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Akzidenz-Grotesk
Akzidenz-Grotesk is a sans-serif typeface family originally released by the Berthold Type Foundry of Berlin in 1898. ' indicates its intended use as a typeface for commercial print runs such as publicity, tickets and forms, as opposed to fine press, fine printing, and "grotesque" was a standard name for sans-serif typefaces at the time. Originating during the late nineteenth century, Akzidenz-Grotesk belongs to a tradition of general-purpose, unadorned sans-serif types that had become dominant in German printing during the nineteenth century. Relatively little-known for a half-century after its introduction, it achieved iconic status in the post-war period as the preferred typeface of many Switzerland, Swiss graphic designers in what became called the International Typographic Style, "International" or "Swiss" design style which became popular across the Western world in the 1950s and 1960s. Its simple, neutral design has also influenced many later typefaces. It has sometimes bee ...
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Sans-serif
In typography and lettering, a sans-serif, sans serif (), gothic, or simply sans letterform is one that does not have extending features called "serifs" at the end of strokes. Sans-serif typefaces tend to have less stroke width variation than serif typefaces. They are often used to convey simplicity and Modern typography, modernity or minimalism. For the purposes of type classification, sans-serif designs are usually divided into these major groups: , , , , and . Sans-serif typefaces have become the most prevalent for display of text on computer screens. On lower-resolution digital displays, fine details like serifs may disappear or appear too large. The term comes from the French word , meaning "without" and "serif" of uncertain origin, possibly from the Dutch word meaning "line" or pen-stroke. In printed media, they are more commonly used for Display typeface, display use and less for body text. Before the term "sans-serif" became standard in English typography, a number of ...
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Berthold Type Foundry
H. Berthold AG was one of the largest and most successful type foundry, type foundries in the world for most of the modern typography, typographic era, making the transition from Movable type, foundry type to cold type successfully and only coming to dissolution in the digital type era. History H. Berthold was founded in Berlin in 1858 by Hermann Berthold, initially to make Machining, machined brass printer's rule. It then moved into Type casting (typography), casting metal type particularly after 1893. The company played a key role in the introduction of major new typefaces and was a successful player in the development of typesetting machines. The production premises were on Wilhelmstrasse No. 1 until 1868, and then on Mehringdamm 43. In 1979 the factory moved to another location between Teltow Canal and Wiesenweg in Berlin-Lichterfelde, Lichterfelde. The H. Berthold foundry's most celebrated family of typefaces is arguably Akzidenz Grotesk, Akzidenz-Grotesk (released 1898), a ...
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Optical Size
In metal typesetting, a font is a particular size, weight and style of a ''typeface'', defined as the set of fonts that share an overall design. For instance, the typeface Bauer Bodoni (shown in the figure) includes fonts " Roman" (or "regular"), "" and ""; each of these exists in a variety of sizes. In the digital description of fonts (computer fonts), the terms "font" and "typeface" are often used interchangeably. For example, when used in computers, each style is stored in a separate digital font file. In both traditional typesetting and computing, the word "font" refers to the delivery mechanism of an instance of the typeface. In traditional typesetting, the font would be made from metal or wood type: to compose a page may require multiple fonts from the typeface or even multiple typefaces. Spelling and etymology The word ''font'' (US) or ''fount'' (traditional UK, CAN; in any case pronounced ) derives from Middle French ''fonte'', meaning "cast iron". The term refers ...
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Didone (typography)
Didone () is a genre of serif typeface that emerged in the late 18th century and was the standard style of general-purpose printing during the 19th century. It is characterized by: * Narrow and unbracketed (hairline) serifs. (The serifs have a nearly constant width along their length.) * Vertical orientation of weight axes. (The vertical strokes of letters are thick.) * Strong contrast between thick and thin lines. (Horizontal parts of letters are thin in comparison to the vertical parts.) * Some stroke endings show ball terminals. (Many lines end in a teardrop or circle shape, rather than a plain wedge-shaped serif.) * An unornamented, "modern" appearance. The term "Didone" is a 1954 coinage, part of the Vox-ATypI classification system. It amalgamates the surnames of the famous typefounders Firmin Didot and Giambattista Bodoni, whose efforts defined the style around the beginning of the nineteenth century. The category was known in the period of its greatest popularity as modern ...
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International Typographic Style
The International Typographic Style is a systemic approach to graphic design that emerged during the 1930s–1950s but continued to develop internationally. It is considered the basis of the Swiss style. It expanded on and formalized the modernist typographic innovations of the 1920s that emerged in part out of art movements such as Constructivism (Russia), De Stijl (The Netherlands) and at the Bauhaus (Germany). The International Typographic Style has had profound influence on graphic design as a part of the modernist movement, impacting many design-related fields including architecture and art. It emphasizes simplicity, clarity, readability, and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk and Helvetica, and flush left, ragged right text. The style is also associated with a preference for photography in place of illustrations or drawings. Many of the early International Typographic Style works featu ...
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Metal Type
In physical typesetting, a sort or type is a block with a typographic character etched on it, used—when lined up with others—to print text. In movable-type printing, the sort or type is cast from a matrix mold and assembled by hand with other sorts bearing additional characters into lines of type to make up a ''form'', from which a page is printed. Background From the invention of movable type up to the invention of hot metal typesetting essentially all printed text was created by selecting sorts from a type case and assembling them line by line into a form used to print a page. When the form was no longer needed all of the type had to be sorted back into the correct slots in the type case in a very time-consuming process called "distributing". This sorting process led to the individual pieces being called sorts. It is often claimed to be the root of expressions such as "out of sorts" and "wrong sort", although this connection is disputed. During the hot metal types ...
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Blackletter
Blackletter (sometimes black letter or black-letter), also known as Gothic script, Gothic minuscule or Gothic type, was a script used throughout Western Europe from approximately 1150 until the 17th century. It continued to be commonly used for Danish, Norwegian, and Swedish until the 1870s, Finnish until the turn of the 20th century, Estonian and Latvian until the 1930s, and for the German language until the 1940s, when Adolf Hitler officially Antiqua–Fraktur dispute, discontinued it in 1941. Fraktur is a notable script of this type, and sometimes the entire group of blackletter faces is referred to as Fraktur. Blackletter is sometimes referred to as Old English, but it is not to be confused with the Old English language, which predates blackletter by many centuries and was written in the insular script or in Futhorc. Along with Italic type and Roman type, blackletter served as one of the major typefaces in the history of Western typography. Origins Carolingian minuscule wa ...
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Walter Tracy
Walter Valentine Tracy RDI (14 February 1914 – 28 April 1995) was an English type designer, typographer and writer. Biography Walter Tracy was born in Islington, London and attended Shoreditch Secondary school. At the age of fourteen he was apprenticed to the large printing firm William Clowes as a compositor. When he had completed his apprenticeship, Tracy went to work in the typographic studio of The Baynard Press, a printing house. From 1938 to 1946, Tracy had been rejected by the army's medical examination, he worked in an advertising agency as a print buyer. From 1947 Tracy began to work part-time for the British Linotype & Machinery Ltd. (L&M) company, a subsidiary of Mergenthaler Linotype. The following year he was hired as a full-time employee by L&M, where he was going to spend the following 30 years. There he became involved with designing typefaces for newspapers, and classified advertising. His typeface Jubilee, designed to be more robust than Stanley Mor ...
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Germany
Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total population of over 84 million in an area of , making it the most populous member state of the European Union. It borders Denmark to the north, Poland and the Czech Republic to the east, Austria and Switzerland to the south, and France, Luxembourg, Belgium, and the Netherlands to the west. The Capital of Germany, nation's capital and List of cities in Germany by population, most populous city is Berlin and its main financial centre is Frankfurt; the largest urban area is the Ruhr. Settlement in the territory of modern Germany began in the Lower Paleolithic, with various tribes inhabiting it from the Neolithic onward, chiefly the Celts. Various Germanic peoples, Germanic tribes have inhabited the northern parts of modern Germany since classical ...
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