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Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociology, sociological concept of the ''Öffentlichkeit'' or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, and suffered more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder. Etymology and definitions The name "public" originates with the Latin ''wikt:publicus#Latin, publicus'' (also ''wikt:poplicus#Latin, poplicus''), from ''wikt:populus#Latin, populus'', to the Engli ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure is mostly media-based, and this differentiates it from advertising as a form of marketing communications. Public relations often aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. However, advertising, especially of the type that focuses on distributing information or core PR messages, is also a part ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Sphere
The public sphere () is an area in social relation, social life where individuals can come together to freely discuss and identify societal problems, and through that discussion, Social influence, influence political action. A "Public" is "of or concerning the people as a whole." Such a discussion is called public debate and is defined as the expression of views on matters that are of concern to the public—often, but not always, with opposing or diverging views being expressed by participants in the discussion. Public debate takes place mostly through the mass media, but also at meetings or through social media, academic publications, and government policy documents. The term was originally coined by German Philosophy, philosopher Jürgen Habermas who defined the public sphere as "made up of private people gathered together as a public and articulating the needs of society with the state". Communication scholar Gerard A. Hauser defines it as "a discursive space in which individua ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Houston
The University of Houston (; ) is a Public university, public research university in Houston, Texas, United States. It was established in 1927 as Houston Junior College, a coeducational institution and one of multiple junior colleges formed in the first decades of the 20th century. In 1934, HJC was restructured as a four-year degree-granting institution and renamed University of Houston. In 1977, it became the founding member of the University of Houston System. Today, Houston is the List of universities in Texas by enrollment, university in Texas, awarding 11,350 degrees in 2024. As of 2024, it has a worldwide alumni base of 331,672. The university consists of fifteen colleges and an interdisciplinary honors college offering some 310-degree programs and enrolls approximately 37,000 undergraduate and 8,600 graduate students. The university's campus, which is primarily in southeast Houston, spans , with the inclusion of its two instructional sites located in Sugar Land and Katy ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Psychology
Psychology is the scientific study of mind and behavior. Its subject matter includes the behavior of humans and nonhumans, both consciousness, conscious and Unconscious mind, unconscious phenomena, and mental processes such as thoughts, feelings, and motivation, motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the Natural science, natural and social sciences. Biological psychologists seek an understanding of the Emergence, emergent properties of brains, linking the discipline to neuroscience. As social scientists, psychologists aim to understand the behavior of individuals and groups.Hockenbury & Hockenbury. Psychology. Worth Publishers, 2010. A professional practitioner or researcher involved in the discipline is called a psychologist. Some psychologists can also be classified as Behavioural sciences, behavioral or Cognitive science, cognitive scientists. Some psychologists attempt to understand the role of mental functions in i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Political Science
Political science is the scientific study of politics. It is a social science dealing with systems of governance and Power (social and political), power, and the analysis of political activities, political philosophy, political thought, political behavior, and associated constitutions and laws. Specialists in the field are political scientists. History Origin Political science is a social science dealing with systems of governance and power, and the analysis of political activities, political institutions, political thought and behavior, and associated constitutions and laws. As a social science, contemporary political science started to take shape in the latter half of the 19th century and began to separate itself from political philosophy and history. Into the late 19th century, it was still uncommon for political science to be considered a distinct field from history. The term "political science" was not always distinguished from political philosophy, and the modern dis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
John Dewey
John Dewey (; October 20, 1859 – June 1, 1952) was an American philosopher, psychologist, and Education reform, educational reformer. He was one of the most prominent American scholars in the first half of the twentieth century. The overriding theme of Dewey's works was his profound belief in democracy, be it in politics, education, or communication and journalism. As Dewey himself stated in 1888, while still at the University of Michigan, "Democracy and the one, ultimate, ethical ideal of humanity are to my mind synonymous." Dewey considered two fundamental elements—schools and civil society—to be major topics needing attention and reconstruction to encourage experimental intelligence and plurality. He asserted that complete democracy was to be obtained not just by extending voting rights but also by ensuring that there exists a fully formed public opinion, accomplished by communication among citizens, experts, and politicians. Dewey was one of the primary figures associ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Colorado State University
Colorado State University (Colorado State or CSU) is a Public university, public Land-grant university, land-grant research university in Fort Collins, Colorado, United States. It is the flagship university of the Colorado State University System. It was founded in 1870 as Colorado Agricultural College and assumed its current name in 1957. In 2024, enrollment was approximately 34,000 students, including resident and non-resident instruction students. The university has approximately 1,500 faculty in 8 colleges and 55 academic departments. Bachelor's degrees are offered in 65 fields of study and master's degrees are offered in 55 fields. Colorado State confers doctoral degrees in 40 fields of study, in addition to a professional degree in veterinary medicine. In fiscal year 2023, CSU spent $498.1 million on research and development. It is Carnegie Classification of Institutions of Higher Education, classified among "R1: Doctoral Universities – Very high research activity". CS ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Situational Theory Of Publics
{{short description, Theory The situational theory of publics theorizes that large groups of people can be divided into smaller groups based on the extent to which they are aware of a problem and the extent to which they do something about the problem. For example, some people may begin uninformed and uninvolved; communications to them may be intended to make them aware and engaged. Communications to those who are aware but disengaged may focus on informing them of ways in which they could act. Further classifications are made on the basis to which people are actively seeking or passively encountering ("stumbling into") information about the problem. Overview The situational theory of publics, developed by Professor James E. Grunig in University of Maryland, College Park, defines that publics can be identified and classified in the context to which they are aware of the problem and the extent to which they do something about the problem. This theory explains when people communica ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Community
A community is a social unit (a group of people) with a shared socially-significant characteristic, such as place, set of norms, culture, religion, values, customs, or identity. Communities may share a sense of place situated in a given geographical area (e.g. a country, village, town, or neighborhood) or in virtual space through communication platforms. Durable good relations that extend beyond immediate genealogical ties also define a sense of community, important to people's identity, practice, and roles in social institutions such as family, home, work, government, TV network, society, or humanity at large. Although communities are usually small relative to personal social ties, "community" may also refer to large-group affiliations such as national communities, international communities, and virtual communities. In terms of sociological categories, a community can seem like a sub-set of a social collectivity. In developmental views, a community can emerge out of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sociology
Sociology is the scientific study of human society that focuses on society, human social behavior, patterns of Interpersonal ties, social relationships, social interaction, and aspects of culture associated with everyday life. The term sociology was coined in the late 18th century to describe the scientific study of society. Regarded as a part of both the social sciences and humanities, sociology uses various methods of Empirical research, empirical investigation and critical analysis to develop a body of knowledge about social order and social change. Sociological subject matter ranges from Microsociology, micro-level analyses of individual interaction and agency (sociology), agency to Macrosociology, macro-level analyses of social systems and social structure. Applied sociological research may be applied directly to social policy and welfare, whereas Theory, theoretical approaches may focus on the understanding of social processes and phenomenology (sociology), phenomenologic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Res Publica
', also spelled ''rēs pūblica'' to indicate vowel length, is a Latin phrase, loosely meaning "public affair". It is the root of the ''republic'', and '' commonwealth'' has traditionally been used as a synonym for it; however, translations vary widely according to the context. ''Res'' is a nominative singular Latin noun for a substantive or concrete thing—as opposed to ''spes'', which means something unreal or ethereal—and ''publica'' is an attributive adjective meaning "of or pertaining to the public, people", hence a literal translation is "the public thing, affair", or "the people's thing, affair". The Latin term ''res publica'' was incompatible with the idea of absolute power by any individual or group over the body of citizens. The most essential characteristic of a ''res publica'' was liberty (''libertas''), which meant freedom from the arbitrary control of another and the absence of a monarchical domination over the body politic, that was analogous to the absolute ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
