Maajja (stylised in all lowercase) is an independent record label and distribution company based out of

Toronto Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...

and

Chennai Chennai, also known as Madras (List of renamed places in India#Tamil Nadu, its official name until 1996), is the capital city, capital and List of cities in Tamil Nadu by population, largest city of Tamil Nadu, the southernmost states and ...

. Unlike traditional record labels, the label does not own their artists’ master recordings.

History

2021―present: Formation

Maajja was founded by Canadian tech entrepreneurs, Noel Kirthiraj, Sen Sachi, Prasana Balachandran as a "technology-enabled label alternative" created with artists in mind. Maajja was announced to the public on 26 January 2021 in a video, presented by A.R. Rahman, on the maajja YouTube channel.

Mission

Maajja aims to establish sustainable careers for their artists, hence the label not owning master recordings and all copyrights remaining with the artists when they release music via the label.

Artists

Soloists

* Dhee *

Arivu Arivarasu Kalainesan, more commonly known as Arivu, is an Indian rapper, singer, songwriter and composer. He is best known for his independent singles, including "", and for his work on film numbers like "Vaathi Raid" from ''Master'' (2021), ...

Shan Vincent de Paul Shan Vincent de Paul (SVDP) is a Sri Lankan-born Tamil Canadian recording artist and director from Toronto. Paul released his debut album "Saviors" in 2016 and his second album "Trigger Happy Heartbreak" along with an EP "SVDP 1" in 2017. He i ...

* Navz-47 * Ami *

Shashaa Tirupati Shashaa Kiran Tirupati (born 21 December 1989) is an Indian singer, songwriter, and music producer known for her work in the Indian film and music industries. Popularly known as "The Humma Girl", in 2018, she won the National Film Award for B ...

* Satthia * Tha Mystro * Pravin Saivi * Sakthi Amaran * Maalavika Sundar

Groups

* Two's a Company *

The Casteless Collective The Casteless Collective is an Indian indie band based in Chennai, Tamil Nadu. The band was formed in 2017, with support from the Neelam Panpaatu Maiyam started by filmmaker Pa. Ranjith and filmmaker and film composer Tenma, founder of the l ...

* Kothu Boys * Staccato

Producers

A.R. Rahman Allah Rakha Rahman (; born A. S. Dileep Kumar; 6 January 1967), also known by the initialism ARR, is an Indian music composer, record producer, singer, songwriter, multi-instrumentalist, and philanthropist known for his works in Indian cinema ...

Santhosh Narayanan Santhosh Narayanan (born 15 May 1983) is an Indian film composer and musician who has predominately worked in Tamil cinema, while also having some Telugu and Malayalam films to his credit. He is known for his collaborations with Pa. Ranjith ...

ofRo Rohith Abraham (born 19 July 1987), known professionally as ofRo, is an Indian record producer, singer and songwriter who has worked with Asal Kolaar, Madan Gowri, Sandy, Santhosh Narayanan, Pradeep Kumar (musician), Pradeep Kumar, Arivu, Dura ...

Pravin Mani Pravin Mani is an Indian musician who has been credited as a singer and as a composer in Tamil, Malayalam, Telugu films in India. He has been a long term associate with noted music director, A. R. Rahman, with recent collaborations in ''Enthiran ...

* Steve Cliff

Discography

References

{{reflist Canadian independent record labels Indian record labels Record labels established in 2021