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WFVL is a
K-Love K-Love (stylized as K-LOVE) is an American Christian radio network. Owned by the Educational Media Foundation (EMF), a non-profit Christian ministry, it primarily broadcasts contemporary Christian music. As of June 2019, the network's progr ...
-affiliated
Contemporary Christian Contemporary history, in English-language historiography, is a subset of modern history that describes the historical period from about 1945 to the present. In the social sciences, contemporary history is also continuous with, and related t ...
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
in the
Fayetteville, North Carolina Fayetteville ( , ) is a city in and the county seat of Cumberland County, North Carolina, United States. It is best known as the home of Fort Bragg, a major U.S. Army installation northwest of the city. Fayetteville has received the All-Ameri ...
, United States, market which broadcasts on 102.3 FM.


History

Prior to March 9, 1998, this station was a
Country A country is a distinct part of the world, such as a state, nation, or other political entity. When referring to a specific polity, the term "country" may refer to a sovereign state, state with limited recognition, constituent country, ...
station in
Lumberton, North Carolina Lumberton is a city in Robeson County, North Carolina, United States. As of 2020, its population was 19,025. It is the county seat of Robeson County. Located in southern North Carolina's Inner Banks region, Lumberton is located on the Lumbe ...
with the call letters WJSK. Al Kahn, who bought WAGR in January 1957, signed WJSK on the air in 1964 and took the station's letters from the names of his sons Jeff and Steve Kahn. After Messa Corp. bought the stations from Southeastern Broadcasting Corp. in July 1992, WJSK and WAGR ended their tradition of airing only Lumberton high school football and began carrying games involving other Robeson County teams. In 1993, Arthur DeBerry and Associates of Durham bought WAGR and WJSK. Cape Fear Broadcasting bought the station in 1998 and changed the call sign to WFNC-FM. In 1999, Cape Fear Broadcasting announced the sale of its stations to Cumulus Broadcasting. This sale was challenged by Ocean Broadcasting of
Wilmington, North Carolina Wilmington is a port city in New Hanover County, North Carolina, United States. With a population of 115,451 as of the 2020 United States census, 2020 census, it is the List of municipalities in North Carolina, eighth-most populous city in the st ...
because it would give Cumulus 6 FMs and an AM in Wilmington, and about 55 percent of market revenue. Until 2006, this station aired the same programming as
talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, Interview (jo ...
station WFNC WFNC-FM then simulcast WFVL until 2009. On March 30, 2009, the simulcast with WFVL 106.9 FM ended when the station (now
WMGU WMGU (106.9 FM broadcasting, FM) is an urban adult contemporary music formatted radio station in the Fayetteville, North Carolina, United States, market, and licensed to Southern Pines. It is owned by Cumulus Media. Its studios are located in ...
) changed formats to
Urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music on ...
. The
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...
format continued without 106.9 FMMichael Futch, "WMGU hopes its 'Magic' will succeed in urban market," ''The Fayetteville Observer'', April 7, 2009. and on April 1, 2009, the WFVL call sign replaced WFNC-FM on 102.3 FM.
Educational Media Foundation Educational Media Foundation (formerly EMF Broadcasting, abbreviated EMF) is an American nonprofit Christian media ministry based in Franklin, a suburb of Nashville. EMF is the parent company of K-LOVE and Air1—the world's largest contempor ...
bought WFVL from Cumulus in exchange for a
Louisiana Louisiana ( ; ; ) is a state in the Deep South and South Central regions of the United States. It borders Texas to the west, Arkansas to the north, and Mississippi to the east. Of the 50 U.S. states, it ranks 31st in area and 25 ...
station. EMF changed WFVL to the
K-LOVE K-Love (stylized as K-LOVE) is an American Christian radio network. Owned by the Educational Media Foundation (EMF), a non-profit Christian ministry, it primarily broadcasts contemporary Christian music. As of June 2019, the network's progr ...
Contemporary Christian Contemporary history, in English-language historiography, is a subset of modern history that describes the historical period from about 1945 to the present. In the social sciences, contemporary history is also continuous with, and related t ...
format.


References


External links

* {{K-LOVE FVL K-Love radio stations Educational Media Foundation radio stations FVL 1964 establishments in North Carolina Contemporary Christian radio stations in the United States Radio stations established in 1964