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WBNW-FM (105.7
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
) -- branded "Now 105-7" -- is a
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
in
Binghamton, New York Binghamton ( ) is a city in the U.S. state of New York, and serves as the county seat of Broome County. Surrounded by rolling hills, it lies in the state's Southern Tier region near the Pennsylvania border, in a bowl-shaped valley at the c ...
. The station airs a Top 40-CHR
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
and is owned by iHeartMedia, Inc. On weekdays, it carries several nationally syndicated programs including ''
Elvis Duran and the Morning Show ''Elvis Duran and the Morning Show'' (formerly known as ''The Z Morning Zoo'') is an American syndicated weekday morning radio program hosted by Elvis Duran. The show originates from the studios of Newark-licensed WHTZ in New York City, a To ...
'' in AM
drive time Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this c ...
and ''
On Air with Ryan Seacrest ''On Air with Ryan Seacrest'' is a weekday radio syndication, syndicated radio program hosted by Ryan Seacrest. It was launched in 2004 as a drive time show at the same time on Los Angeles contemporary hit radio, Top 40 station 102.7 KIIS-FM a ...
'' in middays. WBNW-FM is the primary entry point of the
Emergency Alert System The Emergency Alert System (EAS) is a Emergency population warning, national warning system in the United States designed to allow authorized officials to broadcast emergency alerts and warning messages to the public via Cable television, cable ...
in Central New York. The studios and offices are on North Jensen Road in Vestal. WBNW-FM is a Class B FM station. It has an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would ha ...
(ERP) of 35,000
watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...
s. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
and
tower A tower is a tall Nonbuilding structure, structure, taller than it is wide, often by a significant factor. Towers are distinguished from guyed mast, masts by their lack of guy-wires and are therefore, along with tall buildings, self-supporting ...
are on Robinson Hill Road in Endwell.Radio-Locator.com/WBNW-FM
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History

The station signed on the air in . It began on 105.5 MHz and was only powered at 3,000 watts, a fraction of its current output. The original
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...
was WMRV. Those call letters were chosen for TV entertainer and game show creator
Merv Griffin Mervyn Edward Griffin Jr. (July 6, 1925 – August 12, 2007) was an American television show host and media mogul. He began his career as a radio and big band singer, later appearing in film and on Broadway theatre, Broadway. From 1962 to 1986, G ...
, who owned it and its
sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...
, WENE 1430 AM. When Griffin and his wife, Julann, divorced in 1973, she retained ownership of the stations as part of the settlement. WMRV-FM became known as "Star 105.7" in the 1990s when it had the highest ratings to date. In 2000, it was acquired by
San Antonio San Antonio ( ; Spanish for " Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the third-largest metropolitan area in Texas and the 24th-largest metropolitan area in the ...
-based
Clear Channel Communications iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...
. WMRV-FM was a Top 40/CHR station from its beginning until it flipped to a
hot adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
format in 2004, where it stayed for eight years. It returned to playing Top 40/CHR Hits in April 2012. On March 11, 2013, the station rebranded as "Now 105.7" and changed its call sign to WBNW-FM. The station remained a Top 40 station. Clear Channel Communications changed its name to iHeartMedia in 2014.


References


External links

* Contemporary hit radio stations in the United States IHeartMedia radio stations BNW-FM {{NewYork-radio-station-stub