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Direct Response
Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response. Among practitioners, it is also known as ''direct response marketing''. By contrast, advertising is of a mass-message nature. Response channels include toll-free telephone numbers, reply cards, reply forms to be sent in an envelope, websites and email addresses. The prevalence of direct marketing and the unwelcome nature of some communications has led to regulations and laws such as the CAN-SPAM Act, requiring that consumers in the United States be allowed to opt-out. Overview Intended targets are selected from larger populations based on vendor-defined criteria, including average income for a particular ZIP code, purchasing history and presence on other lists. The goal is "to sell directly to consumers" without letting others "join (the) parade." Popularity A 2010 study by the Direct Marketing Associatio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pile Of Junk Mail
Pile or Piles may refer to: Architecture * Pile, a type of deep foundation ** Screw piles, used for building deep foundations ** Pile bridge, structure that uses foundations consisting of long poles ** Pile lighthouse, a type of skeletal lighthouse, used primarily in Florida, US, and in Australia *** Screw-pile lighthouse, a lighthouse that stands on piles screwed into sandy or muddy sea or river bottoms Energy * Atomic pile, early term for a nuclear reactor, typically one constructed of graphite * Charcoal pile, a structure from wood and turf for production of charcoal * Voltaic pile, first modern electric battery People People with the name Pile: * Pile (surname) * Pile (singer) (born 1988), Japanese voice actress and singer, born Eriko Hori People with the name Piles: * Roger de Piles (1636–1709), French art theorist * Samuel H. Piles (1858–1940), American politician, attorney, and diplomat * Gerasim Pileš (1913–2003), Soviet Chuvash writer, playwright, sculptor, a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pottery
Pottery is the process and the products of forming vessels and other objects with clay and other ceramic materials, which are fired at high temperatures to give them a hard and durable form. Major types include earthenware, stoneware and porcelain. The place where such wares are made by a ''potter'' is also called a ''pottery'' (plural "potteries"). The definition of ''pottery'', used by the ASTM International, is "all fired ceramic wares that contain clay when formed, except technical, structural, and refractory products". In art history and archaeology, especially of ancient and prehistoric periods, "pottery" often means vessels only, and sculpted figurines of the same material are called " terracottas". Pottery is one of the oldest human inventions, originating before the Neolithic period, with ceramic objects like the Gravettian culture Venus of Dolní Věstonice figurine discovered in the Czech Republic dating back to 29,000–25,000 BC, and pottery vessels tha ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Aaron Montgomery Ward
Aaron Montgomery Ward (February 17, 1843 or 1844 – December 7, 1913) was an American entrepreneur based in Chicago who made his fortune through the use of mail order for retail sales of general merchandise to rural customers. In 1872 he founded Montgomery Ward & Company, which became nationally known. Ward, a young traveling salesman of dry goods, was concerned over the plight of many rural Midwest Americans who were, he thought, being overcharged and under-served by many of the small town retailers on whom they had to rely for their general merchandise. He opened his first mail-order house in 1872. By heavy use of the railroads centered on Chicago, and by associating his business with the non-profit Patrons of Husbandry (the Grangers), Ward offered rural customers a far larger stock than generally available in small towns and at a lower price. Unlike local country merchants, Ward offered no bargaining and no credit. His free catalog, printed by the most modern methods, was ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Russian Army
The Russian Ground Forces (russian: Сухопутные войска ВSukhoputnyye voyska V}), also known as the Russian Army (, ), are the land forces of the Russian Armed Forces. The primary responsibilities of the Russian Ground Forces are the protection of the state borders, combat on land, and the defeat of enemy troops. The President of Russia is the Supreme Commander-in-Chief of the Armed Forces of the Russian Federation. The Commander-in-Chief of the Russian Ground Forces is the chief commanding authority of the Russian Ground Forces. He is appointed by the President of Russia. The Main Command of the Ground Forces is based in Moscow. Mission The primary responsibilities of the Russian Ground Forces are the protection of the state borders, combat on land, the security of occupied territories, and the defeat of enemy troops. The Ground Forces must be able to achieve these goals both in nuclear war and non-nuclear war, especially without the use of weapons of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sleeping Bag
A sleeping bag is an insulated covering for a person, essentially a lightweight quilt that can be closed with a zipper or similar means to form a tube, which functions as lightweight, portable bedding in situations where a person is sleeping outdoors (e.g. when camping, hiking, hill walking or climbing). It is also commonly used indoors for people who do not have beds or at sleepovers for when one or more persons cannot all fit in the bed or do not feel comfortable sleeping with someone. Its primary purpose is to provide warmth and thermal insulation through its synthetic or down insulation. It also typically has a water-resistant or water-repellent cover that protects, to some extent, against wind chill and light precipitation, but a tent is usually used in addition to a sleeping bag, as it performs those functions better. The bottom surface also provides some cushioning, but a sleeping pad or camp cot is usually used in addition for that purpose. The bottom surface of a s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Retail
Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit. Retailers are the final link in the supply chain from producers to consumers. Retail markets and shops have a very ancient history, dating back to antiquity. Some of the earliest retailers were itinerant peddlers. Over the centuries, retail shops were transformed from little more than "rude booths" to the sophisticated shopping malls of the modern era. In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing. Digital technologies are also affecting the way that consumers pay for goods and services. Retailing support services may also include the prov ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rural
In general, a rural area or a countryside is a geographic area that is located outside towns and cities. Typical rural areas have a low population density and small settlements. Agricultural areas and areas with forestry typically are described as rural. Different countries have varying definitions of ''rural'' for statistical and administrative purposes. In rural areas, because of their unique economic and social dynamics, and relationship to land-based industry such as agriculture, forestry and resource extraction, the economics are very different from cities and can be subject to boom and bust cycles and vulnerability to extreme weather or natural disasters, such as droughts. These dynamics alongside larger economic forces encouraging to urbanization have led to significant demographic declines, called rural flight, where economic incentives encourage younger populations to go to cities for education and access to jobs, leaving older, less educated and less wealthy popu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Railway
Rail transport (also known as train transport) is a means of transport that transfers passengers and goods on wheeled vehicles running on rails, which are incorporated in tracks. In contrast to road transport, where the vehicles run on a prepared flat surface, rail vehicles ( rolling stock) are directionally guided by the tracks on which they run. Tracks usually consist of steel rails, installed on sleepers (ties) set in ballast, on which the rolling stock, usually fitted with metal wheels, moves. Other variations are also possible, such as "slab track", in which the rails are fastened to a concrete foundation resting on a prepared subsurface. Rolling stock in a rail transport system generally encounters lower frictional resistance than rubber-tyred road vehicles, so passenger and freight cars (carriages and wagons) can be coupled into longer trains. The operation is carried out by a railway company, providing transport between train stations or freight customer faci ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Uniform Penny Post
The Uniform Penny Post was a component of the comprehensive reform of the Royal Mail, the UK's official postal service, that took place in the 19th century. The reforms were a government initiative to eradicate the abuse and corruption of the existing service. Under the reforms, the postal service became a government monopoly, but it also became more accessible to the British population at large through setting a charge of one pennyOne penny in 1840 is £ today. for carriage and delivery between any two places in the United Kingdom of Great Britain and Ireland irrespective of distance. Campaign for reform Richard Cobden and John Ramsey McCulloch, both advocates of free trade, attacked the Conservative government's policies of privilege and protection, including their archaic postal system. McCulloch, in 1833, advanced the view that "nothing contributes more to facilitate commerce than the safe, speedy and cheap conveyance of letters." The campaign for cheap postage was actua ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Flannel
Flannel is a soft woven fabric, of various fineness. Flannel was originally made from carded wool or worsted yarn, but is now often made from either wool, cotton, or synthetic fiber. Flannel is commonly used to make tartan clothing, blankets, bed sheets, and sleepwear. Flannel may be brushed to create extra softness or remain unbrushed. Brushing is a mechanical process wherein a fine metal brush rubs the fabric to raise fine fibres from the loosely spun yarns to form a nap on one or both sides. If the flannel is not napped, it gains its softness through the loosely spun yarn in its woven form. The term "flannel shirt" is often mistakenly used to refer to any shirt with a plaid or tartan pattern. However, 'flannel' refers simply to the fabric, and not all flannel shirts are plaid. History The origin of the word is uncertain, but a Welsh origin has been suggested as fabric similar to flannel can be traced back to Wales, where it was well known as early as the 16th century. T ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Newtown, Wales
Newtown ( cy, Y Drenewydd) is a town in Powys, Wales. It lies on the River Severn in the community of Newtown and Llanllwchaiarn, within the historic boundaries of Montgomeryshire. It was designated a new town in 1967 and saw population growth as firms settled, changing its market town character. Its 2001 population of 10,780 rose to 11,357 at the 2011 census. Newtown was the birthplace of Robert Owen in 1771, whose house stood on the present site of the HSBC Bank.BiographRetrieved 15 September 2018./ref> The town has a theatre, Theatr Hafren,Theatre sitRetrieved 15 September 2018./ref> and a public gallery, Oriel Davies, displaying contemporary arts and crafts.Gallery sitRetrieved 15 September 2018./ref> It is the largest town in Powys and Mid Wales. Etymology Both the English and Welsh names for the town mean "new town", the Welsh version with addition of the definite article. History At the end of the 13th century, Edward I commissioned Roger de Montgomerie to construct ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pryce Pryce-Jones
Sir Pryce Pryce-Jones (16 October 1834 – 11 January 1920) was a Welsh entrepreneur who formed the first mail order business, revolutionising how products were sold. Creating the first mail order catalogues in 1861 – which consisted of woollen goods – for the first time customers could order by post, and the goods were delivered by railway. The BBC summed up his legacy as "The mail order pioneer who started a billion-pound industry". Pryce-Jones became hugely successful in the United Kingdom where he had over 100,000 customers, which included Florence Nightingale and Queen Victoria. In England he was able to promise next-day delivery. His business also took off overseas, selling Welsh flannel to the rest of Europe, the United States followed by Australia. During the 1870s he took part in exhibitions all over the world, winning several awards, and he became world famous. The Queen knighted him in 1887. Early years Pryce-Jones was born in Llanllwchaiarn, just outside ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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