WSVX 1520 AM is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to

Shelbyville, Indiana Shelbyville is a city in Addison Township, Shelby County, in the U.S. state of Indiana and is the county seat. The population was 20,067 as of the 2020 census. History In 1818, the land that would become Shelbyville was ceded to the Un ...

. The station broadcasts a

country music Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...

format and is owned by 3 Towers Broadcasting Company, LLC. WSVX is also heard on 96.5 FM and through a translator in Shelbyville, Indiana and 106.3 FM through a translator in

Hancock County, Indiana Hancock County is a County (United States), county in the U.S. state of Indiana. The 2020 United States census recorded a population of 79,840. The county seat is Greenfield, Indiana, Greenfield. Hancock County is included in the Indianapolis- ...

.Giant FM Adds 106.3 FM to 96.5 FM, AM 1520, Giant.FM
, WSVX. March 5, 2018. Retrieved July 21, 2018.

History

The station began broadcasting January 14, 1961, and originally held the call sign WSVL.History Cards for WSVX
fcc.gov. Retrieved July 20, 2018. The station was originally licensed to run 250 watts, 24 hours a day, using a directional array. In 1963, the station's daytime power was increased to 1,000 watts. In 1990, the station's call sign was changed to WOOO. WOOO aired a

format in the early 1990s. By 1996, the station had begun airing an

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...

format. In 2000, the station's call sign was changed to WKWH. The station continued to air an oldies format, with the branding "Power Oldies". By 2004, the station's format had shifted to classic hits, and the station was branded "Classic Hits 1520". In 2007, the station's call sign was changed to WSVX, and the station began airing a CHR format.
Broadcasting & Cable Yearbook 2008
',

Broadcasting & Cable ''Broadcasting & Cable'' (''B&C'', or ''Broadcasting+Cable'') was a telecommunications industry monthly trade magazine and, later, news website published by Future US. Founded in 1931 as ''Broadcasting'', subsequent mergers, acquisitions and ...

, 2008. p. D-209. Retrieved July 21, 2018. In 2008, 3 Towers Broadcasting Company purchased W243CL 96.5 in Shelbyville for $20,000, and it began rebroadcasting the programming of WSVX. In 2011, the station's daytime power was reduced to 260 watts and the nighttime power was reduced to 4 watts, with omnidirectional daytime and nighttime operation, using a single tower, following the collapse of one of the station's three towers. In 2018, WSVX began to be rebroadcast in Hancock County on 106.3 W292FH. On November 30, 2020 WSVX changed their format from top 40 (CHR) to country, branded as "Giant FM Country".WSVX Flips to Country
Radioinsight - November 30, 2020

Translators

References

External links

WSVX's website
{{coord, 39, 33, 29, N, 85, 46, 13, W, type:landmark_region:US-IN, display=title Country radio stations in the United States SVX Radio stations established in 1961 1961 establishments in Indiana