Zong Qinghou
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Zong Qinghou (; 11 October 1945 – 25 February 2024) was a Chinese billionaire businessman, and the founder, chairman and CEO of the Hangzhou Wahaha Group, China's leading beverage company. As of March 2022, his net worth was estimated at US$8.7 billion.


Biography

Zong was born on 11 October 1945, into a poor family in
Zhejiang ) , translit_lang1_type2 = , translit_lang1_info2 = ( Hangzhounese) ( Ningbonese) (Wenzhounese) , image_skyline = 玉甑峰全貌 - panoramio.jpg , image_caption = View of the Yandang Mountains , image_map = Zhejiang i ...
, and he had little formal education. Because of the family's poverty, Zong had to drop out of middle school. Zong was part of the sent-down movement and worked in
Zhoushan Zhoushan is an urbanized archipelago with the administrative status of a prefecture-level city in the eastern Chinese province of Zhejiang. It consists of an archipelago of islands at the southern mouth of Hangzhou Bay off the mainland c ...
at a salt farm. In his spare time, Zong read and studied communist texts including ''The Collected Works of Mao Zedong'' and '' How the Steel was Tempered'' by Nikolai Ostrovsky. In 1979, Zong returned home upon the retirement of his mother, who was a school teacher."娃哈哈"的新童話
(轉載自証券日報)
People's Daily The ''People's Daily'' ( zh, s=人民日报, p=Rénmín Rìbào) is the official newspaper of the Central Committee of the Chinese Communist Party (CCP). It provides direct information on the policies and viewpoints of the CCP in multiple lan ...
,
He eventually returned to
Hangzhou Hangzhou, , Standard Mandarin pronunciation: ; formerly romanized as Hangchow is a sub-provincial city in East China and the capital of Zhejiang province. With a population of 13 million, the municipality comprises ten districts, two counti ...
, and only found menial work at a local school due to the low level of his education. In 1987, he targeted a minigrocery in a school in
Shangcheng District Shangcheng District () urban district HangzhouZhejiang History The district lies beside Hangzhou's famous West Lake and includes the territory of the former imperial Chinese cities of Qiantang and Lin'an, the imperial capital of the Song dyn ...
, Hangzhou, selling milk. Zong headed the embryonic Wahaha business, which distributed fizzy soft drinks, ice and stationery. Together with two retired schoolteachers, he borrowed the sum of CNY 140,000, to start producing milk drinks for distribution. Zong obtained independence from an early government partner by stressing his links with
Danone Danone S.A. () is a French multinational corporation, multinational food-products corporation based in Paris. It was founded in 1919 in Barcelona, Barcelona, Spain. It is listed on Euronext Paris, where it is a component of the CAC 40 stock mark ...
. With his autocratic style and workaholic ethic, he built Wahaha into the largest beverage manufacturer in the People's Republic of China. The WHH joint venture entered into with
Groupe Danone Danone S.A. () is a French multinational food-products corporation based in Paris. It was founded in 1919 in Barcelona, Spain. It is listed on Euronext Paris, where it is a component of the CAC 40 stock market index. Some of the company's produ ...
involved the inward investment of US$70 million in five joint venture companies in exchange for 51% Groupe Danone ownership in each company. The trademark agreement signed on 29 February 1996 gave the JVs the exclusive rights of production, distribution and sales of products under the Wahaha brand. Collaboration has grown into 39 joint venture entities by 2007. In 2007, the relationship turned sour. Danone had accused Wahaha of "secretly operating a set of parallel companies that mirrored the joint venture's operations with virtually identical products and siphoned off as much as $100 million from the partnership." Danone and Wahaha reached a settlement and dissolved their partnership. Zong resigned as chairman of the joint ventures on 5 June 2007. ''Forbes'' named Zong as China's richest man in 2010."Zong Qinghou tops Forbes' mainland rich list"
''China Daily'', 12 March 2010
He was ranked as China's richest man in 2012 and second-richest in 2013, according to the China Rich List, published by Hurun Report.Rich List 2013
, ''Hurun Report, China Rich List'', 5 August 2014


Personal life

Zong served as a delegate to the Chinese
National People's Congress The National People's Congress (NPC) is the highest organ of state power of the People's Republic of China (PRC). The NPC is the only branch of government in China, and per the principle of unified power, all state organs from the Sta ...
from 2002 to 2018. Zong was married to Shi Youzhen (), and they had one child, a daughter, Fuli (''Kelly'') Zong (). Shi was purchasing manager at Wahaha.Russell Flannery
"How To Lose In China"
''Forbes'', 18 June 2007. Retrieved 21 June 2007.
Zong once held permanent resident status in the United States, which he had obtained to make it easier for him to travel to the country and look after his investments there. His daughter attended
Pepperdine University Pepperdine University () is a private university, private Christianity, Christian research university affiliated with the Churches of Christ, with its main campus in Los Angeles County, California, United States. Pepperdine's main campus consists ...
in
Southern California Southern California (commonly shortened to SoCal) is a geographic and Cultural area, cultural List of regions of California, region that generally comprises the southern portion of the U.S. state of California. Its densely populated coastal reg ...
and was naturalized as a U.S. citizen, but later moved back to China and in 2007 began the procedure to renounce her U.S. citizenship. Zong gained wide support as he played the role of "
David David (; , "beloved one") was a king of ancient Israel and Judah and the third king of the United Monarchy, according to the Hebrew Bible and Old Testament. The Tel Dan stele, an Aramaic-inscribed stone erected by a king of Aram-Dam ...
" against a French "
Goliath Goliath ( ) was a Philistines, Philistine giant in the Book of Samuel. Descriptions of Goliath's giant, immense stature vary among biblical sources, with texts describing him as either or tall. According to the text, Goliath issued a challen ...
" gobbling up Chinese companies. However, with the revelation of his green card in 2008, public perceptions changed and his reputation suffered. In 2013, he stated that because he did not re-enter the U.S. for several years, his status was thus deemed abandoned. Zong stated that he lived on less than $6,000 per year, attributing his thriftiness to the teachings of Mao Zedong. Zong also emphasized cost-cutting measures in his approach to business, describing cost control as a key element in Wahaha's operations. Zong Qinghou died on 25 February 2024, at the age of 78.


Tax evasion allegations

Zong claimed to have been paid a salary of €3,000 and €100,000 annual allowances plus a bonus worth 1% of the annual profit of the joint ventures, totaling 70 million yuan of income every year.Wang Zhenghua
"Drinks magnate probed over tax"
, ''
China Daily ''China Daily'' ( zh, s=中国日报, p=Zhōngguó Rìbào) is an English-language daily newspaper owned by the Central Propaganda Department of the Chinese Communist Party. Overview ''China Daily'' has the widest print circulation of any ...
'', 15 April 2008. Retrieved 3 July 2008
'' Caijing'' reported in April 2008 that Zong was being investigated for allegedly evading taxes amounting to some ¥ 300 million. An investigator had alleged that Zong "...earned far more than this and hasn't fully reported the tax for years". ''Caijing'' implied there may have been less than transparent payments through a web of Hong Kong-registered accounts of Zong, Shi, daughter Fuli, and the former Party secretary of Wahaha, Du Jianying. Zong had apparently paid more than 200 million yuan in back taxes in October 2007, after the investigation kicked off. However, the magazine suspected Zong still owed millions more.


Honorary titles

List of titles: * National Excellent Entrepreneur * National Excellent Manager * Model of Patriotism to Support the Armed Forces * Outstanding Builder of Socialism with Chinese Characteristics * The First Chinese Entrepreneurs Entrepreneurship Prize


References

{{DEFAULTSORT:Zong, Qinghou 1945 births 2024 deaths Hangzhou Wahaha Group people Businesspeople from Hangzhou Businesspeople in the drink industry Chinese chief executives Delegates to the 12th National People's Congress Delegates to the 11th National People's Congress Delegates to the 10th National People's Congress Billionaires from Zhejiang Politicians from Hangzhou People's Republic of China politicians from Zhejiang 20th-century Chinese businesspeople 21st-century Chinese businesspeople Chinese company founders Chinese food industry businesspeople