Samsung Ativ (stylized as ATIV) is a discontinued series of

Microsoft Windows Windows is a Product lining, product line of Proprietary software, proprietary graphical user interface, graphical operating systems developed and marketed by Microsoft. It is grouped into families and subfamilies that cater to particular sec ...

-based

personal computer A personal computer, commonly referred to as PC or computer, is a computer designed for individual use. It is typically used for tasks such as Word processor, word processing, web browser, internet browsing, email, multimedia playback, and PC ...

s and

mobile computing Mobile computing is human–computer interaction in which a computer is expected to be transported during normal usage and allow for transmission of data, which can include voice and video transmissions. Mobile computing involves mobile commun ...

devices produced by

Samsung Electronics Samsung Electronics Co., Ltd. (SEC; stylized as SΛMSUNG; ) is a South Korean multinational major appliance and consumer electronics corporation founded on 13 January 1969 and headquartered in Yeongtong District, Suwon, South Korea. It is curr ...

, marketed from 2012 to 2016. The word ''Ativ'' is the word ''vita'', meaning "life", written backwards. The brand was originally used for Samsung's

Windows 8 Windows 8 is a major release of the Windows NT operating system developed by Microsoft. It was Software release life cycle#Release to manufacturing (RTM), released to manufacturing on August 1, 2012, made available for download via Microsoft ...

and

Windows Phone 8 Windows Phone 8 is the second generation of the Windows Phone mobile operating system from Microsoft Corporation, Microsoft, released on October 29, 2012. It runs on the Windows NT kernel and is the successor to Windows Phone 7. It was the first ...

-based tablets and smartphones, including one device running

Windows RT Windows RT is a mobile operating system developed by Microsoft and released alongside Windows 8 on October 26, 2012. It is a version of Windows 8 or Windows 8.1 built for the 32-bit ARM architecture (ARMv7), designed to take advantage of th ...

. In April 2013, Samsung announced that it would extend the brand to all of its future PC products (including conventional laptops and desktop computers, such as its newly introduced Ativ Book 5 and Ativ Book 6), and re-branded some of its existing product lines and models under the Ativ name, including "Ativ Book" (for laptops), and "Ativ One" (for

all-in-one computer An all-in-one computer (also called an AIO or all-in-one PC) is a type of personal computer that integrates the computer components, such as the CPU, monitor, and speakers, into a single unit. It occupies a smaller footprint than a desktop com ...

s). Ativ was the result of the unification of its Windows-based Samsung Series computers and

Samsung Omnia The Omnia series is a line of smartphones produced by Samsung Electronics. Omnia devices run either Microsoft's Windows Mobile 6.5, or Windows Phone 7 operating systems, and one Symbian device under the brand was also released. Samsung Omnia M is ...

mobiles. However after lackluster performance, the Ativ brand was scrapped in South Korea in 2014 with new computers branded Samsung Notebook. In overseas markets, Ativ continued until January 2016 when Samsung released the

Galaxy TabPro S The Samsung Galaxy TabPro S is a 12-inch Windows 10-based 2-in-1 PC produced and marketed by Samsung Electronics. It came in a standard version and a Gold version. The TabPro S marked the first device in the Samsung Galaxy series to run Microsoft ...

, its first

Windows 10 Windows 10 is a major release of Microsoft's Windows NT operating system. The successor to Windows 8.1, it was Software release cycle#Release to manufacturing (RTM), released to manufacturing on July 15, 2015, and later to retail on July 2 ...

device under the

Galaxy A galaxy is a Physical system, system of stars, stellar remnants, interstellar medium, interstellar gas, cosmic dust, dust, and dark matter bound together by gravity. The word is derived from the Ancient Greek, Greek ' (), literally 'milky', ...

brand, which had traditionally been reserved only for Samsung devices running the rival

Android Android most commonly refers to: *Android (robot), a humanoid robot or synthetic organism designed to imitate a human * Android (operating system), a mobile operating system primarily developed by Google * Android TV, a operating system developed ...

operating system. Afterwards, the

Galaxy Book Samsung Galaxy Book is a line of Microsoft Windows based Laptop, laptop computers produced by Samsung Electronics of South Korea. The Galaxy Book originated as a tablet computer with a 2-in-1 laptop, detachable keyboard; however in 2020 it had ev ...

line was formed.

Smartphones

* Samsung Ativ S *

Samsung Ativ Odyssey The ATIV Odyssey is a mid-range smartphone manufactured by Samsung. Like all products under the Ativ brand, the Odyssey is a Microsoft Windows-based device. It specifically shipped with the Windows Phone 8 operating system. It was offered throug ...

* Samsung Ativ SE * Samsung ATIV S Neo

Tablets and convertibles

* Samsung Ativ Tab (Windows RT) * Samsung Ativ Tab 5 ''(Smart PC)'' (Windows 8) * Samsung Ativ Tab 7 ''(Smart PC Pro)'' (Windows 8) * Samsung Ativ Tab 3 (Windows 8) *

Samsung Ativ Q The Samsung Ativ Q was a 13.3-inch convertible laptop to be manufactured by Samsung. Unveiled at a ''Samsung Premiere'' event on June 20, 2013, the tablet was to run Windows 8, but also shipped with software that also allowed it to run the Androi ...

(Windows 8 and Android 4.2.2 Jellybean)

Personal computers

Laptops

*Samsung Ativ Book 2 *Samsung Ativ Book 4 370 *Samsung Ativ Book 4 510 *Samsung Ativ Book 5 *Samsung Ativ Book 6 *Samsung Ativ Book 7 *Samsung Ativ Book 8 * Samsung Ativ Book 9 Plus (Black) (Windows 8) * Samsung Ativ Book 9 Lite (White) (Windows 8/ Pro)

Desktops

*Samsung Ativ One 3 *Samsung Ativ One 5 *Samsung Ativ One 7 *Samsung Ativ One 7 Curved

References