WGMA (AM)
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WGMA (1490
kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base uni ...
) is an AM
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
licensed to the city of
Hazleton, Pennsylvania Hazleton is a city in Luzerne County, Pennsylvania, United States. The population was 29,963 at the 2020 census. Hazleton is the second-most populous city in Luzerne County. It was incorporated as a borough on January 5, 1857, and as a city on ...
with service area extending to the
Wilkes-Barre Wilkes-Barre ( , alternatively or ) is a city in Luzerne County, Pennsylvania, United States, and its county seat. Located at the center of the Wyoming Valley in Northeastern Pennsylvania, it had a population of 44,328 in the 2020 census. ...
/
Scranton Scranton is a city in and the county seat of Lackawanna County, Pennsylvania, United States. With a population of 76,328 as of the 2020 United States census, 2020 census, Scranton is the most populous city in Northeastern Pennsylvania and the ...
radio market. The station broadcasts a classic hits radio format,
simulcasting Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...
WGMM 1460 AM Tunkhannock. It broadcasts with 1,000
watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...
s of power using a non-directional antenna. WGMA is considered a Class C AM broadcasting station according to the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
.


History

The radio station has a rich and long broadcast history dating back to 1932 serving the city of
Hazleton, Pennsylvania Hazleton is a city in Luzerne County, Pennsylvania, United States. The population was 29,963 at the 2020 census. Hazleton is the second-most populous city in Luzerne County. It was incorporated as a borough on January 5, 1857, and as a city on ...
. It originally started broadcasting at a frequency of 1420 kHz as WAZL and had to time share the frequency with WILM in
Wilmington, Delaware Wilmington is the List of municipalities in Delaware, most populous city in the U.S. state of Delaware. The city was built on the site of Fort Christina, the first Swedish colonization of the Americas, Swedish settlement in North America. It lie ...
in 1932. In 1941, a nationwide frequency reassignment took place by the Federal government, which assigned WAZL to 1450 kc. where it stayed until 1948 when the station switched to its current broadcast frequency of 1490 kc. WAZL was an
affiliate Affiliation or affiliate may refer to: * Affiliate (commerce), a legal form of entity relationship used in Business Law * Affiliation (family law), a legal form of family relationship * Affiliate marketing * Affiliate network or affiliation platfo ...
of the
NBC The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
and Mutual radio networks during its early history. From 1932 to 1994, studios were on the seventh floor in the Hazleton National Bank Building at 101 West Broad Street. The station has struggled in recent years, going silent for a time unti
Route 81 Radio
bought the station and put it back on the air in 2004 as a Full-Service operation serving the local Hazleton community. In mid-July 2008
Route 81 Radio
fell into financial difficulty and went into
foreclosure Foreclosure is a legal process in which a lender attempts to recover the balance of a loan from a borrower who has Default (finance), stopped making payments to the lender by forcing the sale of the asset used as the Collateral (finance), coll ...

WS2K Acquisition
originally a 50% owner i
Route 81 Radio
took over the license. Soon afterwards in August 2008, Hazleton Radio, Inc., a locally-owned corporation, took over management of the station under a LMA. On August 20, 2009, the Hazleton Standard Speaker reported the sale of WAZL to locally-owned Panorama Magazine. On April 25, 2011 the FCC approved the sale to WAZL Partners, LLP, switching to the music format to
Classic Rock Classic rock is a radio format that developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, it comprises rock music ranging generally from the mid-1960s through the early-1990s, primarily focusing on comm ...
, before finally settling on
Hot Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
. In October 2012, WAZL entered into a local marketing agreement with KMCS Broadcasting, LLC, who started stunting Christmas music on November 1, 2012 and then broadcasting an adult hits format on January 1, 2013. This sale fell through in April 2013. In May 2013, Geos Communications began an LMA with WAZL, changed the format to mainstream country, and filed with the FCC to purchase the station. On July 15, 2013, Geos Communications completed its purchase of WAZL, at a price of $30,000. Geos Communications was also the licensee of WGMF/WZMF (Gem 104) in Tunkhannock/Nanticoke, PA. On October 23, 2015, WAZL was sold to J.M.J. Radio, owners of WQOR AM 750 in Olyphant, broadcasting a Catholic religious format. On December 17, 2015, WAZL switched from a simulcast of classic hits-formatted WGMF 1460 AM to a simulcast of Catholic religious-formatted
WQOR WQOR may refer to: * WQOR (FM), a radio station (90.5 FM) licensed to serve Laceyville, Pennsylvania, United States; see List of radio stations in Pennsylvania * WGMF (AM), a radio station (750 AM) licensed to serve Olyphant, Pennsylvania, w ...
750 AM Olyphant, as a result of a sale to J.M.J. Radio, Inc. The sale took effect on January 4, 2016. Geos Communications re-acquired WAZL from J.M.J. in February 2023. The purchase, which also included WQOR and translator W261DQ, was consummated on May 31, 2023. The station is now broadcasting both on AM and simulcast on FM 100.1 in a Spanish-language tropical "Hola Radio" format. On October 13, 2023, WAZL changed its format from
Spanish tropical Tropical music () is a term in the Latin music industry that refers to music genres deriving from or influenced by the Spanish-speaking areas of the Caribbean. It includes the islands of Cuba, Puerto Rico, the Dominican Republic, and the Caribbean ...
(which moved to WGMF 730 AM Nanticoke) to a simulcast of classic hits-formatted WGMM 1460 AM Tunkhannock, branded as "Gem 99 & 100".After Mega Move; Hola Radio Grows in Northeast Pennsylvania
Radioinsight - October 13, 2023 On October 22, 2023, the station changed its call sign to WGMA.


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References


External links

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WGMA Signal Coverage Map According to Radio-Locator.com
{{Classic Hits Radio Stations in Pennsylvania GMA Radio stations established in 1933 1933 establishments in Pennsylvania Classic hits radio stations in the United States