WATV (900
kHz) is an
AM radio
AM broadcasting is radio broadcasting using amplitude modulation (AM) transmissions. It was the first method developed for making audio radio transmissions, and is still used worldwide, primarily for medium wave (also known as "AM band") transmi ...
station licensed to
Birmingham, Alabama
Birmingham ( ) is a city in the north central region of Alabama, United States. It is the county seat of Jefferson County, Alabama, Jefferson County. The population was 200,733 at the 2020 United States census, 2020 census, making it the List ...
. It transmits on 900 AM as well as FM translator W235BS 94.9 FM. WATV's daytime power is 845 watts, and at night, it transmits with 158 watts. WATV is an
urban contemporary
Urban contemporary music, also known as urban music, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban contemporary r ...
music station, specializing in
soul
The soul is the purported Mind–body dualism, immaterial aspect or essence of a Outline of life forms, living being. It is typically believed to be Immortality, immortal and to exist apart from the material world. The three main theories that ...
,
R&B,
disco
Disco is a music genre, genre of dance music and a subculture that emerged in the late 1960s from the United States' urban nightclub, nightlife, particularly in African Americans, African-American, Italian-Americans, Italian-American, LGBTQ ...
, and early
hip-hop
Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...
from the 1970s through today. Community issues are also often discussed on the air that pertain to the Black community. It is owned by Courtney French.
History of WATV
The station currently known as WATV signed on in 1946 as WKAX. It took its present callsign in 1958, as a
CBS-affiliated, dual talk/
MOR-formatted station. Prior to then, the callsign of the station was WLBS. Due to the restrictions of the
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
, the station originally broadcast only during daylight hours. In 1976, the owner of
WENN, the top-rated urban-formatted station in Birmingham, died. WENN was then bought by local businessman
A. G. Gaston, who immediately fired Joe Lackey, the station manager; all of the disc jockeys quit in protest. Lackey was then given a job managing WATV, a radio station located on the 20th floor of the
Thomas Jefferson Hotel where he brought all the former WENN personalities with him. Lackey and the ex-WENN jocks immediately changed the station's format from talk and middle of the road music to soul and disco music. Despite operating with a relatively weak AM signal and broadcasting only from sunrise until sunset, WATV immediately became the top-rated radio station in Birmingham. During the 1980s, the station's format evolved from soul music to the forerunner of today's
urban adult contemporary
Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music on ...
format.
In 1994, WATV dropped urban AC for
ABC Radio Networks' Urban Gold.
Eventually the station was forced to move to 3025 Ensley Avenue, where the studios remain to this day.
In 2002, the station's owners, the Rev. Dr. Erskine Ramsay Faush Sr and Shelley Stewart, both longtime radio personalities in the Birmingham area, sold the station to MCL/MCM-INC, a subsidiary of Sheridan Broadcasting.
On September 14, 2006, Sheridan Broadcasting restructured its radio stations, and WATV was put under the control of MCL/MCM Alabama, LLC.
See also
*
WNET
WNET (channel 13), branded on-air as Thirteen (stylized as THIRTEEN), is a primary PBS member television station licensed to Newark, New Jersey, United States, serving the New York City area. Owned by The WNET Group (formerly known as the Educ ...
Channel 13, a
Newark, New Jersey
Newark ( , ) is the List of municipalities in New Jersey, most populous City (New Jersey), city in the U.S. state of New Jersey, the county seat of Essex County, New Jersey, Essex County, and a principal city of the New York metropolitan area. ...
, television station which formerly held the WATV callsign.
References
External links
*
*
FCC History Cards for WATV;FM translator
*
*
{{AM Stereo radio stations in the United States
ATV
Radio stations established in 1958
Urban contemporary radio stations in the United States
1958 establishments in Alabama