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WMSA (1340 AM) is a
commercial radio Commercial broadcasting (also called private broadcasting) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship, for example. It was the United States' first model ...
station broadcasting a
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
of
talk Talk may refer to: Communication * Communication, the encoding and decoding of exchanged messages between people * Conversation, interactive communication between two or more people * Lecture, an oral presentation intended to inform or instruct ...
and
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...
, with local news updates.
Licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...
to
Massena, New York Massena is a town in St. Lawrence County, New York, United States. Massena is along the county's northern border, just south of the St. Lawrence River and the Three Nations Crossing of the Canada–United States border. The population was 12 ...
, the station is owned by the
Stephens Media Group Stephens Media Group is an American radio broadcasting company that owns 75 radio stations particularly in small to mid-size markets. Its flagship stations are at its headquarters in Tulsa, Oklahoma. Stephens refers to itself as "A portfolio of ...
. WMSA transmits with 910 watts around the clock. It uses a
non-directional antenna In radio communication, an omnidirectional antenna is a class of antenna which radiates equal radio power in all directions perpendicular to an axis (azimuthal directions), with power varying with angle to the axis (elevation angle), declining t ...
.


History

WMSA is one of the oldest stations in the North Country. It
signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...
the air at 2 p.m. on October 12, 1945. The station was previously owned by
Martz Communications Group Martz Communications Group is an American radio broadcasting company, which operates three radio stations in the St. Lawrence River area of New York and one in Pittsburgh, Pennsylvania. The company, which also operates under the names Radio Power a ...
, and was acquired by Stephens as of February 1, 2008.


Translators

A translator, W225DE (92.9 Massena), was turned on in late July 2021.


References


External links


www.1340wmsa.com
* * MSA Oldies radio stations in the United States Radio stations established in 1945 1945 establishments in New York (state) St. Lawrence County, New York {{NewYork-radio-station-stub