WEQL (104.9
FM) is a
radio station
Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
broadcasting a
contemporary Christian
Contemporary history, in English-language historiography, is a subset of modern history that describes the historical period from about 1945 to the present. In the social sciences, contemporary history is also continuous with, and related t ...
format. Licensed to
La Crosse, Wisconsin
La Crosse ( ) is a city in La Crosse County, Wisconsin, United States, and its county seat. Positioned alongside the Mississippi River, La Crosse is the largest city on Wisconsin's western border. La Crosse's population was 52,680 as of the 202 ...
, United States, the station serves the La Crosse area. The station is currently owned by The Salvation Poem Foundation.
Originally WLXR-FM, the station changed its call sign to WGSL on July 31, 2020, coinciding with the sale of the station by Mississippi Valley Broadcasters to The Salvation Poem Foundation. On August 1, 2020, the station's
hot adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
format moved from 104.9 to translator 97.9 K250AZ (which relays
WKBH-HD2). Simultaneously, the 104.9 frequency switched to the "Prayz Network" contemporary Christian format. Prior to its former hot AC format, the station was La Crosse's dominant
CHR station in the 1980s.
Magnum Acquisition Leads To Four Format Shuffle In LaCrosse
RadioInsight - August 1, 2020
On November 20, 2023, the station changed its call sign to WEQL.
References
External links
*
EQL
Contemporary Christian radio stations in the United States
Radio stations established in 1975
1975 establishments in Wisconsin
{{Wisconsin-radio-station-stub