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WATA (1450 AM) is a
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
broadcasting a Local
News Talk Information Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, interviews wi ...
format. Licensed to
Boone, North Carolina Boone is a town in and the county seat of Watauga County, North Carolina, United States. Located in the Blue Ridge Mountains of western North Carolina, Boone is the home of Appalachian State University and the headquarters of the disaster and me ...
, United States. The station is currently owned by Curtis Media Group of Raleigh, North Carolina and features predominantly locally produced programming, including Bill Fisher in the Morning, as well as Mike Kelly's Swap Shop, and many others.


History

In September 2003 Highland sold WATA, (along with WZJS 100.7FM) to Aisling Broadcasting (Jonathon Hoffman, managing member) for a price of $2.2 million. This added to Aisling's holdings in the High Country, as they had already purchased WECR, WECR-FM, WXIT (from Rondinaro Broadcasting) for $2.2 million in 2003, and WMMY (from Dale Hendrix) in 2004 for $1.58 million. Aisling went into
receivership In law, receivership is a situation in which an institution or enterprise is held by a receiver – a person "placed in the custodial responsibility for the property of others, including tangible and intangible assets and rights" – especia ...
and George Reed of
Media Services Group Media may refer to: Communication * Means of communication, tools and channels used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Interactive media, media that is inte ...
was appointed to manage the stations until a buyer is found. Later in the year, Curtis Media Group purchased the stations.


References


External links

* http://www.wataugademocrat.com/2005/placecalledhome/apch_19_bw.pdf ''A History of Local Media'' in the Watauga ATA Watauga County, North Carolina {{NorthCarolina-radio-station-stub