WPFB (910 AM) is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

broadcasting Catholic programming after a switch from an

adult album alternative Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, ...

format as a simulcast of WNKU. It is licensed to

Middletown, Ohio Middletown is a city in Butler County, Ohio, Butler and Warren County, Ohio, Warren counties in the U.S. state of Ohio. The population was 50,987 at the 2020 United States census, 2020 census. It is part of the Cincinnati metropolitan area in sou ...

, United States, and serves the Dayton area. The station is owned by Sacred Heart Radio, Inc. and is now simulcasting WNOP 740 AM licensed in

Newport, Kentucky Newport is a list of Kentucky cities, home rule-class city in Campbell County, Kentucky, United States. It is at the confluence of the Ohio River, Ohio and Licking River (Kentucky), Licking rivers across from Cincinnati. The population was 14,150 ...

. In April 2016, WPFB was sold to Sacred Heart Radio, a religious talk radio station based in Norwood, Ohio. On June 3, 2016 WPFB began simulcasting

WNOP (AM) WNOP is a radio station located in Newport, Kentucky, that can be heard in and around the Cincinnati area. It now broadcasts for Cincinnati's Catholic community and Roman Catholic Archdiocese of Cincinnati, archdiocesan base and is an affiliate ...

alongside

WHSS WHSS (89.5 FM) is a radio station in Hamilton, Ohio, United States, broadcasting with an effective radiated power of 190 watts. During the decades WHSS was owned and operated by the Hamilton City School District, it played an Alternative format ...

History

Paul F. Braden first signed on WPFB in 1947 as a daytime-only station but a few months later received permission from the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...

to also broadcast in the evening. Throughout much of its history, WPFB had several format switches from middle of the road,

country music Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...

adult standards Adult standards (also sometimes known as the nostalgia or Big Band format) is a North American radio format heard primarily on AM or class A FM stations. Adult standards started in the 1950s and is aimed at "mature" adults, meaning mainly tho ...

talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, Interview (jo ...

, classic country and southern gospel. It established itself as a "Real Country" format which included Bluegrass and comfortably managed to include the current top hits on the charts. This format ran from the late 1970s to the early 1990s and was nominated for several Country and Bluegrass awards nationally. Several of the DJ's were also popular recording artists. WPFB was also a pioneer of stereo broadcasting, an experimental broadcast occurred with one stereo channel transmitted on WPFB and the other on co-owned WPFB-FM. The station, along with WPFB-FM and WPAY-FM in Portsmouth, Ohio, was purchased in January 2011 by

Northern Kentucky University Northern Kentucky University is a public university in Highland Heights, Kentucky, United States. Established in 1968, it is the youngest of Kentucky's eight public universities. The university has seven constituent colleges in arts and science ...

(NKU), the owners of WNKU. WPFB temporarily served as a repeater station of WNKU while NKU searched for a buyer for the AM frequency to help fund the purchase of the two FM stations. In April 2016, Sacred Heart Radio, a religious talk radio station with studios located in Norwood, OH that is affiliated with EWTN Global Catholic Radio, announced that they had acquired WPFB from NKU. The purchase was consummated on May 5, 2016, at a price of $450,000. WPFB began simulcasting

and

on June 3, 2016. WHSS was sold by Sacred Heart Radio in 2023, making WPFB the only simulcast of WNOP.

Previous logo

References

External links

Official WPFB-AM site
{{Religious Radio Stations in Ohio PFB Catholic radio stations PFB Radio stations established in 1947 Middletown, Ohio 1947 establishments in Ohio