Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways, or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford the greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are another common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are in a smaller format and are viewed primarily by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advert ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Billboard With The Headline "Report- You Slept Through Your Alarm And This Is All A Dream
A billboard (also called a hoarding in the UK and many other parts of the world) is a large out-of-home advertising, outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertising, advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways, or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford the greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Poster, Posters are another common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are in a smaller format and are viewed primarily by residents and commuter traffic, with some pedestrian e ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Billboard At Seinäjoki
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways, or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford the greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are another common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are in a smaller format and are viewed primarily by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard adver ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Billboard 1
A billboard (also called a hoarding in the UK and many other parts of the world) is a large out-of-home advertising, outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertising, advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways, or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford the greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Poster, Posters are another common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are in a smaller format and are viewed primarily by residents and commuter traffic, with some pedestrian e ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Digital Billboard
A digital billboard is a billboard that displays digital images that are changed by a computer every few seconds. Digital billboards are primarily used for advertising, but they can also serve public service purposes. These are positioned on highly visible, heavy traffic locations such as expressways and major roadways. History The first proper billboards were invented in the 1830s by Jared Bell in America, who wanted to advertise a circus and so put up a large and colourful billboard in 1835. P.T. Barnum saw the benefits of this advertising medium, and also followed suit. In 2005, the first digital billboards were installed.At present, it has been widely used in 3D LED billboards and naked eye 3D advertising systems. Safety concerns There have been concerns regarding road safety when digital billboards are present. The Federal Highway Administration The Federal Highway Administration (FHWA) is a division of the United States Department of Transportation that specialize ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Out-of-home Advertising
Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture, Transit media, transit, and alternative. Advertisements are commonly placed by large companies like JCDecaux and Clear Channel Outdoor. Digital Digital out-of-home (DOOH) refers to dynamic media distributed across place-based networks in venues including. Programmatic Within the DOOH industry, advertisements might be purchased through programmatic platforms. Programmatic platforms ask marketers to specify desired audience characteristics and automatically locate the media vehicles to deliver that audience. These platforms may allow buyers (the demand side) to plan, execute and monitor campaigns across multiple media platforms (the supply side) using a familiar workflow. A major difference between programmatic digital out-of-home (pDOOH) and traditional OOH or ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Street Furniture
Street furniture is a collective term for objects and pieces of equipment installed along streets and roads for various purposes. It includes bench (furniture), benches, traffic barriers, bollards, post boxes, phone boxes, streetlamps, traffic lights, traffic signs, bus stops, tram stops, taxi stands, Toilet#Public toilets, public lavatories, fountains, watering troughs, memorials, public art, public sculptures, and waste receptacles. Description and use Street furniture is a collective term used in the United States, United Kingdom, Australia, and Canada. It refers to objects and pieces of equipment installed along streets and roads for various purposes. The design and placement of furniture should take into account aesthetics, visual identity, function, pedestrian mobility and road safety. For example, street furniture can be positioned to control overspill parking in addition to its primary purpose; for example a bench and a number of bollards may be used to block access t ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Burma-Shave
Burma-Shave was an American brand of brushless shaving cream, famous for its advertising gimmick of posting humorous rhyming poems on small sequential highway roadside signs. History Burma-Shave was introduced in 1925 by the Burma-Vita company in Minneapolis owned by Clinton Odell. The company's original product was a liniment made of ingredients described as having come "from the Malay Peninsula and Burma" (hence its name). Sales were sparse, and the company sought to expand sales by introducing a product with wider appeal. The result was the Burma-Shave brand of brushless shaving cream and its supporting advertising program. Sales increased; at its peak, Burma-Shave was the second-highest-selling brushless shaving cream in the US. Sales declined in the 1950s, and in 1963 the company was sold to Philip Morris. Its well-known advertising signs were removed at that time. The brand decreased in visibility and eventually became the property of the American Safety Razor Com ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Billboard Bicycle
A billboard bicycle (advertising bike) is a type of mobile advertising in which a bike tows a billboard with an advertising message. Gary Saunders of Queens, NY, New York began the billboard bicycle concept in 1997. His billboard bicycle was geared toward messenger bikes and measured 12" by 18".Bernard StamlerNeighborhood Report: Manhattan Up CloseThe New York Times, 10/19/1997 Types Since the introduction of the billboard bicycle, several different variations of the billboard bicycle, differing in both size and appearance, have been constructed. Today, billboard bicycles come in a variety of shapes and sizes. Some billboard bicycles are one unit. Others are composed of a bike and a detachable billboard. Some billboard bicycles are specially manufactured to have a unique look in order to further attract an audiences attention. Others are simple frames which focus attention solely on the advertising message. Some billboard bicycles use large billboards; however the size of the ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Piccadilly Circus
Piccadilly Circus is a road junction and public space of London's West End of London, West End in the City of Westminster. It was built in 1819 to connect Regent Street with Piccadilly. In this context, a ''List of road junctions in the United Kingdom, circus'', from the Latin word meaning "circle", is a round open space at a street junction. The Circus now connects Piccadilly, Regent Street, Shaftesbury Avenue, the Haymarket, Coventry Street (onwards to Leicester Square) and Glasshouse Street. It is close to major shopping and entertainment areas in the West End. Its status as a major traffic junction has made Piccadilly Circus a busy meeting place and a tourist attraction in its own right. The Circus is particularly known for its video display and Neon lighting, neon signs mounted on the corner building on the northern side, as well as the Shaftesbury Memorial Fountain and statue of Anteros (which is popularly, though mistakenly, believed to be of Eros). It is surrounded by ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |