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Videoland is a Dutch OTT online service provider owned by
RTL Nederland RTL Nederland is a Dutch Mass media, media network, a subsidiary of RTL Group. The media company is located in Hilversum, although the licences of its Television station, TV stations are issued in Luxembourg. History Early years The history ...
. Originally it was a retail chain of video rental stores. Its main competitor is
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
. Videoland is registrered as a VOD-service in Luxembourg; hence the law of Luxembourg (as is for the tv-stations RTL4, RTL5 etc) applies to Videoland.


History

Videoland was founded by Nico Broersen and Gerard van Stijn and opened its first video rental store in 1984. From 1992 to 1996
Philips Koninklijke Philips N.V. (), simply branded Philips, is a Dutch multinational health technology company that was founded in Eindhoven in 1891. Since 1997, its world headquarters have been situated in Amsterdam, though the Benelux headquarter ...
was the owner, and took over the management in the Netherlands. In 2004, the 200th store opened. By the end of the 2000s, video stores came under more pressure due to the rise of Video-on-Demand services. Parent company Entertainment Retail Group filed for bankruptcy in 2010. The Videoland formula and franchise were then acquired by Moving Pictures Holding.


Video-on-Demand Service

Videoland on Demand launched in 2010 and RTL Nederland took a share of 65% in 2013. Since 2015 Videoland on Demand is fully owned by RTL Nederland. As a result, Videoland's rental stores closed their doors. Since 2015, the company has also been producing its own programs for its video-on-demand service.


Awards

* In the fall of 2018, Videoland won a Hashtag Award in the category ''Best Video on Demand'' with the series ''Mocro Maffia''. * In May 2020, Videoland won two The Best Social Awards in the categories Best Positive Impact and Best Launch with the documentary Bont Girl, by Famke Louise.


References


External links

* {{Bertelsmann RTL Nederland RTL Group Video rental services Video on demand services Entertainment companies established in 1984 Mass media companies established in 1984 Retail companies established in 1984 Dutch companies established in 1984 Internet properties established in 2010 2015 mergers and acquisitions