VideoScribe is a drag-and-drop

whiteboard animation Whiteboard animation is the process of which an author physically draws and records an illustrated story using a whiteboard, or whiteboard-like surface, and marker pens. The animations frequently are aided with narration by script. The authors co ...

software. It is known primarily for its hand-drawn animation style and has remained popular with its subscribers for enabling the creation of animated video content with few skills or prior knowledge required. The software is popularly used for creating explainer videos,

marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...

videos,

internal communications Internal communications (IC) is the function responsible for effective communications among participants within an organization. The scope of the function varies by organization and practitioner, from producing and delivering messages and campaigns ...

videos, as well as branded or

promotional video In video production, a promotional video is marketing or advertising: Arts, media and entertainment * Promotional recording, an audio or video recording distributed to publicize a recording * Trailer (promotion), a commercial advertisement for a ...

s for social media. VideoScribe content is also widely used within the

education Education is the transmission of knowledge and skills and the development of character traits. Formal education occurs within a structured institutional framework, such as public schools, following a curriculum. Non-formal education als ...

sector, with users creating video as

teaching Teaching is the practice implemented by a ''teacher'' aimed at transmitting skills (knowledge, know-how, and interpersonal skills) to a learner, a student, or any other audience in the of an educational institution. Teaching is closely related ...

& learning curriculum content, and by students to deliver assignments, projects and homework.

History

VideoScribe was launched in 2012 by UK-based company Sparkol. By April 2014 it had more than 250,000 users in 135 countries worldwide. VideoScribe is available as a desktop or browser version.

Features

VideoScribe is available as a browser or desktop application. These are distinguished as two different products as they have some differing features. VideoScribe for Desktop can be used without Wi-Fi or internet access. It is developed using Apache Flex and Harman Air. Video files can be exported to QuickTime, wmv or avi video, or image sequences (

JPEG JPEG ( , short for Joint Photographic Experts Group and sometimes retroactively referred to as JPEG 1) is a commonly used method of lossy compression for digital images, particularly for those images produced by digital photography. The degr ...

or PNG). VideoScribe for browser includes more regular feature updates and includes features such as scene functionality and canvas size options. VideoScribe for Browser can export videos in MP4 or GIF format. VideoScribe allows a seven-day free trial after which users can buy VideoScribe Plus or Pro licences; which give users rights for commercial and resell use. Subscriptions can be purchased on a monthly or yearly basis. The browser software features selections of ready-made customizable video templates and access to over 5 million image assets.

Notable uses

* In April 2013, American school children used VideoScribe to create a message for

Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...

, pleading with the US president to reinstate their tour of the White House after it was cancelled by federal budget cuts.Corcoran, Dan (9 April 2013)
Frontier Elementary students send message to President Obama
WPTV News Channel 5. * UK Chancellor

George Osborne George Gideon Oliver Osborne (born 23 May 1971) is a British retired politician and newspaper editor who served as Chancellor of the Exchequer from 2010 to 2016 and as First Secretary of State from 2015 to 2016 in the Cameron government. A ...

narrated a scribe to explain the Spending Round on the British Government website in June 2013.What is the spending round? Video
GOV.UK. The following month, VideoScribe was recommended on the

BBC News BBC News is an operational business division of the British Broadcasting Corporation (BBC) responsible for the gathering and broadcasting of news and current affairs in the UK and around the world. The department is the world's largest broad ...

website.Russell, Kate (5 July 2013)
Webscape: Animation tools
BBC News online. *

Mashable Mashable is a Online newspaper, news website, digital media platform and entertainment company founded by Pete Cashmore in 2005. History Mashable was founded by Pete Cashmore while living in Aberdeen, Scotland, in July 2004. Early iterations o ...

have used VideoScribe to make several whiteboard videos for their website.Al-Greene, Bob (21 March 2014)
The Illustrated History of Twitter
Mashable.

References

{{reflist, 30em Animation software Whiteboard animation Computer animation Internet properties established in 2012 Marketing companies established in 2012 Technology companies established in 2012 British companies established in 2012 Presentation software Zoomable user interfaces Software companies of the United Kingdom