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WEOW (92.7 FM) is a
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
broadcasting a Top 40 (CHR)
format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informatio ...
branded as "WEOW 92.7" (pronounced as "wow"). The station is currently owned by licensee Fiorini Keys Media, LLC, and is the southernmost Top 40 (CHR) station in the
continental United States The contiguous United States, also known as the U.S. mainland, officially referred to as the conterminous United States, consists of the 48 adjoining U.S. states and the District of Columbia of the United States in central North America. The te ...
. Its 100,000-watt signal covers an area from
Key Largo, Florida Key Largo is an unincorporated area and census-designated place in Monroe County, Florida, United States, located on the island of Key Largo in the upper Florida Keys. The population was 12,447 at the 2020 census, up from 10,433 in 2010. The ...
, to
Havana, Cuba Havana (; ) is the capital and largest city of Cuba. The heart of La Habana Province, Havana is the country's main port and commercial center.iHeartMedia iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...
for its
KISS-FM KISS-FM (99.5 MHz) is a commercial radio station in San Antonio, Texas. It airs a mainstream rock format and is owned by Cox Media Group. The studios and offices are located on Datapoint Drive in Northwest San Antonio near the South Texas M ...
branded stations (and other stations owned by the company), the station currently has no connection to them.


History


Early history

Originally WFYN-FM, this was the Florida Keys' first FM radio station when Gayle Swofford's Florida Keys Broadcasting Corporation (together with sister station WKIZ 1500 AM) began airing on February 20, 1967 at 92.5 FM with a Beautiful Music format. In 1982 the format was updated to Adult Contemporary and in the mid-80s the call sign was changed to WEOW and the station became known as "WOW 92.5".


WEOW 92.5/92.7

In 1990, WEOW dropped its Adult Contemporary format for Top 40 (CHR) but retained the "Wow 92.5" branding. During this time, the station featured popular personalities such as Paul Joffe, Chris Wolfe & JR in the Morning and Bill Bravo, who remains to this day. In the early 2000s,
Clear Channel Communications iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...
purchased WEOW and ended up moving the station up the dial to 92.7. On January 25, 2008, it was announced that WEOW was one of several Clear Channel radio stations to be sold, in order to remain under the ownership caps following the sale of Clear Channel to private investors. The station, along with its sister stations, was put into the Aloha Stations Trust until November 2013 when they were purchased by newly formed Florida Keys Media. The sale was finalized on February 28, 2014 at a price of $650,000, and WEOW began restructuring its on-air lineup, dropping all of Clear Channel's
Premium Choice The majority of programming syndicated by iHeartMedia is distributed through its subsidiary, Premiere Networks, owned by the company since 1999 and purchased by antecedent Jacor in 1997. However, several music and talk shows originated on iHeartM ...
jocks for live and local talent. WEOW continues to be "powered by iHeartRadio" even after Clear Channel sold the station. On April 1, 2014, WEOW brought back station vets Rude Girl & Molly Blue for mornings. In July 2024 the station was sold to Fiorini Keys Media, LLC, keeping the current line up in place.


External links


WEOW 92-7Keys Radio
* {{coord, 24.677, N, 81.511, W, type:landmark_region:US_source:FCC, display=title Contemporary hit radio stations in the United States EOW 1967 establishments in Florida Radio stations established in 1967