Shell Answer Man
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Shell Answer Man
The Shell Answer Man was a series of television advertisements from the 1960s through the 1990s sponsored by Royal Dutch Shell in which answers were provided to common questions from the public about driving, with advice on vehicle maintenance, repair and safety, as well as guidance to users of home heating oil. Companion booklets, a series titled the Shell Answer Books, were inserted into major magazines and distributed as free giveaways at Shell gas stations. The ads were aimed at typical drivers, helping inform them how to avoid wasting gasoline through such tips as not making jackrabbit starts, ensuring proper tire inflation, regular oil changes and proper basic maintenance of their vehicle, as well as guidance on how to get the most out of heating one's home. The campaign was developed in the late 1960s for Shell by the advertising firm of Ogilvy & Mather, a relationship that would continue for nearly four decades. Print ads addressed other oil uses, such as touting the benefi ...
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Ogilvy & Mather
Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London-based advertising agency, agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City agency that was founded in 1948 by David Ogilvy (businessman), David Ogilvy. The agency is part of the WPP Group global agency network. It provides services in five areas: growth and innovation; advertising, brand and content; public relations and influence; experience; and health. It also operates a strategy division Ogilvy Consulting. History Foundation The agency was founded in London in 1850, when Edmund Charles Mather began an advertising agency on Fleet Street. By the 1860s, Mather had a U.S. branch called Mather & Abbott at 335 Broadway, New York City. After Mather's death in 1886, his son, Harley Lawrence Mather, partnered with Herbert Oakes Crowther, and the London agency became known as Mather & Crowther. Th ...
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Houston
Houston (; ) is the most populous city in Texas, the most populous city in the Southern United States, the fourth-most populous city in the United States, and the sixth-most populous city in North America, with a population of 2,304,580 in 2020. Located in Southeast Texas near Galveston Bay and the Gulf of Mexico, it is the seat and largest city of Harris County and the principal city of the Greater Houston metropolitan area, which is the fifth-most populous metropolitan statistical area in the United States and the second-most populous in Texas after Dallas–Fort Worth. Houston is the southeast anchor of the greater megaregion known as the Texas Triangle. Comprising a land area of , Houston is the ninth-most expansive city in the United States (including consolidated city-counties). It is the largest city in the United States by total area whose government is not consolidated with a county, parish, or borough. Though primarily in Harris County, small portions of ...
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Turner Classic Movies
Turner Classic Movies (TCM) is an American movie-oriented pay-TV network owned by Warner Bros. Discovery. Launched in 1994, Turner Classic Movies is headquartered at Turner's Techwood broadcasting campus in the Midtown business district of Atlanta, Georgia. The channel's programming consists mainly of classic theatrically released feature films from the Turner Entertainment film library – which comprises films from Warner Bros. (covering films released before 1950), Metro-Goldwyn-Mayer (covering films released before May 1986), and the North American distribution rights to films from RKO Pictures. However, Turner Classic Movies also licenses films from other studios and occasionally shows more recent films. The channel is available in the United States, Canada, the United Kingdom, Ireland, Malta (as Turner Classic Movies), Latin America, France, Greece, Cyprus, Spain, the Nordic countries, the Middle East, Africa (as TNT), and Asia-Pacific. History Origins In 1986, eig ...
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The Record (Bergen County)
''The Record'' (also called ''The North Jersey Record'', ''The Bergen Record'', ''The Sunday Record'' (Sunday edition) and formerly ''The Bergen Evening Record'') is a newspaper in New Jersey, United States. Serving Bergen, Essex, Hudson and Passaic counties in northern New Jersey, it has the second-largest circulation of the state's daily newspapers, behind ''The Star-Ledger''. ''The Record'' was under the ownership of the Borg family from 1930 to 2016, and the family went on to form North Jersey Media Group, which eventually bought its competitor, the ''Herald News''. Both papers are now owned by Gannett Company, which purchased the Borgs' media assets in July 2016. For years, ''The Record'' had its primary offices in Hackensack with a bureau in Wayne. Following the purchase of the competing ''Herald News'' of Passaic, both papers began centralizing operations in what is now Woodland Park, where ''The Record'' is currently based. History The newspaper was first publis ...
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Television Week
Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers. After World War II, an improved form of black-and-white television broadcasting became popular in the United Kingdom and the United States, and television sets became commonplace in homes, businesses, and institutions. During the 1950s, television was the primary medium for influencing public opinion.Diggs-Brown, Barbara (2011''Strategic Public Relations: Audience Focused Practice''p. 48 In the mid-1960s, color broadcasting was introduced in the U.S. and most other developed countries. The availability of various types of archival stor ...
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The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital media, digital subscribers. It also is a producer of popular podcasts such as ''The Daily (podcast), The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones (publisher), George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won List of Pulitzer Prizes awarded to The New York Times, 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national "newspaper of record". For print it is ranked List of newspapers by circulation, 18th in the world by circulation and List of newspapers in the United States, 3rd in the U.S. The paper is owned by the New York Times Company, which is Public company, publicly traded. It has been governed by the Sulzberger family since 189 ...
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Dallas Morning News
''The Dallas Morning News'' is a daily newspaper serving the Dallas–Fort Worth area of Texas, with an average print circulation of 65,369. It was founded on October 1, 1885 by Alfred Horatio Belo as a satellite publication of the ''Galveston Daily News'', of Galveston, Texas. Historically, and to the present day, it is the most prominent newspaper in Dallas. Today it has one of the 20 largest paid circulations in the United States. Throughout the 1990s and as recently as 2010, the paper has won nine Pulitzer Prizes for reporting and photography, George Polk Awards for education reporting and regional reporting, and an Overseas Press Club award for photography. The company has its headquarters in downtown Dallas. History ''The Dallas Morning News'' was founded in 1885 as a spin-off of the ''Galveston Daily News'' by Alfred Horatio Belo. In 1926, the Belo family sold a majority interest in the paper to its longtime publisher, George Dealey. By the 1920s, the Dallas Morni ...
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Associated Press
The Associated Press (AP) is an American non-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association. It produces news reports that are distributed to its members, U.S. newspapers and broadcasters. The AP has earned 56 Pulitzer Prizes, including 34 for photography, since the award was established in 1917. It is also known for publishing the widely used '' AP Stylebook''. By 2016, news collected by the AP was published and republished by more than 1,300 newspapers and broadcasters, English, Spanish, and Arabic. The AP operates 248 news bureaus in 99 countries. It also operates the AP Radio Network, which provides newscasts twice hourly for broadcast and satellite radio and television stations. Many newspapers and broadcasters outside the United States are AP subscribers, paying a fee to use AP material without being contributing members of the cooperative. As part of their cooperative agreement with the AP, ...
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Texas
Texas (, ; Spanish: ''Texas'', ''Tejas'') is a state in the South Central region of the United States. At 268,596 square miles (695,662 km2), and with more than 29.1 million residents in 2020, it is the second-largest U.S. state by both area (after Alaska) and population (after California). Texas shares borders with the states of Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the west, and the Mexican states of Chihuahua, Coahuila, Nuevo León, and Tamaulipas to the south and southwest; and has a coastline with the Gulf of Mexico to the southeast. Houston is the most populous city in Texas and the fourth-largest in the U.S., while San Antonio is the second most populous in the state and seventh-largest in the U.S. Dallas–Fort Worth and Greater Houston are, respectively, the fourth- and fifth-largest metropolitan statistical areas in the country. Other major cities include Austin, the second most populous s ...
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Evening Independent
The ''Evening Independent'' was St. Petersburg, Florida's first daily newspaper. The sister evening newspaper of the '' St. Petersburg Times'', it was launched as a weekly newspaper in March 1906 under the ownership of Willis B. Powell. In November 1907, it became a daily paper as the ''St. Petersburg Evening Independent''. The newspaper was known for its "Sunshine Offer", which was first enacted in 1910 by Lew Brown as a way to publicize St. Petersburg as "The Sunshine City". The paper offered copies free following days without sunshine in St. Petersburg. From 1910 until the paper folded in 1986, the ''Evening Independent'' made good on its offer 296 times. The ''Evening Independent'' was acquired by the ''Times'' in 1962, when its previous owner, the Thomson newspaper chain, threatened to close it down. Roy Thomson had originally bought the ''Independent'' so he would have a place to moor his yacht. The ''Evening Independent'' was merged into the ''Times'' in November 19 ...
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Royal Dutch Shell
Shell plc is a British multinational oil and gas company headquartered in London, England. Shell is a public limited company with a primary listing on the London Stock Exchange (LSE) and secondary listings on Euronext Amsterdam and the New York Stock Exchange. It is one of the oil and gas "supermajors" and by revenue and profits is consistently one of the largest companies in the world. Measured by both its own emissions, and the emissions of all the fossil fuels it sells, Shell was the ninth-largest corporate producer of greenhouse gas emissions in the period 1988–2015. Shell was formed in 1907 through the merger of Royal Dutch Petroleum Company of the Netherlands and The "Shell" Transport and Trading Company of the United Kingdom. The combined company rapidly became the leading competitor of the American Standard Oil and by 1920 Shell was the largest producer of oil in the world. Shell first entered the chemicals industry in 1929. Shell was one of the " Seven Sisters" whi ...
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PR Newswire
PR Newswire is a distributor of press releases headquartered in Chicago. The service was created in 1954 to allow companies to electronically send press releases to news organizations, using teleprinters at first. The founder, Herbert Muschel, operated the service from his house in Manhattan for approximately 15 years. The business was eventually sold to Western Union and then United Newspapers of London. In December 2015, Cision Inc. announced it would acquire the company. On January 1, 2021, Cision formally merged PR Newswire into the company, ending its status as a legal entity after 66 years. Cision plans to continue utilizing the brand name for the foreseeable future in the United States, as well as in Europe and the Asia-Pacific regions. History PR Newswire was founded in March 1954 by Herbert Muschel, who ran the business from his town house in New York City for the first 15 years of its operation. The company used telecommunications lines and teleprinters owned by Wes ...
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