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Wind Hellas (formerly TELESTET Hellas and later also TIM Hellas) was a
Greek Greek may refer to: Anything of, from, or related to Greece, a country in Southern Europe: *Greeks, an ethnic group *Greek language, a branch of the Indo-European language family **Proto-Greek language, the assumed last common ancestor of all kno ...
integrated
telecommunications Telecommunication, often used in its plural form or abbreviated as telecom, is the transmission of information over a distance using electronic means, typically through cables, radio waves, or other communication technologies. These means of ...
provider with
headquarters Headquarters (often referred to as HQ) notes the location where most or all of the important functions of an organization are coordinated. The term is used in a wide variety of situations, including private sector corporations, non-profits, mil ...
in
Athens Athens ( ) is the Capital city, capital and List of cities and towns in Greece, largest city of Greece. A significant coastal urban area in the Mediterranean, Athens is also the capital of the Attica (region), Attica region and is the southe ...
,
Greece Greece, officially the Hellenic Republic, is a country in Southeast Europe. Located on the southern tip of the Balkan peninsula, it shares land borders with Albania to the northwest, North Macedonia and Bulgaria to the north, and Turkey to th ...
. As of September 2010, Wind was the third largest
mobile operator A mobile network operator (MNO), also known as a mobile network provider, mobile network carrier, mobile , wireless service provider, wireless carrier, wireless operator, wireless telco, or cellular company, is a telecommunications provider of se ...
in Greece (after
Cosmote Cosmote Telekom, known as just Cosmote, is the largest mobile network operator in Greece and it is a division of the OTE, Hellenic Telecommunications Organization (OTE), the incumbent telecommunications provider in Greece. Cosmote also operates ...
and
Vodafone Vodafone Group Public Limited Company () is a British Multinational company, multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates Service (economic ...
) with more than 4.4 million active subscribers. The actual numbers for the years after 2015 are confidential but according to the report of
Greek Government The Government of Greece (Greek language, Greek: Κυβέρνηση της Ελλάδας), officially the Government of the Hellenic Republic (Κυβέρνηση της Ελληνικής Δημοκρατίας) is the collective body of the Gre ...
for the year 2017, Wind had a market share of 15-25% of active
mobile telephone A mobile phone or cell phone is a portable telephone that allows users to make and receive calls over a radio frequency link while moving within a designated telephone service area, unlike fixed-location phones ( landline phones). This radio ...
subscribers and 10-15% share of active fixed line subscribers. On January 11, 2023, Wind Hellas merged with Nova Greece, therefore
fixed Fixed may refer to: * ''Fixed'' (EP), EP by Nine Inch Nails * ''Fixed'' (film), an upcoming animated film directed by Genndy Tartakovsky * Fixed (typeface), a collection of monospace bitmap fonts that is distributed with the X Window System * Fi ...
&
mobile telephony Mobile telephony is the provision of wireless telephone services to mobile phones, distinguishing it from fixed-location telephony provided via landline phones. Traditionally, telephony specifically refers to voice communication, though th ...
,
Internet The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks ...
and other Wind services were
rebranded Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors ...
to Nova.


History


TELESTET Hellas (1992-2004)

In 1992, TELESTET Hellas was founded, as a subsidiary of the Italian company STET. Through this, Telestet started its commercial operation. On September 30, 1992 the Greek Ministry of Transport and Communications issued a license to STET to create a national mobile telephony services network (
GSM The Global System for Mobile Communications (GSM) is a family of standards to describe the protocols for second-generation (2G) digital cellular networks, as used by mobile devices such as mobile phones and Mobile broadband modem, mobile broadba ...
). The company invested the sum of 30 billion
Greek drachma Drachma may refer to: * Ancient drachma, an ancient Greek currency * Modern drachma, a modern Greek currency (1833...2002) * Cretan drachma, currency of the former Cretan State * Drachma proctocomys, moth species, the only species in the Genus ...
s (about 88 million Euros) to create the network. This constituted one of the biggest investments in Greece since the end of the Second World War. Commercial operation started on June 29, 1993 when the first call from a mobile phone took place in the country. In 1998 TELESTET was the first Greek mobile telephone communications company to be listed in international stock markets, the
Nasdaq The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
in New York City and the
Euronext Amsterdam Euronext Amsterdam is a stock exchange based in Amsterdam, the Netherlands. Formerly known as the Amsterdam Stock Exchange (), it merged on 22 September 2000 with the Brussels Stock Exchange and the Paris Stock Exchange to form Euronext. The re ...
. From September 23, 1999, TELESTET operated Iridium, the first mobile-telephony dedicated satellite in Greece. In June 2001, TELESTET was the first telecommunications company in Greece and one of the first in the world to obtain
ISO 9001 The ISO 9000 family is a set of international standards for quality management systems. It was developed in March 1987 by International Organization for Standardization. The goal of these standards is to help organizations ensure that they meet ...
:2000 Quality Management certification. In June 2001 the operator's
GPRS General Packet Radio Service (GPRS), also called 2.5G, is a mobile data standard on the 2G cellular communication network's Global System for Mobile Communications, global system for mobile communications (GSM). Networks and mobile devices wit ...
service went live. In July 2001 it was awarded the licence to offer a
UMTS The Universal Mobile Telecommunications System (UMTS) is a 3G mobile cellular system for networks based on the GSM standard. UMTS uses Wideband Code Division Multiple Access, wideband code-division multiple access (W-CDMA) radio access technolog ...
service for a concession fee of €146.7 million. The UMTS service went live on January 27, 2004.


TIM Hellas (2004-2007)

On February 8, 2004, the company name changed to TIM Hellas, a part of
Telecom Italia TIM S.p.A. (formerly Telecom Italia S.p.A.) is an Italian telecommunications company with headquarters in Rome, Milan, and Naples (with the Telecom Italia Tower), which provides fixed, public and mobile telephony, and DSL data services. It is ...
and member of
FreeMove The FreeMove alliance is a business alliance of mobile telecommunications companies based in Europe. History The FreeMove alliance was established in 2003, combining the national network capabilities of four of Europe's largest national mobile ...
, the biggest telecommunications alliance in Europe that consists of the companies
Orange Orange most often refers to: *Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis'' ** Orange blossom, its fragrant flower ** Orange juice *Orange (colour), the color of an orange fruit, occurs between red and yellow in the vi ...
(UK/France/Switzerland),
Telefónica , S.A. () is a Spanish multinational telecommunications company with registered office and headquarters located in two different places, both in Madrid, Spain. It is one of the largest telephone operators and mobile network providers in the ...
(Spain), ΤΙΜ (Italy) &
T-Mobile T-Mobile is the brand of telecommunications by Deutsche Telekom Deutsche Telekom AG (, ; often just Telekom, DTAG or DT; stylised as ·T·) is a partially state-owned German telecommunications company headquartered in Bonn and the largest telec ...
(Germany). On April 4, 2005 TIM agreed to sell its 80.87% equity stake in TIM Hellas to funds advised by
Apax Partners Apax Partners LLP is a British private equity firm, headquartered in London, England. The company also operates out of six other offices in New York, Hong Kong, Mumbai, Tel Aviv, Munich and Shanghai. As of March 2024, the firm had raised and adv ...
and
TPG Inc. TPG Inc., previously known as Texas Pacific Group and TPG Capital, is an American private equity firm based in Fort Worth, Texas. TPG manages investment funds in growth capital, venture capital, stock, public equity, and debt investments. The f ...
The transaction was for €1,114.1 million which valued TIM Hellas at €1,600 million or €16.43 per share. The transaction was completed following approval by state authorities in July 2005. On January 31, 2006 TIM Hellas acquired Q-Telecom, Greece’s 4th mobile operator, for €350 million and in May 2007 the two mobile networks were merged.


Wind Hellas (2007-2021)

On February 7, 2007, Apax Partners and TPG announced that TIM Hellas had been purchased outright by Weather Investments, the telecom holding company of Egyptian tycoon
Naguib Sawiris Naguib Onsi Sawiris ( ; ; born 15 June 1954) is an Egyptian businessman. Sawiris is chairman of Weather Investments's parent company, and the former chairman and CEO of Orascom Telecom Holding and Orascom Investment Holding S.A.E. Early li ...
, for 500 million Euros of equity plus 2.9 billion Euros of net debt. The company name changed to Wind Hellas on June 5, 2007, in line with Italian telecom operator
Wind Telecomunicazioni Wind Telecomunicazioni S.p.A., more commonly known as Wind, was an Italian telecommunications company of the VimpelCom Ltd. group, which offered mobile telephony services and, through Infostrada, also fixed-line telephony services, Internet an ...
. In December 2009, Nassos Zarkalis, previously head of Hellas Online, became CEO of Wind Hellas. On October 18, 2010 the principal shareholders in Wind Hellas (Mount Kellett Capital, Taconic Capital Advisers, Providence Equity,
Anchorage Capital Group Anchorage Capital Group (or simply Anchorage) is an American investment management firm based in New York City. The firm is known as one of the world's most prominent vulture funds, which are funds that invest in distressed securities. Backgr ...
,
Angelo Gordon TPG Angelo Gordon (formerly Angelo Gordon) is a global alternative investment manager founded in 1988 by John Angelo and Michael Gordon who together ran the arbitrage department of L.F. Rothschild in the 1980s. The firm focuses on four main inves ...
and Eton Park International) took over the company and injected 420 million Euros to reduce debt and fund long-term development plans.


Acquisition by the United Group and merger with Nova Greece (2021-present)

On August 16, 2021 it was announced that
United Group United Group B.V. is an alternative telecom provider in the Balkans that operates both telecommunications platforms and mass media outlets. History United Group was formed in 2007, as a Luxembourg-registered multinational entity, in a merger of ...
, which owns Nova Greece, had purchased Wind Hellas for about 1 billion euros after weeks of negotiations with the shareholders of Wind Hellas, and then on January 2, 2023 WIND Hellas merged into Nova Greece, abandoning its own brand in favor of that of the acquiring company.


The crisis and the creditors

The economic recession in Greece caused Wind Hellas severe financial difficulties. Sawiris sold the assets of the holding company (Weather Finance III) to a group of creditors, the SSN ''Ad Hoc'' Committee. The group of senior bondholders established a new holding company (Largo Ltd.) which took full control of Wind Hellas in December 2010 and appointed a new board of directors.


Wind Hellas subscriber numbers

Wind issue customers with telephone numbers that begin with either 693 or 690 followed by a seven digit subscriber number. As Wind also own Q-Telecom, they can issue 699 numbers, but these are currently only allocated to new Q-Card customers.
Mobile number portability Mobile number portability (MNP) enables mobile phone users to retain a mobile telephone number when changing the mobile network operator. Overview Mobile number portability (MNP) allows people to keep their phone numbers when switching to a ne ...
allows customers to port their numbers to and from all Greek networks so Wind customers can also have telephone numbers that were originally allocated to
Vodafone Vodafone Group Public Limited Company () is a British Multinational company, multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates Service (economic ...
or
Cosmote Cosmote Telekom, known as just Cosmote, is the largest mobile network operator in Greece and it is a division of the OTE, Hellenic Telecommunications Organization (OTE), the incumbent telecommunications provider in Greece. Cosmote also operates ...
.


Vodafone merger talks

In 2011
Vodafone Vodafone Group Public Limited Company () is a British Multinational company, multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates Service (economic ...
opened talks with the owners of Wind Hellas regarding merging the two firms' operations in Greece, to better challenge market leader
COSMOTE Cosmote Telekom, known as just Cosmote, is the largest mobile network operator in Greece and it is a division of the OTE, Hellenic Telecommunications Organization (OTE), the incumbent telecommunications provider in Greece. Cosmote also operates ...
. In February 2012 Vodafone pulled out of the talks. On July 25, 2020 it was announced that Wind Hellas and Vodafone agreed to merge their base stations and antennas into a newly created company called Vantage Towers Greece in which Vodafone would hold a 62% and Wind 38%. This newly company will have 5.200 base stations. This idea comes after Vodafone Group decided to merge all its antennas and base stations that Vodafone is operating in Europe. On March 26, 2021 when Vantage Towers entered the Frankfurt stock exchange Wind Hellas sold its 38% stake to Vantage Towers for 288 million euros. Through the
IPO An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
that was launched Wind Hellas bought 100 million euros in shares.


Wind Vision

On 25 April 2018, Wind CEO Nassos Zarkalis introduced the company's
Internet Protocol television Internet Protocol television (IPTV), also called TV over broadband, is the service delivery of television over Internet Protocol (IP) networks. Usually sold and run by a telecom provider, it consists of broadcast live television that is str ...
service called '' Wind Vision''. It was the first Android TV set-top-box in Greece with
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
integrated. Also, it was the first service offering
ultra-high-definition television Ultra-high-definition television (also known as Ultra HD television, Ultra HD, UHDTV, UHD and Super Hi-Vision) today includes 4K resolution#Resolutions, 4K UHD and 8K resolution#Resolutions, 8K UHD, which are two digital video formats with an ...
resolution with HDR 10 technology. The service offered more than 60 channels such as
FOX Foxes are small-to-medium-sized omnivorous mammals belonging to several genera of the family Canidae. They have a flattened skull; upright, triangular ears; a pointed, slightly upturned snout; and a long, bushy tail ("brush"). Twelve species ...
,
Disney Channel Disney Channel is an American pay television television channel, channel that serves as the flagship (broadcasting), flagship property of Disney Branded Television, a unit of the Disney Entertainment business segment of the Walt Disney Company ...
and
National Geographic ''National Geographic'' (formerly ''The National Geographic Magazine'', sometimes branded as ''Nat Geo'') is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine ...
.


See also

* Nova Greece * STET – Società Finanziaria Telefonica *
Telecom Italia TIM S.p.A. (formerly Telecom Italia S.p.A.) is an Italian telecommunications company with headquarters in Rome, Milan, and Naples (with the Telecom Italia Tower), which provides fixed, public and mobile telephony, and DSL data services. It is ...
*
Telecom Italia Mobile TIM S.p.A. (formerly Telecom Italia S.p.A.) is an Italian telecommunications company with headquarters in Rome, Milan, and Naples (with the Telecom Italia Tower), which provides fixed, public and mobile telephony, and DSL data services. It is ...
*
Telecommunications in Greece Telecommunication, often used in its plural form or abbreviated as telecom, is the transmission of information over a distance using electronic means, typically through cables, radio waves, or other communication technologies. These means of ...
* Weather Investments *
Wind Telecomunicazioni Wind Telecomunicazioni S.p.A., more commonly known as Wind, was an Italian telecommunications company of the VimpelCom Ltd. group, which offered mobile telephony services and, through Infostrada, also fixed-line telephony services, Internet an ...
*
Wind Telecom Wind Telecom S.p.A. (formerly Weather Investments S.p.A.) was an Italian telecommunications Telecommunication, often used in its plural form or abbreviated as telecom, is the transmission of information over a distance using electronic m ...
* Wind Vision


References


External links

* {{Portal bar, Greece, Companies, Telecommunications Telecommunications companies established in 1992 Internet service providers of Greece Mobile phone companies of Greece Greek subsidiaries of foreign companies Greek companies established in 1992 TIM Group VEON