XHERZ-FM is a radio station on 93.1 FM in León,

Guanajuato Guanajuato, officially the Free and Sovereign State of Guanajuato, is one of the 32 states that make up the Political divisions of Mexico, Federal Entities of Mexico. It is divided into Municipalities of Guanajuato, 46 municipalities and its cap ...

Mexico Mexico, officially the United Mexican States, is a country in North America. It is the northernmost country in Latin America, and borders the United States to the north, and Guatemala and Belize to the southeast; while having maritime boundar ...

. It is owned by Grupo Audiorama Comunicaciones and carries the

Los 40 Los 40 (stylized as LOS40, formerly ''Los 40 Principales'', ) is a Spanish Top 40-themed music radio station that broadcasts current and recent music, primarily focusing on genres such as pop, dance, electropop, Electro Latin, and Reggaeton. T ...

pop format from

Radiópolis Radiópolis (incorporated as Sistemas Radiópolis, S.A. de C.V.) is a Mexican radio broadcast company that owns AM radio, AM and FM radio stations in Mexico and syndicates music and talk formats. It is the former radio division of Televisa, which ...

History

XERZ-AM received its concession on April 11, 1941, becoming the first radio station in León. It broadcast on 1240 kHz and was owned by Rafael Cutberto Navarro, part of his Radio Cadena Nacional operation. In 1948, Cutberto Navarro sold to Carlos Obregón Padilla, who in turn sold to Radio Televisora del Bajío in 1953. In 1980 the station became a part of

Grupo ACIR Grupo ACIR is a Mexican Mass media, media company that specializes in the operation of radio stations. It was established in 1965. The acronym ACIR stands for ''Asociación de Concesionarios Independientes de Radio'' (Association of Independent ...

with a contemporary music in Spanish and English as Radio Amistad, which in 1987 it flipped the Radio Festival with a grupera format. In the early 1990s, the station became Heavy Radio with a rock format until a format change to Bonita ranchera music in 1995. In 1997, XERZ changed frequencies and moved to 1000 kHz. In 2009, ACIR sold to Radiorama and became a franchise of W Radio news/talk format. In 2011, XERZ was approved to migrate to FM. On June 5, 2015, the station became a @FM (Arroba FM) pop format and on August 31, the same year it swapped formats with XHSD-FM and XHERZ became

franchise format. Radiorama pulled a number of its stations from

Televisa Radio Grupo Televisa, S.A.B., simply known as Televisa, is a Mexican telecommunications and broadcasting company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April ...

formats in the summer of 2017; the station during its time away from Los 40 was known as "Playlist 93.1". The station rejoined Los 40 on May 28, 2018, having become part of Grupo Audiorama Comunicaciones.

References

Radio stations in Guanajuato {{Guanajuato-radio-station-stub