WFXO (AM)
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WFXO (1050 AM) is a
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...
to serve
Alexander City, Alabama Alexander City, known to locals as "Alex City", is the largest city in Tallapoosa County, Alabama, Tallapoosa County, Alabama, United States, with a population of 14,843 as of the 2020 United States census, 2020 census. It has been the largest ...
, United States. The station is owned by Marble City Media LLC and simulcasts on FM translator W242CP (96.3). It is branded as "KiX 96.3", with a
country A country is a distinct part of the world, such as a state, nation, or other political entity. When referring to a specific polity, the term "country" may refer to a sovereign state, state with limited recognition, constituent country, ...
format.


History

In August 2004, Casey Network LLC (Jimmy Jarrell, president/CEO) reached an agreement to sell this station, then known as WRFS, to Joy Christian Communications Inc. (Ed L. Smith, president) for a reported sale price of $175,000. At the time of the sale, the station broadcast an
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
music format. In January 2007, Joy Christian Communications Inc. (Ed Smith, president) reached an agreement to sell this station to Racquel Humphrey for a reported sale price of $230,000. At the time of the sale, the station broadcast a Southern Gospel music format. The station was assigned the WBNM call letters by the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
on May 15,
2008 2008 was designated as: *International Year of Languages *International Year of Planet Earth *International Year of the Potato *International Year of Sanitation The Great Recession, a worldwide recession which began in 2007, continued throu ...
. In 2008, WBNM became an official
ESPN Radio ESPN Radio, which is alternatively branded platform-agnostically as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the banner "SportsRadio ESPN". The netw ...
affiliate while keeping Southern Gospel music programming on Sunday mornings. In 2010, WBNM decided to switch from ESPN Radio to
The True Oldies Channel Scott Shannon's True Oldies Channel (also known more recently as ''The True Oldies Channel: Greatest Hits'') is a radio network begun in the spring of 2004. Originally distributed by ABC Radio Networks via satellite, the service plays a hybrid ol ...
from
Citadel Media Cumulus Media Networks was an American radio network owned and operated by Cumulus Media. From 2011 until its merger with Westwood One, it controlled many of the radio assets formerly belonging to the American Broadcasting Company (ABC), whi ...
. In the spring of 2012, WBNM switched to Citadel's (now part of
Cumulus Media Cumulus Media, Inc. is a broadcasting company of the United States and is the second largest owner and operator of AM and FM radio stations in the United States ahead of Audacy and behind iHeartMedia iHeartMedia, Inc., or CC Media Holdi ...
)
Real Country Real Country is a 24-hour radio format produced by Westwood One. Real Country is marketed at the demographic of men aged 35 to 64. Its programming consists of a fairly broad playlist of "Today's Stars and the Legends." Classic country is the ...
format, and then in the fall of 2012, the former "Solid Gospel" format of WJHO began broadcasting on WBNM and its new FM translator at 99.1. On December 23, 2015, immediately following a sale to Westburg Broadcasting Montgomery LLC, the station was operated by Marble City Media LLC and simulcast its WRFS-FM, Rockford. On February 18, 2016, ownership transferred to Marble City Media LLC (at a purchase price of $10,000), and the call sign was changed to WLMA. New translator W242CP on 96.3 MHz was added in March 2016, with a format change to classic country on March 26. Marble City Media LLC owns and operates stations primarily serving Sylacauga-Childersburg, Alexander City-Dadeville-Lake Martin-Wetumpka-Montgomery, and Auburn-Opelika. On May 25, 2018, WLMA rebranded as "KiX 96.3" On February 13, 2019, the station changed its call sign to WSGN. On July 27, 2022, the station announced that it would change its call sign to WFXO on July 31.


References


External links

* * {{Country Radio Stations in Alabama FXO (AM) Radio stations established in 1947 1947 establishments in Alabama Classic country radio stations in the United States