Brauerei C & A Veltins () is a brewery in the west German city of
Meschede-Grevenstein. In 2015, Veltins ranked fourth among
Germany's best selling beers.
History
The small guesthouse brewery of Franz Kramer opened its simple wooden gates in 1824. Clemens Veltins took over the brewery in 1852. The new name, Brauerei C & A Veltins, came from the twins Carl and Anton Veltins who took over the company from their father in 1893. Veltins brewery produces the well known Veltins
Pilsener
Pilsner (also pilsener or simply pils) is a type of pale lager. It takes its name from the Bohemian city of Plzeň (), where the world's first pale lager (now known as Pilsner Urquell) was produced in 1842 by Pilsner Urquell Brewery.
Histor ...
beer. Susanne Veltins has directed the company since 1994.
Veltins owns the
naming rights
Naming rights are a financial transaction and form of advertising or memorialization where a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event (most often sports venues), typical ...
to the
football
Football is a family of team sports that involve, to varying degrees, kick (football), kicking a football (ball), ball to score a goal (sports), goal. Unqualified, football (word), the word ''football'' generally means the form of football t ...
stadium
Veltins-Arena
Arena AufSchalke (), currently known as Veltins-Arena () for sponsorship reasons, is a retractable roof and pitch, football stadium in Gelsenkirchen, North Rhine-Westphalia, Germany. It opened on 13 August 2001, as the new home ground for FC S ...
of German
Bundesliga
The Bundesliga (; ), sometimes referred to as the Fußball-Bundesliga () or 1. Bundesliga (), is a professional association football league in Germany and the highest level of the German football league system. The Bundesliga comprises 18 teams ...
club
FC Schalke 04
Fußballclub Gelsenkirchen-Schalke 04 e. V., commonly known as Schalke 04 (), and abbreviated as S04 (), is a professional sports club from the Schalke district of Gelsenkirchen, North Rhine-Westphalia. It is best known for its football team, ...
in
Gelsenkirchen
Gelsenkirchen (, , ; ) is the List of cities in Germany by population, 25th-most populous city of Germany and the 11th-most populous in the state of North Rhine-Westphalia with 262,528 (2016) inhabitants. On the Emscher, Emscher River (a tribu ...
. It is one of the most modern stadiums in Europe. The stadium hosted the
2004 UEFA Champions League Final, five matches at the
2006 FIFA World Cup
The 2006 FIFA World Cup was the 18th FIFA World Cup, the quadrennial international Association football, football world championship tournament. It was held from 9 June to 9 July 2006 in Germany, which had won the right to FIFA World Cup hosts ...
and four matches at
UEFA EURO 2024
The 2024 UEFA European Football Championship, commonly referred to as UEFA Euro 2024 (stylised as UEFA EURO 2024) or simply Euro 2024, was the 17th UEFA European Championship, the quadrennial international Association football, football champ ...
. The
Kriesel curve at the
Winterberg bobsleigh, luge, and skeleton track
The Winterberg bobsleigh, luge, and skeleton track is a bobsleigh, luge, and skeleton (sport), skeleton track located in Winterberg, Germany. It is the only track of its kind in the world with a turn that has sponsor (commercial), corporate spon ...
is named after the brewery.
See also
*
List of brewing companies in Germany
This is a list of brewing companies in Germany. Beer plays a significant role in the German culture, and for many years, German beer was brewed in strict adherence to the '' Reinheitsgebot'', a regulation that permitted only water, hops, yeast, a ...
*
*
*
References
Veltins Brewery Website
External links
*
Breweries in Germany
Beer brands of Germany
Companies based in North Rhine-Westphalia
German companies established in 1824
1824 establishments in Prussia
{{Beer-stub