WPLR (99.1

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

, also known as "99.1 PLR" or Connecticut's No. 1 Rock Station). licensed to

New Haven, Connecticut New Haven is a city of the U.S. state of Connecticut. It is located on New Haven Harbor on the northern shore of Long Island Sound. With a population of 135,081 as determined by the 2020 United States census, 2020 U.S. census, New Haven is List ...

, is a

mainstream rock Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada. Format background Mainstream rock stations represent a cross between classic rock, active rock and alternativ ...

station owned by Connoisseur Media as of May 10, 2013. The station's playlist includes rock music from the 1970s to the early 2000s. The station, which first went on the air in 1948 as WNHC-FM, has a history as a pioneer in the AOR format, with which it has closely identified since its inception in the early 1970s. The physical location of the station has also changed as the studios are now co-located with other Connoisseur radio stations on Wheelers Farms Road in Milford. Previously, the studios were located on Dixwell Avenue in Hamden and prior to that the offices and studios were located on Chapel Street in New Haven. The station's

transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...

is on Madmare Mountain in Hamden near the

WTNH WTNH (channel 8) is a television station licensed to New Haven, Connecticut, United States, serving the Hartford–New Haven market as an affiliate of ABC. It is owned by Nexstar Media Group alongside MyNetworkTV affiliate WCTX (channel 59), ...

transmitter site.

WPLR-HD2

On September 18, 2017, at 10:23 am. WPLR launched an alternative rock format on its HD2 subchannel, branded as "Mod 102.3" (simulcast on translator W272DO 102.3 FM New Haven). The first song on Mod was " First" by

Cold War Kids Cold War Kids are an American indie rock band from Long Beach, California. Band members are Nathan Willett (vocals, piano, guitar), Matt Maust (bass guitar), David Quon (guitar, backing vocals), Matthew Schwartz (keyboards, backing vocals, guit ...

. W272DO was sold to Red Wolf Broadcasting in January 2018. On January 15, it immediately ceased simulcasting "Mod" and began carrying Spanish CHR "Bomba" from WMRQ-HD2. As of November 24, 2019, WPLR-HD2 is no longer broadcasting the "Mod" format and is now simulcasting WICC 600 AM Bridgeport.

References

External links

* 1948 establishments in Connecticut Album-oriented rock radio stations in the United States Connoisseur Media radio stations Mass media in New Haven, Connecticut Radio stations established in 1948 PLR {{Connecticut-radio-station-stub