|
Aberdeen Group
Aberdeen is an international marketing intelligence company. Aberdeen's headquarters is based in Waltham, Massachusetts, United States, with an additional US office location in Wilton, CT, as well as three European offices in Versailles (France), Madrid (Spain), and Chertsey (United Kingdom). Company history Aberdeen was originally founded in 1988 to use enterprise data to help businesses make business decisions by using data governance. Aberdeen has since been acquired by two different companies: Harte Hanks Harte Hanks is a global marketing services company headquartered in Boston, Massachusetts. Harte Hanks services include analytics, strategy, marketing technology, creative services, digital marketing, customer care, direct mail, logistics, and ful ... in September 2006 and later Halyard Capital in April 2015. The company initially provided technology industry data and predictive analytics for B2B marketers and sales teams, but as of 2018, provides targeted intent data for ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Waltham, Massachusetts
Waltham ( ) is a city in Middlesex County, Massachusetts, United States, and was an early center for the labor movement as well as a major contributor to the American Industrial Revolution. The original home of the Boston Manufacturing Company, the city was a prototype for 19th century industrial city planning, spawning what became known as the Waltham-Lowell system of labor and production. The city is now a center for research and higher education, home to Brandeis University and Bentley University as well as industrial powerhouse Raytheon Technologies. The population was 65,218 at the census in 2020. Waltham has been called "watch city" because of its association with the watch industry. Waltham Watch Company opened its factory in Waltham in 1854 and was the first company to make watches on an assembly line. It won the gold medal in 1876 at the Philadelphia Centennial Exposition. The company produced over 35 million watches, clocks and instruments before it closed in 1957. H ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wilton, Connecticut
Wilton is a town in Fairfield County, Connecticut, United States. As of the 2020 census, the town population was 18,503. In 2017, it was the sixth-wealthiest town per capita in Connecticut, the wealthiest U.S. state per capita. Officially recognized as a parish in 1726, Wilton today is a residential community with open lands, historic architecture such as the Round House, and many colonial homes. Many residents commute to nearby cities such as Stamford or New York City. Wilton is home to many global corporations such as ASML, Breitling SA, Cannondale Bicycle Corporation, Melissa & Doug, and formerly Deloitte. It is also home to AIG Financial Products, whose collapse played a pivotal role in the financial crisis of 2007–2008.Behind Insurer’s Crisis, Blind Eye to a Web of Risk [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Versailles
The Palace of Versailles ( ; french: Château de Versailles ) is a former royal residence built by King Louis XIV located in Versailles, about west of Paris, France. The palace is owned by the French Republic and since 1995 has been managed, under the direction of the French Ministry of Culture, by the Public Establishment of the Palace, Museum and National Estate of Versailles. Some 15,000,000 people visit the palace, park, or gardens of Versailles every year, making it one of the most popular tourist attractions in the world. Louis XIII built a simple hunting lodge on the site of the Palace of Versailles in 1623 and replaced it with a small château in 1631–34. Louis XIV expanded the château into a palace in several phases from 1661 to 1715. It was a favorite residence for both kings, and in 1682, Louis XIV moved the seat of his court and government to Versailles, making the palace the ''de facto'' capital of France. This state of affairs was continued by Kings Louis XV ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
France
France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of overseas regions and territories in the Americas and the Atlantic, Pacific and Indian Oceans. Its metropolitan area extends from the Rhine to the Atlantic Ocean and from the Mediterranean Sea to the English Channel and the North Sea; overseas territories include French Guiana in South America, Saint Pierre and Miquelon in the North Atlantic, the French West Indies, and many islands in Oceania and the Indian Ocean. Due to its several coastal territories, France has the largest exclusive economic zone in the world. France borders Belgium, Luxembourg, Germany, Switzerland, Monaco, Italy, Andorra, and Spain in continental Europe, as well as the Netherlands, Suriname, and Brazil in the Americas via its overseas territories in French Guiana and Saint Martin. Its eighteen integral regions (five of which are overseas) span a combined area of and contain clos ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Madrid
Madrid ( , ) is the capital and most populous city of Spain. The city has almost 3.4 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 6.7 million. It is the Largest cities of the European Union by population within city limits, second-largest city in the European Union (EU), and its wikt:monocentric, monocentric Madrid metropolitan area, metropolitan area is the List of metropolitan areas in Europe by population, third-largest in the EU.United Nations Department of Economic and Social AffairWorld Urbanization Prospects (2007 revision), (United Nations, 2008), Table A.12. Data for 2007. The municipality covers geographical area. Madrid lies on the Manzanares (river), River Manzanares in the central part of the Iberian Peninsula. Capital city of both Spain (almost without interruption since 1561) and the surrounding Community of Madrid, autonomous community of Madrid (since 1983), it is also the political, economic and c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Spain
, image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , image_map = , map_caption = , image_map2 = , capital = Madrid , coordinates = , largest_city = Madrid , languages_type = Official language , languages = Spanish , ethnic_groups = , ethnic_groups_year = , ethnic_groups_ref = , religion = , religion_ref = , religion_year = 2020 , demonym = , government_type = Unitary parliamentary constitutional monarchy , leader_title1 = Monarch , leader_name1 = Felipe VI , leader_title2 = Prime Minister , leader_name2 = Pedro Sánchez , legislature = C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chertsey
Chertsey is a town in the Borough of Runnymede, Surrey, England, south-west of central London. It grew up round Chertsey Abbey, founded in 666 CE, and gained a market charter from Henry I. A bridge across the River Thames first appeared in the early 15th century. The River Bourne through the town meets the Thames at Weybridge. The Anglican church has a medieval tower and chancel roof. The 18th-century listed buildings include the current stone Chertsey Bridge and Botleys Mansion. A curfew bell, rung at 8 pm on weekdays from Michaelmas to Lady Day ties with the romantic local legend of Blanche Heriot, marked by a statue of her and the bell at Chertsey Bridge. Green areas include the Thames Path National Trail, Chertsey Meads and a round knoll (St Ann's Hill) with remains of a prehistoric hill fort known as Eldebury Hill. Pyrcroft House dates from the 18th century and Tara from the late 20th. Train services are run between Chertsey railway station and London Waterloo by S ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotland, Wales and Northern Ireland. The United Kingdom includes the island of Great Britain, the north-eastern part of the island of Ireland, and many List of islands of the United Kingdom, smaller islands within the British Isles. Northern Ireland shares Republic of Ireland–United Kingdom border, a land border with the Republic of Ireland; otherwise, the United Kingdom is surrounded by the Atlantic Ocean, the North Sea, the English Channel, the Celtic Sea and the Irish Sea. The total area of the United Kingdom is , with an estimated 2020 population of more than 67 million people. The United Kingdom has evolved from a series of annexations, unions and separations of constituent countries over several hundred years. The Treaty of Union between ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Harte Hanks
Harte Hanks is a global marketing services company headquartered in Boston, Massachusetts. Harte Hanks services include analytics, strategy, marketing technology, creative services, digital marketing, customer care, direct mail, logistics, and fulfillment. History Founded by Houston Harte and Bernard Hanks in 1923 as Harte-Hanks Newspapers (and later Harte-Hanks Communications), the company spent its first 50 years operating newspapers in Texas. In 1968, the company relocated from Abilene to San Antonio.Pederson 2004, p. 187 It made its first IPO on March 8, 1972, later diversifying into television and radio properties. In 1984, the company's managers took it private, later going public again in 1993. In the mid-1990s, the company withdrew from the newspaper and broadcasting business and focused solely on direct marketing and shopper publications. Newspapers Harte Hanks' first newspapers were Hanks' ''Abilene Reporter-News'' and Harte's ''San Angelo Standard''.Pederson 2004, p ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Intent Marketing
Intent marketing is about marketing a product or a service based on consumers' intent to adopt, purchase or consume that particular service which the subscriber may have explicitly or implicitly conveyed. Marketing to consumers' intent is expected to produce better ROI because of the absence of the need to create awareness about a product or service in the consumer's mind before promoting it. Consumer's intent for consuming a product or service may either be predicted based on behavioral data or captured explicitly when the subscriber tries to purchase a product and the transaction has been aborted for some reason. Intent Data Sources Most marketers are familiar with Search Marketing (both Search engine marketing and search engine optimization) as an intent data source, but there are other important sources, including: * site data * off-site web activity * point-of-sale, CRM * social data * content consumption data. In essence, intent data is the digital footprints left behi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing Companies Established In 1988
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
.jpg "Click for more on -> Chertsey")
.svg "Click for more on -> United Kingdom")
