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Be Like Mike
''Be Like Mike'' is a television advertisement for Gatorade starring American professional basketball player Michael Jordan. Created by advertising agency Bayer Bess Vanderwarker, it featured various children and adults playing basketball with Jordan, set to a song with lyrics about wishing one could be like the basketball player. As the first Gatorade commercial to feature Jordan, the concept for ''Be Like Mike'' originated from advertisement executive Bernie Pitzel. Pitzel was inspired by the song " I Wanna Be Like You" from the Disney film ''The Jungle Book'', but failed to secure the rights to use it. Instead, he wrote lyrics and hired Ira Antelis and Steve Shafer to compose the song that would become the background music for the advertisement. Originally broadcast on August 8, 1991, the commercial was warmly received by the public. While the advertisement did not drastically improve sales for Gatorade, it helped to further portray Jordan as a likable superstar, endearing h ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Quaker Oats Company
The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago. It has been owned by PepsiCo since 2001. History Precursor miller companies In the 1850s, Ferdinand Schumacher and Robert Stuart founded oat mills. Schumacher founded the German Mills American Oatmeal Company in Akron, Ohio, and Stuart founded the North Star Mills in Hearst, Rupert's Land. In 1870, Schumacher ran his first known cereal advertisement in the Akron Beacon Journal newspaper. In 1877, the Quaker Mill Company of Ravenna, Ohio was founded. "The name was chosen when Quaker Mill partner Henry Seymour found an encyclopedia article on Quakers and decided that the qualities described — integrity, honesty, purity — provided an appropriate identity for the company's oat product." Quaker Mill Company held the trademark on the Quaker name. In Ravenna, Ohio, on 4 September 1877, Henry Seymour of the Quaker Mill Company applied for the first trademark for a breakfast cereal, "a man ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sports Drink
Sports drinks, also known as electrolyte drinks, are functional beverages whose stated purpose is to help athletes replace water, electrolytes, and energy before, during and especially after training or competition. There are many perceived benefits and questions pertaining to the efficacy of use for sports and fitness performance. At times if used too much, in wrong cases (as most of nutritional items) they may hinder health or performance. The drinks, or some of their ingredients such as sugar, may not be suitable for certain conditions. Categories of sport drinks Sports drinks can be split into three major types: * Isotonic sport drinks contain similar concentrations of salt and sugar as in the human body. *Hypertonic sport drinks contain a higher concentration of salt and sugar than the human body. * Hypotonic sport drinks contain a lower concentration of salt and sugar than the human body. Most sports drinks are approximately isotonic, having between 4 and 5 heaped teaspoon ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Indianapolis Business Journal
''Indianapolis Business Journal'', often abbreviated ''IBJ'', is a weekly newspaper published in Indianapolis, Indiana, U.S. ''IBJ'' reports on Central Indiana business. It is the leading publication of IBJ Media. The newspaper was founded in 1980 by Mark Vittert and John W. Burkhart and was bought by American City Business Journals American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Business Journals, which contains local business news for 44 markets in the United States, Hemmings Motor New ... in 1986, by MCP in 1988, and by Mickey Maurer and Bob Schloss in 1990. Its economic columnists include Morton Marcus and Michael J. Hicks. See also * Media in Indianapolis References External linksThe Official Website of the ''Indianapolis Business Journal'' Newspapers published in Indiana Mass media in Indianapolis {{Indianapolis-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Wall Street Journal
''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published six days a week by Dow Jones & Company, a division of News Corp. The newspaper is published in the broadsheet format and online. The ''Journal'' has been printed continuously since its inception on July 8, 1889, by Charles Dow, Edward Jones, and Charles Bergstresser. The ''Journal'' is regarded as a newspaper of record, particularly in terms of business and financial news. The newspaper has won 38 Pulitzer Prizes, the most recent in 2019. ''The Wall Street Journal'' is one of the largest newspapers in the United States by circulation, with a circulation of about 2.834million copies (including nearly 1,829,000 digital sales) compared with ''USA Today''s 1.7million. The ''Journal'' publishes the luxury news and lifestyle magazine ' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital media, digital subscribers. It also is a producer of popular podcasts such as ''The Daily (podcast), The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones (publisher), George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won List of Pulitzer Prizes awarded to The New York Times, 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national "newspaper of record". For print it is ranked List of newspapers by circulation, 18th in the world by circulation and List of newspapers in the United States, 3rd in the U.S. The paper is owned by the New York Times Company, which is Public company, publicly traded. It has been governed by the Sulzberger family since 189 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Van Camp's
Van Camp's is an American brand of canned bean products currently owned by ConAgra Foods, Inc. Their products typically consist of beans stewed in a flavored sauce. Van Camp's has for some time been the second-best selling brand of baked beans in the United States, competing with Bush Brothers and Company, Bush's Baked Beans. Founding The brand traces its roots back to Indianapolis, where in 1861 Gilbert Van Camp and associates Calvin Fletcher and Martin Williams constructed what became the nation's first successful commercial cold storage warehouse. Primarily concerned with the preservation of fruits and vegetables, Van Camp quickly began experimenting with canning. By 1862 he had started to can fruits and vegetables in the summertime for winter consumption. Shortly thereafter, Van Camp secured a lucrative contract to supply Union troops during the American Civil War, Civil War. Van Camp's pork and beans quickly became a wartime staple. Following the war, demand for canned food ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wall Street Journal
''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published six days a week by Dow Jones & Company, a division of News Corp. The newspaper is published in the broadsheet format and online. The ''Journal'' has been printed continuously since its inception on July 8, 1889, by Charles Dow, Edward Jones, and Charles Bergstresser. The ''Journal'' is regarded as a newspaper of record, particularly in terms of business and financial news. The newspaper has won 38 Pulitzer Prizes, the most recent in 2019. ''The Wall Street Journal'' is one of the largest newspapers in the United States by circulation, with a circulation of about 2.834million copies (including nearly 1,829,000 digital sales) compared with ''USA Today''s 1.7million. The ''Journal'' publishes the luxury news and lifestyle magazin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jordan By Lipofsky 16577
Jordan ( ar, الأردن; tr. ' ), officially the Hashemite Kingdom of Jordan,; tr. ' is a country in Western Asia. It is situated at the crossroads of Asia, Africa, and Europe, within the Levant region, on the East Bank of the Jordan River. Jordan is bordered by Saudi Arabia to the south and east, Iraq to the northeast, Syria to the north, and the Palestinian West Bank, Israel, and the Dead Sea to the west. It has a coastline in its southwest on the Gulf of Aqaba's Red Sea, which separates Jordan from Egypt. Amman is Jordan's capital and largest city, as well as its economic, political, and cultural centre. Modern-day Jordan has been inhabited by humans since the Paleolithic period. Three stable kingdoms emerged there at the end of the Bronze Age: Ammon, Moab and Edom. In the third century BC, the Arab Nabataeans established their Kingdom with Petra as the capital. Later rulers of the Transjordan region include the Assyrian, Babylonian, Roman, Byzantine, Rashidu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
All Caps
In typography, all caps (short for "all capitals") refers to text or a font in which all letters are capital letters, for example: "THIS TEXT IS IN ALL CAPS". All caps may be used for emphasis (for a word or phrase). They are commonly seen in legal documents, the titles on book covers, in advertisements and in newspaper headlines. Short strings of words in capital letters appear bolder and "louder" than mixed case, and this is sometimes referred to as "screaming" or "shouting". All caps can also be used to indicate that a given word is an acronym. Studies have been conducted on the readability and legibility of all caps text. Scientific testing from the 20th century onward has generally indicated that all caps text is less legible and readable than lower-case text. In addition, switching to all caps may make text appear hectoring and obnoxious for cultural reasons, since all-capitals is often used in transcribed speech to indicate that the speaker is shouting. All-caps text is ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sports Illustrated
''Sports Illustrated'' (''SI'') is an American sports magazine first published in August 1954. Founded by Stuart Scheftel, it was the first magazine with circulation over one million to win the National Magazine Award for General Excellence twice. It is also known for its annual swimsuit issue, which has been published since 1964, and has spawned other complementary media works and products. Owned until 2018 by Time Inc., it was sold to Authentic Brands Group (ABG) following the sale of Time Inc. to Meredith Corporation. The Arena Group (formerly theMaven, Inc.) was subsequently awarded a 10-year license to operate the ''Sports Illustrated''-branded editorial operations, while ABG licenses the brand for other non-editorial ventures and products. History Establishment There were two magazines named ''Sports Illustrated'' before the current magazine was launched on August 9, 1954. In 1936, Stuart Scheftel created ''Sports Illustrated'' with a target market of sportsmen. He publi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cleveland Cavaliers
The Cleveland Cavaliers (often referred to as the Cavs) are an American professional basketball team based in Cleveland. The Cavaliers compete in the National Basketball Association (NBA) as a member of the league's Eastern Conference Central Division. The team began play as an expansion team in 1970, along with the Portland Trail Blazers and Buffalo Braves. Home games were first held at Cleveland Arena from 1970 to 1974, followed by the Richfield Coliseum from 1974 to 1994. Since 1994, the Cavs have played home games at Rocket Mortgage FieldHouse in downtown Cleveland, which is shared with the Cleveland Monsters of the American Hockey League. Dan Gilbert has owned the team since March 2005. The Cavaliers opened their inaugural season by losing their first 15 games and struggled in their early years, placing no better than sixth in the Eastern Conference during their first five seasons. The team won their first Central Division title in 1976, which also marked the fi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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