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WBYD-CD (channel 39) is a low-power, Class A television station in
Pittsburgh Pittsburgh ( ) is a city in Allegheny County, Pennsylvania, United States, and its county seat. It is the List of municipalities in Pennsylvania#Municipalities, second-most populous city in Pennsylvania (after Philadelphia) and the List of Un ...
, Pennsylvania, United States, affiliated with several
digital multicast network A digital multicast television network, also known as a diginet or multichannel, is a type of national television service designed to be broadcast terrestrially as a supplementary service to other stations on their digital subchannels. Made possib ...
s. Owned by Bridge Media Networks, it broadcasts from the WQED's antenna tower in the
Oakland Oakland is a city in the East Bay region of the San Francisco Bay Area in the U.S. state of California. It is the county seat and most populous city in Alameda County, with a population of 440,646 in 2020. A major West Coast port, Oakland is ...
area of Pittsburgh. Until 2015, the station was licensed to
Johnstown, Pennsylvania Johnstown is the largest city in Cambria County, Pennsylvania, United States. The population was 18,411 as of the 2020 United States census, 2020 census. Located east of Pittsburgh, it is the principal city of the Metropolitan statistical area ...
. It is famous for televising a live auction for two years from 2001 to 2002. The station is not carried on any local
cable TV Cable television is a system of delivering television broadcast programming, programming to consumers via radio frequency (RF) signals transmitted through coaxial cables, or in more recent systems, light pulses through fibre-optic cables. This ...
system or DBS provider in the Pittsburgh area.


History

W35AZ signed on for the first time on December 1, 1993, on analog channel 35. It was a Network One affiliate for the life of the short-lived network. After the demise of Network One, the station became an affiliate of America's Collectibles Network (now Jewelry TV). In 2001, it changed its call letters to WONT-LP, and started broadcasting live programming from its studios, which at the time were located at the Eastland Mall in North Versailles, Pennsylvania. ''WANT-TV'' was a live auction of salvage merchandise that ran from 7p.m. until midnight daily. Originally, the show had multiple hosts, but by the first six months of the show, Cheryl McCall became the show's main host. As a low-budget, live six-hour show, the show gained a cult following from college students and over the air viewers in the Pittsburgh area. In mid-2001, ''WANT-TV'' was renamed to ''Live Auction Television'', and its hours were reduced to three days a week (Friday, Saturday, and Sunday) from 7p.m. to 1a.m. Also, WONT ended its affiliation with ACN, and became an affiliate of the
Shop at Home Network The Shop at Home Network (also called Shop at Home, Shop at Home TV and SATH) was a television network in the United States, owned and operated by the E. W. Scripps Company from 2002 to 2006, then by Jewelry Television. It primarily aired home ...
. In 2002, the show was renamed ''Auction Live'', and started being simulcast on its sister stations at the time, WIIC-LP and WPTG-LP. During this time, the station changed its
callsign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assi ...
from WONT-LP to WBYD-CA, and became a Class A station. In August 2002, ''Auction Live'' went on hiatus due to declining sales of merchandise on the show. It returned two months later, but the show ceased airing by the end of 2002. WBYD-CA then began showing limited locally originated programming, including a local talk show created by the Pittsburgh-based band American Metal. In 2005, the owner of the Eastland Mall, Benderson Development, announced the mall was going to be demolished, and cancelled the leases of all the remaining tenants, including WBYD. The station was moved to a trailer next to the broadcast tower of
PBS The Public Broadcasting Service (PBS) is an American public broadcaster and non-commercial, free-to-air television network based in Arlington, Virginia. PBS is a publicly funded nonprofit organization and the most prominent provider of educat ...
member station WQED (channel 13). WBYD-CA requested and was granted by the FCC a STA to go silent in early 2013 for financial reasons, since the owner of the station at the time (Abacus Television) was unable to build digital facilities at the same time paying to operate the analog facilities. On May 15, 2015, the station returned to the air, initially rebroadcasting the feed of HSN affiliate WOSC-CD (channel 61), on its new channel, channel 39. In August 2015, it started broadcasting
Jewelry TV Jewelry Television is an American television network specializing in the sale of jewelry. On-air and online, the network is mainly branded by its jtv initials in lower-case letters. It has an estimated reach of more than 80 million U.S. househ ...
on its main channel 39.1, and added 39.2 shortly afterwards, which is a subchannel of
infomercial An infomercial is a form of television commercial that resembles regular TV programming yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. Most often used as a form of di ...
s. WBYD-CA was owned by Abacus Television until it was sold, along with four other TV stations, to Fifth Street Enterprises in April 2015. On February 24, 2023, Bridge Media Networks (the parent company of 24/7 headline news service NewsNet, backed by 5-hour Energy creator Manoj Bhargava) announced it would acquire WBYD-CD for an undisclosed purchase price. Upon completion of the transaction, WBYD-CD became Bhargava's first TV station property in the state of Pennsylvania; the sale was consummated on March 31. In August 2024, NewsNet ceased operations and WBYD-CD moved ShopHQ to its main channel. In June 2025, due to ShopHQ ceasing operations, Binge TV took its place.


Subchannels

The station's signal is
multiplexed In telecommunications and computer networking, multiplexing (sometimes contracted to muxing) is a method by which multiple analog or digital signals are combined into one signal over a shared medium. The aim is to share a scarce resource— ...
:


See also

* WPTG-CD


Notes


References

{{Other Pennsylvania Stations Ace TV affiliates 1993 establishments in Pennsylvania BYD-CD Television channels and stations established in 1993 WBYD-CD Z Living affiliates