YesAsia (formerly ''AsiaCD'') is an online retail company founded in 1998 that sells Asian entertainment products worldwide. After initially focusing on CD and video retailing, it has expanded into other entertainment and hobby products such as

manga are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long history in earlier Japanese art. The term is used in Japan to refer to both comics ...

video game A video game or computer game is an electronic game that involves interaction with a user interface or input device (such as a joystick, game controller, controller, computer keyboard, keyboard, or motion sensing device) to generate visual fe ...

s and consoles,

electronics Electronics is a scientific and engineering discipline that studies and applies the principles of physics to design, create, and operate devices that manipulate electrons and other Electric charge, electrically charged particles. It is a subfield ...

and

toy A toy or plaything is an object that is used primarily to provide entertainment. Simple examples include toy blocks, board games, and dolls. Toys are often designed for use by children, although many are designed specifically for adults and p ...

s. Its website includes Asian entertainment news, music and

film review Film criticism is the analysis and evaluation of films and the film medium. In general, film criticism can be divided into two categories: Academic criticism by film scholars, who study the composition of film theory and publish their findin ...

s, and pop charts from Hong Kong, Taiwan, Korea and Japan. Since 2006, it has continually been listed in ''Internet Retailer's'' Top 500 e-commerce websites.

History

YesAsia was founded in 1998 as AsiaCD by Joshua K. Lau and Priscilla Chu in

San Francisco, California San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...

. The company later moved its headquarters and fulfillment center to

Hong Kong Hong Kong)., Legally Hong Kong, China in international treaties and organizations. is a special administrative region of China. With 7.5 million residents in a territory, Hong Kong is the fourth most densely populated region in the wor ...

to better facilitate logistics handling of the Asian entertainment products carried by the website.Why U.S. shoppers are saying yes to YesAsia.com
''Internet Retailer'', 11 July 2005. It has regional offices in

Tokyo Tokyo, officially the Tokyo Metropolis, is the capital of Japan, capital and List of cities in Japan, most populous city in Japan. With a population of over 14 million in the city proper in 2023, it is List of largest cities, one of the most ...

and

Seoul Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities b ...

.YesAsia.com, Inc.
at ''Bloomberg BusinessWeek'' In 2001, YesAsia formed a strategic alliance with

EMI EMI Group Limited (formerly EMI Group plc until 2007; originally an initialism for Electric and Musical Industries, also referred to as EMI Records or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At t ...

to sell the latter's Asian media products in North America. It also has partnerships with

Sony Music Entertainment Sony Music Entertainment (SME), commonly known as Sony Music, is an American multinational music company owned by Japanese conglomerate Sony Group Corporation. It is the recording division of Sony Music Group, with the other half being the ...

Universal Music Universal Music Group N.V. (often abbreviated as UMG and referred to as Universal Music Group or Universal Music) is a Dutch– American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum ...

Warner Music Warner Music Group Corp., commonly abbreviated as WMG, is an American multinational entertainment and record label conglomerate headquartered in New York City. It is one of the " big three" recording companies and the third-largest in the gl ...

, and Japan-based

Avex Group Avex Inc. ( kabushiki gaisha , commonly known as Avex and stylized as avex) is a Japanese Conglomerate (company), entertainment conglomerate led by founder Max Matsuura and headquartered in Tokyo, Japan. Founded in 1988, the company manages J- ...

. In the same year, it acquired Angel Pop, an online competitor that sold Korean products. In 2003, it gained market share in Hong Kong faster than its internet rivals such as

Amazon Amazon most often refers to: * Amazon River, in South America * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon (company), an American multinational technology company * Amazons, a tribe of female warriors in Greek myth ...

when

online shopping Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of th ...

grew in popularity during the SARS outbreak. Because of its specialized niche in entertainment products, YesAsia managed to grow in the U.S. market even when other Asian online retailers crashed after the dot-com meltdown. In 2004 it had about $13 million in U.S. online sales, which was 50% higher than its sales in 2003. YesStyle logo

In 2006, it expanded into Asian fashion apparel products sourced from Korea, Japan, China, Taiwan, and Hong Kong by opening fashion e-commerce retail website, YesStyle. The new division achieved 800,000 visits and sales of $512,000 in its first six months. It sells apparel, jewelry, accessories, bags, beauty and other fashion products, targeting men and women aged 18 to 35. One year after its establishment, it added a children and babies section in its product offerings. In 2009 the first YesStyle Store was opened in Stonestown Galleria in

San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...

. YesAsia was one of ''Internet Retailer's'' Top 50 "Best of the Web" retail sites for 2007. The reviewer found that YesAsia was set apart by "its ability to create a sense of Asian community not only in its catalog of products but in its look and feel." In 2010, YesAsia formed an official partnership with the Korean entertainment news website

Allkpop ''Allkpop'' (stylized in all lowercase) is an American website which features Korean pop and gossip news. It is one of the most trafficked K-pop news sites, with over seven and half million readers per month. In its list of useful websites, '' ...

. it is listed as number 295 in ''Internet Retailer's'' Top 500

B2C Direct-to-consumer (DTC or D2C) or business-to-consumer (B2C) is the business model of selling products directly to customers and thereby bypassing any third-party retailers, wholesalers, or middlemen. Direct-to-consumer sales are usually transa ...

websites, with annual online sales of $34,933,000, and growth in 2010 of 26.9%.Top 500
''Internet Retailer''. Retrieved 2011-05-19 In May 2022, YesStyle joined together with Geek+ to create its first Smart Warehouse in Hong Kong

References

External links

* {{Official website, http://www.yesasia.com
YesStyle.com official website

non official influencers website
Online retailers of Hong Kong Retail companies established in 1998 Internet properties established in 1998