WMXW (103.3 FM) is a

commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...

Vestal, New York Vestal is a Town (New York), town within Broome County, New York, Broome County in the Southern Tier of New York (state), New York, United States, and lies between the Susquehanna River and the Pennsylvania border. As of the 2020 census, the pop ...

, United States, serving the

Binghamton metropolitan area The Binghamton Metropolitan Statistical Area, also called Greater Binghamton or the Triple Cities, is a region of southern Upstate New York in the Northeastern United States, anchored by Binghamton. The MSA encompasses Broome and Tioga count ...

. The station airs an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

, switching to

Christmas music Christmas music comprises a variety of Music genre, genres of music regularly performed or heard around the Christmas and holiday season, Christmas season. Music associated with Christmas may be purely instrumental, or in the case of Christmas ...

for much of November and December. It is owned by

iHeartMedia iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...

, with studios on North Jensen Road in Vestal. The syndicated ''Valentine in the Morning'' show from co-owned

KBIG KBIG (104.3 FM, ''104.3 MYfm'') is a commercial radio station licensed to Los Angeles, California, and serving the Greater Los Angeles area. The station is owned by iHeartMedia and broadcasts a hot adult contemporary radio format focusing on ...

Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...

is heard in morning

drive time Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this c ...

, with ''

Delilah Delilah ( ; , meaning "delicate";Gesenius's ''Hebrew-Chaldee Lexicon'' ; ) is a woman mentioned in the sixteenth chapter of the Book of Judges in the Hebrew Bible. She is loved by Samson, a Nazirite who possesses great strength and serves as t ...

'' airing on weeknights and ''

Ellen K Ellen K. (born September 19, 1962) is an American radio personality in the Los Angeles, California market and a television host. She is the host of the Ellen K Radio Show on KOST 103.5 FM, and the nationally syndicated weekend program ''Ellen K We ...

'' on Saturday mornings. WMXW has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would ha ...

(ERP) of 520

watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...

s. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...

is off Ingraham Hill Road in

Binghamton Binghamton ( ) is a city in the U.S. state of New York, and serves as the county seat of Broome County. Surrounded by rolling hills, it lies in the state's Southern Tier region near the Pennsylvania border, in a bowl-shaped valley at the con ...

, amid other towers for local TV and FM stations.

History

The station

signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...

the air on . From its start, it was an AC station, but at first it played

soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

music. It was owned by local business people. In 1997, it was bought by Majac of Michigan, Inc. Majac kept the AC format. In 2000, it was acquired by

Clear Channel Communications iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...

, which also left its AC format in place.Broadcasting & Cable Yearbook 2010 page D-394
/ref> Clear Channel in 2014 became iHeartMedia, the current owner.

References

External links

* MXW IHeartMedia radio stations Radio stations established in 1989 1989 establishments in New York (state) {{NewYork-radio-station-stub