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Pilsen Callao
Backus and Johnston (, ''Backus y Johnston'') is the largest brewery in Peru, part of Bavaria Brewery, which itself is part of the international AB InBev group. Its main brewery is located in the Ate District of Lima. Backus, as owner of almost all brands of beer available in Peru, enjoys a ''de facto'' monopoly over Peruvian beer consumption. Besides beer, Backus produces soft drinks and bottled water. History The Backus and Johnston brewery was founded in 1879 by the Americans Jacob Backus and John Howard Johnston in the Rímac District in Lima. In 1889, the two founders incorporated "The Backus and Johnston's Brewery Company Ltd" in London, and they transferred all their Peruvian brewery related assets to this new corporation in order to raise investment capital in the joint stock of London to continue their business growth. The founders continued as managing directors of the company until 1898 when Johnston left Peru; Backus died in 1899. The company operated as a British co ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand Arequipeña Glass Bottle 620 Ml
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a product or compa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Viva (beverage)
Viva is a Peruvian brand of soft drink owned by Backus and Johnston and sold in Perú. Viva is a rival product to Inca Kola sharing the same characteristics such as the yellow color. Viva is sold in PET bottles of 500 mL. See also * Inca Kola – direct competitive brand * Isaac Kola – direct competitive brand * List of soft drinks by country * Oro – direct competitive brand * Triple Kola This is a list of soft drinks in order of the brand's country of origin. A soft drink is a beverage that typically contains water (often carbonated water), a sweetener and a flavoring agent. The sweetener may be sugar, high-fructose cor ... – direct competitive brand External links *Backus web site Peruvian drinks Backus and Johnston brands {{food-product-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Guaraná (Backus)
Guaraná Backus is a Peruvian guaraná beverage containing guarana fruit and is sold in PET bottles of 500 ml. In 2007 the drink had 5% of the soft drinks market, and was relaunched with a new bottle and label and a light version. A year later its sales had increased by 49%. The brand has sponsored national windsurfing, taekwondo and youth football tournaments. It is widely used by Brazilian A/B youth sectors to be mixed up with whisky Whisky or whiskey is a type of distilled alcoholic beverage made from fermented grain mash. Various grains (which may be malted) are used for different varieties, including barley, corn, rye, and wheat. Whisky is typically aged in wooden ca .... References External linksBackus web site(in Spanish) Peruvian brands Peruvian drinks Backus and Johnston brands {{peru-cuisine-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Guaraná
Guaraná ( from the Portuguese ''guaraná'' ), ''Paullinia cupana'', syns. ''P. crysan, P. sorbilis'') is a climbing plant in the family Sapindaceae, native to the Amazon basin and especially common in Brazil. Guaraná has large leaves and clusters of flowers, and is best known for the seeds from its fruits, which are about the size of a coffee bean. As a dietary supplement or herb, guaraná seed is an effective stimulant: it contains about twice the concentration of caffeine found in coffee beans (about 2–8% caffeine in guarana seeds, compared to about 1–3% for coffee beans). The additive has gained notoriety for being used in energy drinks. As with other plants producing caffeine, the high concentration of caffeine is a defensive toxin that repels herbivores from the berry and its seeds. The colour of the fruit ranges from brown to red and it contains black seeds that are partly covered by white arils. The colour contrast when the fruit is split open has been compared ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Inca Kola
Inca Kola (also known as "the Golden Kola" in international advertising) is a soft drink that was created in Peru in 1935 by British immigrant Joseph Robinson Lindley. The soda has a sweet, fruity flavor that somewhat resembles its main ingredient, lemon verbena (, ''hierbaluisa'' or in Spanish). Americans compare its flavor to bubblegum or cream soda. Sometimes categorized as a champagne cola, it has been described as "an acquired taste" whose "intense color alone is enough to drive away the uninitiated." The Coca-Cola Company owns the Inca Kola trademark everywhere but in Peru. In Peru, the Inca Kola trademark is owned by , which since 1999 is a joint venture between The Coca-Cola Company and the Lindley family, former sole owners of and Inca Kola is a source of national pride and patriotism in Peru, a national icon. Inca Kola is available in parts of South America, North America and Europe, and while it has not enjoyed major success outside Peru, it can be found in Lat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nastro Azzurro
Peroni Brewery () is a brewing company, founded by Francesco Peroni in Vigevano, Italy in 1846. It is probably best known worldwide for its pale lager, ''Nastro Azzurro'' (5.1% ABV), which was the 13th best-selling beer in the United Kingdom in 2010. By 2016, Peroni was owned by Miller Brands U.K. of SABMiller. As part of the agreements made with regulators before Anheuser-Busch InBev was allowed to acquire SABMiller, the company sold Peroni to Asahi Breweries on 13 October 2016. Foundation and early history Foundation by Giovanni Peroni & Vigevano The Peroni company was established under the founding family name in the town of Vigevano, Italy, in 1846. Due to booming business, a second brewery was built in Rome. The company was moved to Rome by Giovanni Peroni in 1864, six years prior to Rome becoming the Italian capital in 1870. Throughout the late 19th and early 20th centuries, the company became one of the most prominent brewing companies in the newly unified Italian ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Birra Peroni
Peroni Brewery () is a brewing company, founded by Francesco Peroni in Vigevano, Italy in 1846. It is probably best known worldwide for its pale lager, ''Nastro Azzurro'' (5.1% ABV), which was the 13th best-selling beer in the United Kingdom in 2010. By 2016, Peroni was owned by Miller Brands U.K. of SABMiller. As part of the agreements made with regulators before Anheuser-Busch InBev was allowed to acquire SABMiller, the company sold Peroni to Asahi Breweries on 13 October 2016. Foundation and early history Foundation by Giovanni Peroni & Vigevano The Peroni company was established under the founding family name in the town of Vigevano, Italy, in 1846. Due to booming business, a second brewery was built in Rome. The company was moved to Rome by Giovanni Peroni in 1864, six years prior to Rome becoming the Italian capital in 1870. Throughout the late 19th and early 20th centuries, the company became one of the most prominent brewing companies in the newly unified Ital ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Malta Polar (Peru)
Malta Polar may refer to: * A non-alcoholic malt beverage brewed and bottled in Venezuela by Cervecería Polar (part of Empresas Polar) and in the United States by the Florida Brewery (also known as ''Maltín Polar'') * Malta Polar, a Peruvian Schwarzbier brewed by Backus and Johnston Backus and Johnston (, ''Backus y Johnston'') is the largest brewery in Peru, part of Bavaria Brewery, which itself is part of the international AB InBev group. Its main brewery is located in the Ate District of Lima. Backus, as owner of almo ...; now known as Pilsner Polar * Malta (drink), a non-alcoholic malt beverage {{disambig ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trujillo (beer)
Trujillo is a Peruvian brand of pilsner beer owned by Backus and Johnston. This beer is sold in Glass Glass is a non-crystalline, often transparent, amorphous solid that has widespread practical, technological, and decorative use in, for example, window panes, tableware, and optics. Glass is most often formed by rapid cooling ( quenching ... bottles of 310 ml, 355 ml, 500 ml, 620 ml and in cans. Pilsen Trujillo is brewed in the Backus brewery located in Trujillo city. History Before the takeover by Backus in 1994, Trujillo was brewed by ''Sociedad Cervecera de Trujillo S.A.'', which also produced ''La Norteña''. The first beer produced by the company was ''Libertad'' named after the La Libertad Region where Trujillo is located.Pilsen TrujilloCompany Retrieved October 13, 2007 As a regional beer patterned after the ''Callao'' pilsner from Callao, it copied its stylized logo and its ''malta'' (dark beer) companion, although the latter was cal ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pilsener
Pilsner (also pilsener or simply pils) is a type of pale lager. It takes its name from the Bohemian city of Plzeň (german: Pilsen), where the world's first pale lager (now known as Pilsner Urquell) was produced in 1842 by Pilsner Urquell Brewery. History Origin The city of Plzeň was granted brewing rights in 1307, but until the mid-1840s, most Bohemian beers were top- fermented. Originally called in german: Bürger-Brauerei Pilsen ( cs, Měšťanský pivovar Plzeň, en, Citizens' Brewery), it is now known as Pilsner Urquell Brewery. It was here they began to brew beer in the Bavarian style. Brewers had begun aging beer made with cool fermenting yeasts in caves ( lager, i.e., german: gelagert tored, which improved the beer's clarity and shelf-life. Part of this research benefited from the knowledge already expounded on in a book (printed in German in 1794, in Czech in 1799), written by Czech brewer (german: Franz Andreas Paupie, links=no) (1753–1805) from Brno. The ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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