Willard Goldsmith Rouse II (1910 – October 20, 1971) was an American real estate developer who supported and partnered with his brother Jim Rouse to develop malls, and planned communities. Bill Rouse took on the role of supporter for his brother after the death of their parents in 1930. He funded his education, and secured Navy transport for him from Ernest L. Jahncke to return home from the University of Hawaii. He founded the

Rouse Company The Rouse Company was a publicly traded shopping mall and community developer from 1956 until 2004, when General Growth Properties (GGP) purchased the company. It was founded by Hunter Moss and James W. Rouse in 1939. Beginnings: Moss-Rouse Com ...

with his brother.

Personal life and family

Rouse was found dead in the restroom of a Rouse Mall project in Toledo, Ohio on 20 October 1971. Rouse was the son of Lydia Agnes (née Robinson) and attorney Willard Goldsmith Rouse. His son is developer

Willard Rouse Willard Goldsmith Rouse III (June 19, 1942 – May 27, 2003) was an American real estate developer, best known for his role in the construction of Philadelphia's One Liberty Place. Early life and education Willard Rouse, a native of Baltimore, ...

. He was the brother of developer

James Rouse James Wilson Rouse (April 26, 1914 – April 9, 1996) was an American businessman and founder of The Rouse Company. Rouse was a pioneering American real estate developer, urban planner, civic activist, and later, free enterprise-based philanthr ...

and a great-uncle of actor

Edward Norton Edward Harrison Norton (born August 18, 1969) is an American actor, producer, director, and screenwriter. After graduating from Yale College in 1991 with a degree in history, he worked for a few months in Japan before moving to New York City ...

References

{{DEFAULTSORT:Rouse, Willard II 1910 births 1970 deaths Businesspeople from Baltimore 20th-century American businesspeople Rouse family