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WUAG (103.1 FM) is a
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
broadcasting a
variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
format. Licensed to
Greensboro, North Carolina Greensboro (; ) is a city in Guilford County, North Carolina, United States, and its county seat. At the 2020 United States census, 2020 census, its population was 299,035; it was estimated to be 307,381 in 2024. It is the List of municipalitie ...
,
United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
, the station serves the Piedmont Triad area. The station is currently owned by the
University of North Carolina at Greensboro The University of North Carolina at Greensboro (UNCG or UNC Greensboro) is a public research university in Greensboro, North Carolina. It is part of the University of North Carolina, University of North Carolina system. It is accredited by the S ...
.


History

Since 1964 this college radio station has been through several changes. The station has changed location and frequency three times. First, it was 89.9 (a frequency that had been abandoned by Greensboro's
Grimsley High School Grimsley Senior High School (also known as Grimsley High School or simply Grimsley) is a four-year public high school in Greensboro, North Carolina, United States. Formerly known as "Greensboro High School", "Greensboro Central High School", ...
), then 106.1 in 1981, then by 1990 had changed to what it is today, 103.1 FM. WUAG currently broadcasts at 18 watts, reaching the entirety of Greensboro. The station was on the second floor of Elliott Hall (now the Elliott University Center) until 1984, when the station moved to the Taylor Theater building. Then, operations moved to the third floor of the Brown Building in 2011, where WUAG has a broadcasting booth, recording rooms, and offices. , Taylor Phillips is the General Manager.


Programming

The official format of WUAG is Progressive but with a philosophy of "willful eclecticism and minimal musical boundaries". The station broadcasts 24 hours a day, 7 days a week, with DJs and shows changing each semester. The station plays a constantly changing rotation of everything from
Americana Americana may refer to: *Americana music, a genre or style of American music * Americana (culture), artifacts of the culture of the United States Film, radio and television * ''Americana'' (1981 film), an American drama film * ''Americana'' (20 ...
,
punk Punk or punks may refer to: Genres, subculture, and related aspects * Punk rock, a music genre originating in the 1970s associated with various subgenres * Punk subculture, a subculture associated with punk rock, or aspects of the subculture s ...
,
electronica Electronica is both a broad group of electronic-based music styles intended for listening rather than strictly for dancing and a music scene that came to prominence in the early 1990s in the United Kingdom. In the United States, the term is mos ...
,
reggae Reggae () is a music genre that originated in Jamaica during the late 1960s. The term also denotes the modern popular music of Jamaica and its Jamaican diaspora, diaspora. A 1968 single by Toots and the Maytals, "Do the Reggay", was the first ...
,
hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...
,
rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wale ...
,
jazz Jazz is a music genre that originated in the African-American communities of New Orleans, Louisiana, in the late 19th and early 20th centuries. Its roots are in blues, ragtime, European harmony, African rhythmic rituals, spirituals, h ...
, local and
world music "World music" is an English phrase for styles of music from non-English speaking countries, including quasi-traditional, Cross-cultural communication, intercultural, and traditional music. World music's broad nature and elasticity as a musical ...
. Since WUAG is primarily student-run it has to adapt each semester to the influx of new DJs who may have more of an interest in one type of music over the other. Examples of Specialty programming are the '80s shows and th
Night Zoo
a top 40-leaning show that aired through the early-to-mid '90s. In 2010, music director Matt Northrup said WUAG had 85 CDs in "heavy rotation", and 15 to 20 new recordings each week, introduced on Northrup's weekly show on Thursday afternoons. WUAG had 100 student DJs, who were told "Less talk, more rock" (though the musical genres varied) and to play eight cuts per hour from the CDs in rotation.


Operations

The day-to-day operations of WUAG are led entirely by students, through a student executive board. The board is staffed with a general manager, office manager, news and sports director, music and productions director, and social media director. DJs are volunteers and consist of UNCG students and other community members.


References


External links

* * University of North Carolina at Greensboro Freeform radio stations UAG UAG Radio stations established in 1965 1965 establishments in North Carolina {{NorthCarolina-radio-station-stub