WNCT (1070
AM) is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
broadcasting a
beach music format, as "Beach, Boogie and Blues". Licensed to
Greenville, North Carolina
Greenville is the county seat of and the most populous city in Pitt County, North Carolina, United States; the principal city of the Greenville metropolitan area; and the 12th-most populous city in North Carolina. Greenville is the health, e ...
, United States, the station serves the Greenville-New Bern area. The station is currently owned by
Curtis Media Group Inc.
History
In 1963,
Roy H. Park
Roy Hampton Park (15 September 1910 – 25 October 1993) was an American media executive and entrepreneur. He is known for creating the Duncan Hines brand of packaged food products, and for his television/radio/newspaper conglomerate, Park Commun ...
, owner of
WNCT-TV, bought WGTC, Greenville's oldest radio station. At the time, the station broadcast at 5,000 watts at 1590 AM. WGTC changed its call letters to the current WNCT two years later. In 1969, WNCT moved to 1070 AM and increased its power to 10,000 watts.
Hinton Media Group programmed WNCT when it was "
Talk 1070" and aired its programming on local Cable Channel 7. In 2006, WNCT increased its daytime power to 50,000 watts. The station also became the first AM station in North Carolina to utilize
HD radio
HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
technology.
By 2008, WNCT aired a
contemporary Christian music
Contemporary Christian music, also known as CCM, Christian pop, and occasionally inspirational music is a genre of modern popular music, and an aspect of Christian media, which is lyrically focused on matters related to the Christian faith and ...
format. As of January 5, 2009, the station currently brands itself as "Beach, Boogie and Blues" and plays Carolina Beach Music.
On February 2, 2017,
Beasley Media Group announced that it would sell its six stations and four translators in the
Greenville-
New Bern-
Jacksonville, North Carolina
Jacksonville is a city in Onslow County, North Carolina, United States. As of the 2020 census, the population was 72,723, which makes Jacksonville the 14th-largest city in North Carolina. Jacksonville is the county seat and most populous commu ...
market, including WNCT, to
Curtis Media Group for $11 million to reduce the company's debt; the deal separated the station from WNCT-FM, which was concurrently divested to Inner Banks Media to comply with FCC ownership limits.
The sale was completed on May 1, 2017.
The beach music format began a simulcast on
WELS-FM in
Kinston on July 1, 2017.
Translators
In addition to the two main stations, WNCT is relayed by an additional 3 translators to widen its broadcast area. The translators are fed by
WIKS-HD2.
References
External links
Official Website
NCT
NCT may stand for: Tests
* National Car Test, Ireland, a roadworthiness test for cars
* National Curriculum Tests, in the English education system
Organizations and companies
* Nashville Children's Theatre, the oldest professional children's thea ...
Radio stations established in 1940
1940 establishments in North Carolina
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