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Zak George (born December 3, 1978, in Atlanta, Georgia) is an
America The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
n dog trainer, writer, and broadcast personality known for his Youtube channel, hosting shows such as '' SuperFetch'' in 2009, ''
Who Let the Dogs Out? "Who Let the Dogs Out" (originally titled "Doggie") is a song written by the Trinidadian musician Anslem Douglas and then recorded by the Bahamian Junkanoo band Baha Men. Originally released by Douglas as "Doggie" in 1998, it was covered by ...
'' in 2011, and hosting various shows on the ''
Animal Planet Animal Planet (stylized in all lowercase since 2018) is an American multinational pay television channel focusing on the animal kingdom owned by the Warner Bros. Discovery Networks unit of Warner Bros. Discovery. First established on June 1 ...
.'' He is the author of the book ''Zak George's Dog Training Revolution,'' published in 2016; he has been a guest writer on many articles and blogs on dog training and obedience over his 16 year career. He is known for using positive reinforcement training methods, and his upbeat and energetic personality on camera.


Principles

Zak George is a proponent of positive reinforcement
dog training Dog training is a type of animal training, the Applied behavior analysis, application of behavior analysis which uses the environmental events of antecedents (trigger for a behavior) and consequences to modify the dog behavior, either for it to a ...
, which teaches that only gentle, reward-based methods, without physical aversion, should be used for dog training. He believes teaching is about communication, not domination. He feels we need to treat our dogs with respect and promote a strong, loving bond with them through positive reinforcement, not punishments. He has stated his training philosophy as "I began teaching people how to teach their dogs out of a genuine desire to bring the world of dog training into the 21st century and to show people that through relationship-based training anything is possible." His methods have been compared to those used
Dr. Ian Dunbar Ian Dunbar (born April 15, 1947) is a veterinarian, ethologist, and dog trainer. He received his veterinary degree and a Special Honours degree in Physiology & Biochemistry from the Royal Veterinary College (London University), and a doctorate i ...
and the
SPCA A Society for the Prevention of Cruelty to Animals (SPCA) is a common name for non-profit animal welfare organizations around the world. The oldest SPCA organization is the Royal Society for the Prevention of Cruelty to Animals, which was founded ...
, which also focus on positive reinforcement in their training programs.


Career

Zak started training dogs in 2005 when he got his dog Venus; the two started competing in
frisbee A frisbee (pronounced ), also called a flying disc or simply a disc, is a gliding toy or sporting item generally made of injection-molded plastic and roughly in diameter with a pronounced lip. It is used recreationally and competitively for ...
competitions and he found his passion in dog training. He quit his job in real estate the same year and applied to be a trainer at PetSmart, despite not having any traditional training. He made his debut on Youtube in 2006 where he uploaded videos with dog training advice and tutorials. He rose to prominence on the platform and has grown his following to over 3.5 million followers. In 2008 he pitched a show to Animal Planet, originally titled Fetch Me a Beer. The show was picked up and he made the transition to television when he began presenting '' SuperFetch'' in 2009 on Animal Planet. In 2011 and 2012 he presented and produced
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
children's show ''
Who Let the Dogs Out? "Who Let the Dogs Out" (originally titled "Doggie") is a song written by the Trinidadian musician Anslem Douglas and then recorded by the Bahamian Junkanoo band Baha Men. Originally released by Douglas as "Doggie" in 1998, it was covered by ...
''. Zak has also presented various programs for the ''
Animal Planet Animal Planet (stylized in all lowercase since 2018) is an American multinational pay television channel focusing on the animal kingdom owned by the Warner Bros. Discovery Networks unit of Warner Bros. Discovery. First established on June 1 ...
'' channel such as Dogs 101. His dog training expertise has landed him on many national talk shows and news programs such as Late Night with David Letterman, Late Night with Jimmy Fallon, The Early Show on CBS, Fox and Friends, and Rachael Ray. In 2016 Zak's first book ''Zak George's Dog Training Revolution'' was published by
Penguin Random House Penguin Random House Limited is a British-American multinational corporation, multinational conglomerate (company), conglomerate publishing company formed on July 1, 2013, with the merger of Penguin Books and Random House. Penguin Books was or ...
.


Personal life

Zak is originally from Atlanta, Georgia. As of 2016 he lived in New Orleans with his wife, Bree George, their dogs, and their cat. Zak and Bree met while they were working as volunteers during the 2010 oil spill in the Gulf of Mexico and kept in contact when he went back to Atlanta. The pair married on December 8, 2018.


References


External links


Zak George's Dog Training Revolution Official website

Zak George on YouTube

Zak George's Facebook page

Animal Planet: SuperFetch
{{DEFAULTSORT:George, Zak 1978 births Living people Dog trainers American broadcasters Writers from Atlanta