Via Vittorio Veneto (), colloquially called Via Veneto, is one of the most famous, elegant, and expensive streets of

Rome Rome (Italian language, Italian and , ) is the capital city and most populated (municipality) of Italy. It is also the administrative centre of the Lazio Regions of Italy, region and of the Metropolitan City of Rome. A special named with 2, ...

Italy Italy, officially the Italian Republic, is a country in Southern Europe, Southern and Western Europe, Western Europe. It consists of Italian Peninsula, a peninsula that extends into the Mediterranean Sea, with the Alps on its northern land b ...

. The street is named after the

Battle of Vittorio Veneto The Battle of Vittorio Veneto was fought from 24 October to 3 November 1918 (with an armistice taking effect 24 hours later) near Vittorio Veneto on the Italian Front during World War I. After having thoroughly defeated Austro-Hungarian troops ...

(1918), a decisive Italian victory of

World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...

Federico Fellini Federico Fellini (; 20 January 1920 – 31 October 1993) was an Italian film director and screenwriter. He is known for his distinctive style, which blends fantasy and baroque images with earthiness. He is recognized as one of the greatest and ...

's 1960 film ''

La Dolce Vita ''La Dolce Vita'' (; Italian for 'the sweet life' or 'the good life'Kezich, 203) is a 1960 satirical comedy-drama film directed by Federico Fellini and written by Fellini, Ennio Flaiano, Tullio Pinelli, and Brunello Rondi. The film stars M ...

'' was mostly centered on the Via Veneto area.

History

Initially, like other streets in the Ludovisi neighborhood, Via Veneto was dedicated to an Italian region, in this case, Venetia. After the First World War, the name was changed to commemorate the

. The street was built in the 1880s, during a real estate boom subsequent to the annexation of Rome to the new

Kingdom of Italy The Kingdom of Italy (, ) was a unitary state that existed from 17 March 1861, when Victor Emmanuel II of Kingdom of Sardinia, Sardinia was proclamation of the Kingdom of Italy, proclaimed King of Italy, until 10 June 1946, when the monarchy wa ...

. In the 1950s and 60s, Via Veneto acquired international fame as the centre of ''

la dolce vita ''La Dolce Vita'' (; Italian for 'the sweet life' or 'the good life'Kezich, 203) is a 1960 satirical comedy-drama film directed by Federico Fellini and written by Fellini, Ennio Flaiano, Tullio Pinelli, and Brunello Rondi. The film stars M ...

'' ("the sweet life"), when its bars and restaurants attracted

Hollywood Hollywood usually refers to: * Hollywood, Los Angeles, a neighborhood in California * Hollywood, a metonym for the cinema of the United States Hollywood may also refer to: Places United States * Hollywood District (disambiguation) * Hollywood ...

stars and

jet set The jet set is a social group of wealthy and fashionable people who travel the world to participate in social activities unavailable to ordinary people. The term was introduced in 1949 and replaced " café society"; it reflected a style of life ...

personalities such as

Audrey Hepburn Audrey Kathleen Hepburn ( Ruston; 4 May 1929 – 20 January 1993) was a British actress. Recognised as a film and fashion icon, she was ranked by the American Film Institute as the third-greatest female screen legend from the Classical Holly ...

, Anita Ekberg,

Anna Magnani Anna Maria Magnani (; 7 March 1908 – 26 September 1973) was an Academy Award-winning Italian actress.Obituary ''Variety Obituaries, Variety'', 3 October 1973, pg. 47 She was known for her explosive acting and earthy, realistic portrayals of ...

Gary Cooper Gary Cooper (born Frank James Cooper; May 7, 1901May 13, 1961) was an American actor known for his strong, silent screen persona and understated acting style. He won the Academy Award for Best Actor twice and had a further three nominations, ...

Orson Welles George Orson Welles (May 6, 1915 – October 10, 1985) was an American director, actor, writer, producer, and magician who is remembered for his innovative work in film, radio, and theatre. He is among the greatest and most influential film ...

Tennessee Williams Thomas Lanier Williams III (March 26, 1911 – February 25, 1983), known by his pen name Tennessee Williams, was an American playwright and screenwriter. Along with contemporaries Eugene O'Neill and Arthur Miller, he is considered among the three ...

Jean Cocteau Jean Maurice Eugène Clément Cocteau ( , ; ; 5 July 1889 11 October 1963) was a French poet, playwright, novelist, designer, film director, visual artist and critic. He was one of the foremost avant-garde artists of the 20th-c ...

and

Coco Chanel Gabrielle Bonheur "Coco" Chanel ( , ; 19 August 1883 – 10 January 1971) was a French fashion designer and Businessperson, businesswoman. The founder and namesake of the Chanel brand, she was credited in the post-World War I era with populari ...

. The 1960 film ''

'' by

immortalized Via Veneto's hyperactive lifestyle, lights, and crawling stream of honking traffic. Some of Rome's most renowned cafés and five star hotels, like Café de Paris, Harry's Bar, Regina Hotel Baglioni, InterContinental Rome Ambasciatori Palace and The Westin Excelsior, Rome, are located in Via Veneto.Rome – Via Veneto
The

Embassy A diplomatic mission or foreign mission is a group of people from a Sovereign state, state or organization present in another state to represent the sending state or organization officially in the receiving or host state. In practice, the phrase ...

of the

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

, housed in

Palazzo Margherita Palazzo Margherita, formerly Palazzo Piombino, is a palazzo on Via Veneto in Rome. The usual name references Queen Margherita of Savoy, who lived there from 1900 to 1926. In 1885, the Boncompagni- Ludovisi family chose to sell their ancestral ...

, is located along the avenue.

Transport

The street can be accessed via Line A of the

Rome Metro The Rome Metro () is a rapid transit system that operates in Rome, Italy. It started operation in 1955, making it the oldest in the country. The Metro comprises three lines – A (orange), B (blue) and C (green) – which operate on of rout ...

at the Barberini – Fontana di Trevi station.

Sights

* Fontana delle Api *

Santa Maria della Concezione dei Cappuccini Santa Claus (also known as Saint Nicholas, Saint Nick, Father Christmas, Kris Kringle or Santa) is a legendary figure originating in Western Christianity, Western Christian culture who is said to Christmas gift-bringer, bring gifts during the ...

* Porta Pinciana

Gallery

File:Ludovisi - pal Margherita US Embassy 1200501.JPG, The

US Embassy The United States has the second largest number of active diplomatic posts of any country in the world after the People's Republic of China, including 272 bilateral posts (embassies and consulates) in 174 countries, as well as 11 permanent miss ...

in Via Veneto. Image:Fellini plaque, Via Veneto.jpg, Plaque dedicated to

File:Via Vittorio Veneto in Rome.jpg, Looking down Via Veneto from Hotel Majestic File:Roma - Colonna, Ludovisi - Via Vittorio Veneto.jpg, Via Veneto at night

References

External links

* * Shopping districts and streets in Rome Streets in Rome R. XVI Ludovisi {{Rome-stub