|
Social Currency
Social currency refers to the actual and potential resources from presence in social networks and communities, including both digital and offline. It is, in essence, an action made by a company or stance of being, to which consumers feel a sense of value when associating with a brand, while the humanization of the brand generates loyalty and "word of mouth" virality for the organization. The concept derives from Pierre Bourdieu Pierre Bourdieu (, ; ; ; 1 August 1930 – 23 January 2002) was a French sociologist and public intellectual. Bourdieu's contributions to the sociology of education, the theory of sociology, and sociology of aesthetics have achieved wide influ ...'s social capital theory and relates to increasing one's sense of community, granting access to information and knowledge, helping to form one's identity, and providing status and recognition. In marketing and management In their study on social currency, the consulting company Vivaldi Partners defin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Network
A social network is a social structure consisting of a set of social actors (such as individuals or organizations), networks of Dyad (sociology), dyadic ties, and other Social relation, social interactions between actors. The social network perspective provides a set of methods for analyzing the structure of whole social entities along with a variety of theories explaining the patterns observed in these structures. The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine dynamics of networks. For instance, social network analysis has been used in studying the spread of misinformation on social media platforms or analyzing the influence of key figures in social networks. Social networks and the analysis of them is an inherently Interdisciplinarity, interdisciplinary academic field which emerged from social psychology, sociology, statistics, and graph theory. Georg Simmel authored early structural th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongst virtual communities and Network virtualization, networks. Common features include: * Online platforms enable users to create and share content and participate in social networking. * User-generated content—such as text posts or comments, digital photos or videos, and data generated through online interactions. * Service-specific profiles that are designed and maintained by the List of social networking services, social media organization. * Social media helps the development of online social networks by connecting a User profile, user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests platforms enable communal activity. Social media enhances and extends human networks. Users access so ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pierre Bourdieu
Pierre Bourdieu (, ; ; ; 1 August 1930 – 23 January 2002) was a French sociologist and public intellectual. Bourdieu's contributions to the sociology of education, the theory of sociology, and sociology of aesthetics have achieved wide influence in several related academic fields (e.g. anthropology, media and cultural studies, education, popular culture, and the arts). During his academic career he was primarily associated with the School for Advanced Studies in the Social Sciences in Paris and the Collège de France. Bourdieu's work was primarily concerned with the dynamics of power in society, especially the diverse and subtle ways in which power is transferred and social order is maintained within and across generations. In conscious opposition to the idealist tradition of much of Western philosophy, his work often emphasized the corporeal nature of social life and stressed the role of practice and embodiment in social dynamics. Building upon and criticizing the theor ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Capital
Social capital is a concept used in sociology and economics to define networks of relationships which are productive towards advancing the goals of individuals and groups. It involves the effective functioning of social groups through interpersonal relationships, a shared sense of identity, a shared understanding, shared norms, shared values, trust, cooperation, and reciprocity. Some have described it as a form of capital that produces public goods for a common purpose, although this does not align with how it has been measured. Social capital has been used to explain the improved performance of diverse groups, the growth of entrepreneurial firms, superior managerial performance, enhanced supply chain relations, the value derived from strategic alliances, and the evolution of communities. History While it has been suggested that the term ''social capital'' was in intermittent use from about 1890, before becoming widely used in the late 1990s, the earliest credited us ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Access To Information
Access may refer to: Companies and organizations * ACCESS (Australia), an Australian youth network * Access (credit card), a former credit card in the United Kingdom * Access Co., a Japanese software company * Access International Advisors, a hedge fund * AirCraft Casualty Emotional Support Services * Arab Community Center for Economic and Social Services * Access, the Alphabet division containing Google Fiber * Access, the Southwest Ohio Regional Transit Authority's paratransit service Sailing * Access 2.3, a sailing keelboat * Access 303, a sailing keelboat * Access Liberty, a sailing keelboat Television * '' Access Hollywood'', formerly ''Access'', an American entertainment newsmagazine * ''Access'' (British TV programme), a British entertainment television programme * ''Access'' (Canadian TV series), a Canadian television series (1974–1982) * Access TV, a former Canadian educational television channel (1973–2011) * Access Television Network, an American infom ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Status
Social status is the relative level of social value a person is considered to possess. Such social value includes respect, honour, honor, assumed competence, and deference. On one hand, social scientists view status as a "reward" for group members who treat others well and take initiative. This is one explanation for its apparent cross-cultural universality. On the other hand, while people with higher status experience a litany of benefits—such as greater health, admiration, resources, influence, and freedom—those with lower status experience poorer outcomes across all of those metrics. Importantly, status is based in widely shared ''beliefs'' about who members of a society judge as more competent or moral. While such beliefs can stem from an impressive performance or success, they can also arise from possessing characteristics a society has deemed meaningful like a person's race or occupation. In this way, status reflects how a society judges a person's relative social worth ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Currency Levers
Social organisms, including human(s), live collectively in interacting populations. This interaction is considered social whether they are aware of it or not, and whether the exchange is voluntary or not. Etymology The word "social" derives from the Latin word ''socii'' ("allies"). It is particularly derived from the Italian ''Socii'' states, historical allies of the Roman Republic (although they rebelled against Rome in the Social War of 91–87 BC). Social theorists In the view of Karl Marx,Morrison, Ken. ''Marx, Durkheim, Weber. Formations of modern social thought'' human beings are intrinsically, necessarily and by definition social beings who, beyond being "gregarious creatures", cannot survive and meet their needs other than through social co-operation and association. Their social characteristics are therefore to a large extent an objectively given fact, stamped on them from birth and affirmed by socialization processes; and, according to Marx, in producing and reproduci ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fan (person)
A fan or fanatic, sometimes also termed an aficionado or enthusiast, is a person who exhibits strong interest or admiration for something or somebody, such as a celebrity, a sport, a sports team, a genre, a politician, a book, a movie, a video game or an entertainer. Collectively, the fans of a particular object or person constitute its fanbase or fandom. They may show their enthusiasm in a variety of ways, such as by promoting the object of their interest, being members of a related fan club, holding or participating in fan conventions or writing fan mail. They may also engage in creative activities (" fan labor") such as creating fanzines, writing fan fiction, making memes, drawing fan art, or developing fan games. Some excessively avid fans are called "stans." Etymology Merriam-Webster, the Oxford dictionary and other sources define "fan" as a shortened version of the word '' fanatic''. ''Fanatic'' itself, introduced into English around 1550, means "marked by excess ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Capital
Social capital is a concept used in sociology and economics to define networks of relationships which are productive towards advancing the goals of individuals and groups. It involves the effective functioning of social groups through interpersonal relationships, a shared sense of identity, a shared understanding, shared norms, shared values, trust, cooperation, and reciprocity. Some have described it as a form of capital that produces public goods for a common purpose, although this does not align with how it has been measured. Social capital has been used to explain the improved performance of diverse groups, the growth of entrepreneurial firms, superior managerial performance, enhanced supply chain relations, the value derived from strategic alliances, and the evolution of communities. History While it has been suggested that the term ''social capital'' was in intermittent use from about 1890, before becoming widely used in the late 1990s, the earliest credited us ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sociological Terminology
Sociology is the scientific study of human society that focuses on society, human social behavior, patterns of Interpersonal ties, social relationships, social interaction, and aspects of culture associated with everyday life. The term sociology was coined in the late 18th century to describe the scientific study of society. Regarded as a part of both the social sciences and humanities, sociology uses various methods of Empirical research, empirical investigation and critical analysis to develop a body of knowledge about social order and social change. Sociological subject matter ranges from Microsociology, micro-level analyses of individual interaction and agency (sociology), agency to Macrosociology, macro-level analyses of social systems and social structure. Applied sociological research may be applied directly to social policy and welfare, whereas Theory, theoretical approaches may focus on the understanding of social processes and phenomenology (sociology), phenomenologic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Reputation Management
Reputation management, refers to the Social influence, influencing, controlling, enhancing, or concealing of an individual's or group's reputation. It is a marketing technique used to modify a person's or a company's reputation in a positive way. The growth of the internet and social media led to growth of reputation management companies, with Search engine results page, search results as a core part of a client's reputation. Online reputation management (ORM) involves overseeing and influencing the search engine results related to products and services. Ethical grey areas include Mug shot publishing industry, mug shot removal sites, astroturfing customer review Website, sites, censoring complaints, and using search engine optimization tactics to game the system, influence results. In other cases, the ethical lines are clear; some reputation management companies are closely connected to websites that publish unverified and libelous statements about people. Such unethical companies ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
