WDNS (93.3 FM) is a

classic rock Classic rock is a radio format that developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, it comprises rock music ranging generally from the mid-1960s through the early-1990s, primarily focusing on comm ...

- formatted

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to, located in, and serving

Bowling Green, Kentucky Bowling Green is a city in Warren County, Kentucky, United States, and its county seat. Its population was 72,294 as of the 2020 United States census, 2020 census, making it the List of cities in Kentucky, third-most populous city in the stat ...

. The station is owned by the Daily News Broadcasting Company as part of a

duopoly A duopoly (from Greek , ; and , ) is a type of oligopoly where two firms have dominant or exclusive control over a market, and most (if not all) of the competition within that market occurs directly between them. Duopoly is the most commonly ...

with News Talk Information station

WKCT WKCT (930 AM) is a News Talk Information– formatted radio station licensed to Bowling Green, Kentucky, United States. The station is owned by the Daily News Broadcasting Company as part of a duopoly with classic rock station WDNS (93.3 FM) ...

(930 AM). Both stations share

studios A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to Wiktionary:study, study or zeal. Types Art The studio o ...

on College Street in downtown Bowling Green, and its

transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...

is located along Iron Bridge Road adjacent to the Barren River southeast of the city.

History

The station began broadcasting at 98.3 megahertz on March 12, 1973. At the time, it was broadcasting a beautiful music format until switching to an

Adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

format in the early 1980s. At the time, the station was originally branded as D-98. In 1989, the station switched to an album-oriented rock format. The classic rock format came to the station in 1991, and the station has been broadcasting that format ever since. In 1995,

Hot AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul, ...

-formatted station WQXE in Elizabethtown requested to move to 98.3 MHz. In response, WDNS moved to its current 93.3 MHz frequency in order to avoid signal interference with The 98.3 frequency was not used in the Bowling Green area again until 2014, when low-powered translator station W252CV was signed on by in-market rock radio rival WPTQ to simulcast that station's HD2 subchannel for the benefit of listeners who do not own a

HD Radio HD Radio (HDR) is a trademark for in-band on-channel (IBOC) digital radio broadcast technology. HD radio generally simulcast, simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD R ...

set.

Programming

WDNS broadcasts classic rock music released from the 1970s to the 1990s. In addition to locally–hosted weekday shows, the station also provides syndicated programming from

Westwood One Westwood One, Inc. is an American radio network owned by Cumulus Media. The company syndicates talk, music, and sports programming. The company takes its name from an earlier network also named Westwood One, a company founded in 1976. The co ...

, providing '' Steve Gorman Rocks!'', and the United Stations Radio Network, including '' Nights with Alice Cooper''. In August 2016, WDNS has entered a two-year agreement to broadcast

high school football High school football, also known as prep football, is gridiron football played by High school (North America), high school teams in the United States and Canada. It ranks among the most popular high school sports, interscholastic sports in both c ...

games involving the Bowling Green Purples, which won their fifth

KHSAA The Kentucky High School Athletic Association (KHSAA) has been the governing body of the U.S. state of Kentucky's List of high schools in Kentucky, high school athletics since 1917. It is located in Lexington, Kentucky, Lexington. Sports The o ...

Division I-AA state championship. The deal includes broadcast of every BGHS Purples game in the 2016 and 2017 seasons. This made WDNS the only FM radio station in the Bowling Green area to broadcast high school football involving a Warren County-based high school team. The first BGHS game broadcast by WDNS was against the John Hardin High School football team at the Rafferty's Bowl at

Western Kentucky University Western Kentucky University (WKU) is a public university in Bowling Green, Kentucky, United States. It was founded by the Commonwealth of Kentucky in 1906, though its roots reach back a few decades earlier. It operates regional campuses in Glas ...

's L.T. Smith Stadium on August 20, 2016. In addition, in 2022, WDNS began broadcasting the games of the

National Football League The National Football League (NFL) is a Professional gridiron football, professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National ...

Cincinnati Bengals The Cincinnati Bengals are a professional American football team based in Cincinnati. The Bengals compete in the National Football League (NFL) as a member of the American Football Conference (AFC) AFC North, North division. The team plays its h ...

through the Bengals Radio Network.

References

External links

* * {{Classic Rock Radio Stations in Kentucky Classic rock radio stations in the United States Mass media in Bowling Green, Kentucky DNS Radio stations established in 1973