XHOK-FM is a radio station on 90.9 FM in

Monterrey, Nuevo León Monterrey (, , abbreviated as MtY) is the capital and largest city of the northeastern Mexican state of Nuevo León. It is the ninth-largest city and the second largest metropolitan area, after Greater Mexico City. Located at the foothills of th ...

Mexico Mexico, officially the United Mexican States, is a country in North America. It is the northernmost country in Latin America, and borders the United States to the north, and Guatemala and Belize to the southeast; while having maritime boundar ...

. It is owned by

Grupo ACIR Grupo ACIR is a Mexican Mass media, media company that specializes in the operation of radio stations. It was established in 1965. The acronym ACIR stands for ''Asociación de Concesionarios Independientes de Radio'' (Association of Independent ...

. XHOK-FM is authorized to broadcast in

HD Radio HD Radio (HDR) is a trademark for in-band on-channel (IBOC) digital radio broadcast technology. HD radio generally simulcast, simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD R ...

, but the station doesn't use this feature.

History

XEOK-AM received its concession on June 19, 1948. It broadcast initially on 950 kHz (soon moving to 920) and was owned by Carlos Roa Montes de Oca, who also built a studio-transmitter link for XEOK in the FM band in the late 1950s. XEOK was sold to Radiodifusión Regiomontana, S.A. in 1963, which boosted its power to 1 kW by the 1980s. In the 1990s, XEOK moved from 920 to 900 kHz which allowed a further power increase to 10,000 watts. ACIR concessionaires have owned XEOK since 2000. For most of the late 2000s and 2010s, XEOK was a news/talk outlet known as "La OK". With ACIR only owning one station in Monterrey, XEOK was selected for second-wave AM-FM migration and signed on XHOK-FM 90.9 in May 2018. In June, the station took on the Radio Disney format, much like its Guadalajara sister station, XHEMIA-FM. ACIR and Radio Disney parted ways at the end of 2019. Most of the Radio Disney stations were to change to a similar pop format from ACIR known as Match FM, but ACIR opted to flip XHOK to romantic and place XHOK in its Amor network in December.

References

Radio stations in Monterrey Grupo ACIR {{Nuevo León-radio-station-stub