WeeWorld was an online game and messaging website, originally created in 2002 with a company that was based in

Glasgow Glasgow ( ; sco, Glesca or ; gd, Glaschu ) is the most populous city in Scotland and the fourth-most populous city in the United Kingdom, as well as being the 27th largest city by population in Europe. In 2020, it had an estimated pop ...

Scotland Scotland (, ) is a country that is part of the United Kingdom. Covering the northern third of the island of Great Britain, mainland Scotland has a border with England to the southeast and is otherwise surrounded by the Atlantic Ocean to th ...

, with a few offices in

London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...

and

Boston Boston (), officially the City of Boston, is the capital city, state capital and List of municipalities in Massachusetts, most populous city of the Commonwealth (U.S. state), Commonwealth of Massachusetts, as well as the cultural and financ ...

, as well as other cities in the USA. The company had created WeeWorld.com, formally known as a social networking site, to which was mostly geared towards teens and tweens. The website is also known for its brand of instant messaging and chat-based avatars, known as “WeeMees”, Which was also released on a variety of digital platforms and services. There were approximately 180 million WeeMees created worldwide, but the site was unexpectedly shut down, as of 11 May 2017. From then on, there has not been anymore information from WeeWorld or the company itself. It is said that the company could no longer profit off of WeeWorld, and the only option left was to sell it to the new owners, who had then decided to shut it down.

WeeMees

Description

WeeMees are two-dimensional cartoon avatars that WeeWorld users are issued when first joining the community. Users can purchase virtual goods for their avatars, such as clothing, accessories, and food and drink items. As WeeWorld's target demographic is teenagers, many of the virtual goods reflect current

pop culture Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * ''Pop'' ...

and

celebrity Celebrity is a condition of fame and broad public recognition of a person or group as a result of the attention given to them by mass media. An individual may attain a celebrity status from having great wealth, their participation in sports ...

fashion trends.

Promotions and partnership

WeeWorld has partnered with corporations such as AOL,

MSN MSN (meaning Microsoft Network) is a web portal and related collection of Internet services and apps for Windows and mobile devices, provided by Microsoft and launched on August 24, 1995, alongside the release of Windows 95. The Microsoft Net ...

and

Skype Skype () is a proprietary telecommunications application operated by Skype Technologies, a division of Microsoft, best known for VoIP-based videotelephony, videoconferencing and voice calls. It also has instant messaging, file transfer, ...

. Through a partnership with

RCA The RCA Corporation was a major American electronics company, which was founded as the Radio Corporation of America in 1919. It was initially a patent pool, patent trust owned by General Electric (GE), Westinghouse Electric Corporation, Westin ...

, it has promoted artists such as

Alicia Keys Alicia Augello Cook (born January 25, 1981), known professionally as Alicia Keys, is an American singer, songwriter, and pianist. A classically trained pianist, Keys started composing songs when she was 12 and was signed at 15 years old by Colu ...

and

Avril Lavigne Avril Ramona Lavigne ( ; born September 27, 1984) is a Canadian singer and songwriter. At age 16, she signed a two-album recording contract with Arista Records. Her debut studio album, '' Let Go'' (2002), is the best-selling album of the 21 ...

through virtual merchandise sales and WeeMees of the respective artists. WeeWorld has also promoted artists such as the

Jonas Brothers The Jonas Brothers () are an American pop rock band. Formed in 2005, they gained popularity from their appearances on the Disney Channel television network. They consist of three brothers: Kevin Jonas, Joe Jonas, and Nick Jonas. Raised i ...

, Justin Timberlake,

Jason Derulo Jason Joel Desrouleaux (born September 21, 1989), known professionally as Jason Derulo (; formerly stylized as Derülo), is an American singer and songwriter.

Raven-Symoné Raven-Symoné Christina Pearman-Maday () (née Pearman; born December 10, 1985), also known mononymously as Raven, is an American actress, singer, and songwriter. She has received several accolades, including five NAACP Image Awards, two Ki ...

, the

Pussycat Dolls Pussycat or Pussy Cat may refer to: * Cat, a domestic feline Music Bands * Pussycat (band), a Dutch country and pop group * The Pussycats, a 1960s Norwegian rock band * The Pussycats, a group signed to Kama Sutra Records Albums * '' Pussy Cats' ...

Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...

, and

Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Her discography spans multiple genres, and her vivid songwriting—often inspired by her personal life—has received critical praise and wide media coverage. Bo ...

History

The avatars were created in 2001 by Mike Kinsella and John McGuire, who also founded Saw-You.com, in Glasgow, Scotland. In 2003, Microsoft began offering the avatars for use to their Hotmail customers via the MSN chat service. The new service attracted 150,000 users during the first day of the avatars being launched, with the WeeMee website attracting 1.5 million hits daily. In 2004 the UK's largest social network, Friendsreunited.com, also introduced the WeeMee to their user base. In December 2008 the virtual technology firm DA agreed to develop a 3-D version of the avatar. The company was run by Celia Francis and went into liquidation in 2014. It was then sold to Opinurate, who closed the website down in 2017. As of September 2020, the website (weeworld.com) is now listed as being for sale.

References

{{DEFAULTSORT:Weeworld Companies established in 2000 Companies based in Glasgow Entertainment companies of the United Kingdom Internet properties disestablished in 2017 American social networking websites Virtual world communities