means a prescribed process for completing a task. It may refer to: *Scien ...
" director, emphasizing the minds of the characters. In an interview about her work on the ''K-On!'' series, Yamada states, "It’s very important to me to treat the characters as individual people. I don’t think of them as imaginary; instead I try to come in touch with them from their perspective." This desire to connect with characters' thoughts and feelings also extends to the frequent LGBTQ+ characters and themes depicted in her works, with Yamada stating that although she doesn't desire to either avoid LGBTQ+ themes or give them special treatment, she aims to depict them as a "natural course". Yamada's work often features low-angle shots on the legs, a stylistic choice that sets her apart from many other anime directors. When asked about this choice, she explained, "when you're nervous, you move your legs around. I think that it would be nice to express emotion like that." Yamada credits the majority of her style and themes to her love of live action film. Even though she decided to work in animation, much of her shot composition and use of space is heavily influenced by film styles found in live action work. Specifically, her use of low angle shots, shallow depth of field, and varying camera movement, allows Yamada's to pull in the audience stylistically just as any live action film would. When it comes to how Yamada thinks about her characters, she focuses heavily on styles of communication. Yamada also focuses a lot on the color composition in each shot of her works, by using specific tones she is able to better portray the emotions the characters are going through. While much of Yamada's work has focused on female protagonists, her work on ''A Silent Voice'' features a male protagonist. This was a difficult direction for Yamada because she had said “I love girls, so I want to depict girls from here onwards. Depicting boys is difficult. For example, I thought a lot about what to do if boys who saw the film thought a guy wouldn’t do something like that.” Yamada has been known to encourage her co-workers to have an enjoyable work environment, stating that "when I direct a title, I’m determined to do anything to make it great—so that everyone walks out of it thinking it was worthwhile, glad to have been involved."


Filmography


Television series

* Air (TV Series) (key animator - 3 episodes, 2005) (in between animator - 2 episodes, 2005) * The Melancholy of Haruhi Suzumiya (key animator - 4 episodes, 2006) * Kanon (key animator - 24 episodes, 2006) * Lucky Star (animator - 6 episodes, 2007) * Moribito: Guardian of the Spirit (background artist - 16 episodes, 2007) *
Clannad Clannad () is an Irish band formed in 1970 in Gweedore, County Donegal by siblings Ciarán, Pól, and Moya Brennan and their twin uncles Noel and Pádraig Duggan. They have adopted various musical styles throughout their history, including ...
(TV Series) (key animator - 27 episodes, 2008) *''
K-On! is a Japanese four-panel manga series written and illustrated by Kakifly serialized in Houbunsha's '' Manga Time Kirara'' magazine between the May 2007 and October 2010 issues, and also serialized in Houbunsha's '' Manga Time Kirara Car ...
'' (director, key animator - 14 episodes, 2009) *
Nichijou is a Japanese manga series written and illustrated by Keiichi Arawi. The manga began serialization in the December 2006 issue of Kadokawa Shoten's manga magazine '' Shōnen Ace'', and was also serialized in ''Comptiq'' between the March 2007 ...
(animator - 13 episodes, 2011) *''
Tamako Market is a Japanese anime television series produced by Kyoto Animation, directed by Naoko Yamada, and written by Reiko Yoshida. The series aired in Japan between January 10 and March 28, 2013. The anime has been licensed in North America by Sen ...
'' (2013) *
Free! ''Free!'' is a Japanese anime television series produced by Kyoto Animation and Animation Do. The series is loosely based on the light novel, , written by Kōji Ōji, which received an honorable mention in the second Kyoto Animation Awar ...
(key animator - 12 episodes, 2013) * Beyond the Boundary (key animator - 15 episodes, 2014) *''
Sound! Euphonium is a Japanese novel series written by Ayano Takeda. The story is set in Uji, Kyoto and focuses on the Kitauji High School Music Club, whose concert band is steadily improving thanks to the newly appointed adviser's strict instruction ...
'' (2015, series unit director; with Tatsuya Ishihara) *'' Sound! Euphonium 2'' (2016, series unit director; with Tatsuya Ishihara) *''Modern Love Tokyo'' (2022, episode 7)


Films

*'' K-On! The Movie'' (2011) *'' Tamako Love Story'' (2014) *'' Sound! Euphonium: Welcome to the Kitauji High School Concert Band'' (2016, series unit director; with Tatsuya Ishihara) *'' A Silent Voice'' (2016) *'' Sound! Euphonium: Todoketai Melody'' (2017, series unit director; with Tatsuya Ishihara (chief director) and Taichi Ogawa) *''
Liz and the Blue Bird is a 2018 Japanese animated drama film directed by Naoko Yamada and written by Reiko Yoshida, based on the '' Sound! Euphonium'' novel series written by Ayano Takeda and its eponymous anime television series adaptation by Yamada and Tatsuya Ishih ...
'' (2018) *'' Sound! Euphonium: Our Promise – A Brand New Day'' (2019, chief unit director; with Tatsuya Ishihara)


Original net animations

*''
The Heike Story is a Japanese original net animation series adapted from Hideo Furukawa's 2016 translation into modern Japanese of ''The Tale of the Heike'', a 13th-century historical epic depicting the rise and fall of the Taira clan. The series was produce ...
'' (2021)


Awards and nominations


References


External links


Official blog
*
Translated interviews with Yamada
{{DEFAULTSORT:Yamada, Naoko Living people Anime directors Japanese television directors Japanese women film directors Kyoto Animation people People from Gunma Prefecture People from Kyoto Prefecture Science Saru people Women television directors Japanese film directors Japanese animated films Year of birth missing (living people)