Varicam
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Varicam, originally stylized as VariCam, is a
brand name A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
associated with specialized
Panasonic is a Japanese multinational electronics manufacturer, headquartered in Kadoma, Osaka, Kadoma, Japan. It was founded in 1918 as in Fukushima-ku, Osaka, Fukushima by Kōnosuke Matsushita. The company was incorporated in 1935 and renamed and c ...
video camera A video camera is an optical instrument that captures videos, as opposed to a movie camera, which records images on film. Video cameras were initially developed for the television industry but have since become widely used for a variety of other ...
s that are mostly used to imitate the look and feel of
motion picture A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, since ...
cameras. They have been used to record scenes for many
feature film A feature film or feature-length film (often abbreviated to feature), also called a theatrical film, is a film (Film, motion picture, "movie" or simply “picture”) with a running time long enough to be considered the principal or sole present ...
s. The recording
framerate Frame rate, most commonly expressed in frame/s, or FPS, is typically the frequency (rate) at which consecutive images (frames) are captured or displayed. This definition applies to film and video cameras, computer animation, and motion capture s ...
of Varicam cameras can be varied between at least 1 to 60 frames per second, offering flexibility in creating rapid or
slow motion Slow motion (commonly abbreviated as slow-mo or slo-mo) is an effect in film-making whereby time appears to be slowed down. It was invented by the Austrian priest August Musger in the early 20th century. This can be accomplished through the use ...
effects. Because
film A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...
has traditionally been shot at 24 frames per second, while
NTSC NTSC (from National Television System Committee) is the first American standard for analog television, published and adopted in 1941. In 1961, it was assigned the designation System M. It is also known as EIA standard 170. In 1953, a second ...
video uses 29.97 frames per second, Varicams can be used for both high end
video Video is an Electronics, electronic medium for the recording, copying, playback, broadcasting, and display of moving picture, moving image, visual Media (communication), media. Video was first developed for mechanical television systems, whi ...
and
film production Filmmaking or film production is the process by which a Film, motion picture is produced. Filmmaking involves a number of complex and discrete stages, beginning with an initial story, idea, or commission. Production then continues through screen ...
. Panasonic applied the VariCam brand for the first time to the AJ-HDC27. Although the initial capital costs of the cameras are high, their low operating cost has made them popular among
independent filmmaker An independent film, independent movie, indie film, or indie movie is a feature film or short film that is produced outside the major film studio system in addition to being produced and distributed by independent entertainment companies (or, in ...
s, and they are often available to rent from camera rental companies. The Varicam range has now matured into its latest generation, and is widely used in TV production, as well as film.


Range

;Notes


Logo

The VariCam logo was updated with the release of the 35 and HS in 2014. The new logo, colored silver, features a stylized capital letter "V", with the right half composed of blocks, intended to represent both frames of film and digital bits.In the original logo, the right half of the "V" was claw-shaped in homage to the
intermittent mechanism An intermittent mechanism or intermittent movement is a device or movement which regularly advances an object, web, or plastic film and then holds it in place. This process is commonly used in industry and manufacturing. This motion is critic ...
used to advance film.


History

Panasonic announced the first generation VariCam, designated model number AJ-HDC27V (originally the AJ-HDC24A) on April 22, 2001. A similar camera had been introduced with a fixed 60 frames per second frame rate two months earlier. It recorded 720p video to
DVCPRO DV (from ''Digital Video'') is a family of codecs and tape formats used for storing digital video, launched in 1995 by a consortium of video camera manufacturers led by Sony and Panasonic. It includes the recording or cassette formats DV, Mini ...
tape at frame rates in integer increments between 4 and 60 frames per second. The
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
filmed the natural history series ''Planet Earth'' using HDC27FE Varicams. The second generation VariCam, the AJ-HDC27H, offered improved performance with the same basic features thanks to internal tweaks. The AJ-HDC27H was launched in 2005. Panasonic launched two new Varicams, the AJ-HPX2700 and the AJ-HPX3700, in 2008. These new models feature Panasonic's P2 solid state media technology, representing a major advance for the VariCam line. The AJ-HPX3700 is the flagship model providing full potential
1080p 1080p (1920 × 1080 progressively displayed pixels; also known as Full HD or FHD, and BT.709) is a set of HDTV high-definition video modes characterized by 1,920 pixels displayed across the screen horizontally and 1,080 pixels down the sc ...
capability and dual link HD-SDI output, while the HPX2700 offers more flexible frame rates at a reduced
720p 720p (720 lines progressive) is a progressive HD signal format with 720 horizontal lines/1280 columns and an aspect ratio (AR) of 16:9, normally known as widescreen HD (1.78:1). All major HD broadcasting standards (such as SMPTE 292M) includ ...
resolution.
NASA The National Aeronautics and Space Administration (NASA ) is an independent agencies of the United States government, independent agency of the federal government of the United States, US federal government responsible for the United States ...
captured footage of a
Space Shuttle Solid Rocket Booster The Space Shuttle Solid Rocket Booster (SRB) was the first solid-propellant rocket to be used for primary propulsion on a vehicle used for human spaceflight. A pair of them provided 85% of the Space Shuttle's thrust at liftoff and for the first ...
recovery mission in 2011 using a HPX3700 in 1080p at 24 frames per second (fps). In 2013, Panasonic announced the development of a 4K Varicam, with promised availability in 2014. On February 27, 2014, Panasonic announced the Varicam 35 (AU-V35C1), a camera that features a 4K CMOS
Super 35 Super 35 (originally known as Superscope 235) is a motion picture film format that uses exactly the same film stock as standard 35 mm film, but puts a larger image frame on that stock by using the space normally reserved for the optical a ...
-sized sensor capable of filming up to 120fps. It was announced alongside the Varicam HS (AU-V23HS1), a 3CMOS 2/3"-sensor camera capable of filming up to 240fps in Full HD. The Varicam 35 and HS are modular systems that can be separated into camera and recorder modules, with the 35 and HS sharing a common recorder, Panasonic model number AU-VREC1. The Varicam LT and PURE, introduced separately approximately six months apart in 2016, are both derived from the Varicam 35. The LT (AU-V35LT1G) is a more compact solution coupling the same sensor from the Varicam 35 with an integrated recorder (dropping the modular camera/recorder concept used in the 35 and HS), and the PURE, jointly developed with
Codex Digital Codex Digital is a company that creates digital production workflow tools for motion pictures, commercials, independent films, and TV productions. Codex products include recorders and media processing systems, as well as tools for color, dailie ...
, uses the same camera section as the Varicam 35 (AU-V35C1G) but sends uncompressed RAW data to a computer with a newly developed recording module (AU-VCXRAW2).


Shot with Varicam

Many films and television shows have been shot using Varicam, including: * ''
13 Reasons Why ''13 Reasons Why'' (also stylized as ''TH1RTEEN R3ASONS WHY'') is an American teen drama television series based on the 2007 novel '' Thirteen Reasons Why'' by author Jay Asher. Developed for Netflix by Brian Yorkey and with Selena Gomez ser ...
'' (2017) * ''
Alex Strangelove ''Alex Strangelove'' is a 2018 American romantic comedy film written and directed by Craig Johnson and starring Daniel Doheny, Antonio Marziale, and Madeline Weinstein. The film had its world premiere at the San Francisco International Film Fe ...
'' (2018) * '' Amy Schumer: Live at the Apollo'' (2015) * ''
Anne with an E ''Anne with an E'' (initially titled ''Anne'' for its first season within Canada) is a Canadian period drama television series loosely adapted from Lucy Maud Montgomery's 1908 classic work of children's literature, '' Anne of Green Gables''. It ...
'' (2017) * ''
Arrested Development ''Arrested Development'' is an American satire, satirical television sitcom created by Mitchell Hurwitz. It follows the Bluths, a formerly wealthy, dysfunctional family and is presented in a Serial (radio and television), serialized format, inco ...
'' (season 1,2 and 3; HDC27) * ''Arrested Development'' (season 5, 2018; Varicam LT) * ''
Curb Your Enthusiasm ''Curb Your Enthusiasm'', also known colloquially simply as ''Curb'', is an American television comedy of manners created by Larry David that premiered on HBO with an hour-long special in October 17, 1999, followed by 12 seasons broadcast from Oc ...
'' (seasons 9 & 10; Varicam LT) * ''
Bad Santa 2 ''Bad Santa 2'' is a 2016 American Christmas black comedy crime film directed by Mark Waters and written by Shauna Cross and Johnny Rosenthal. A sequel to the 2003 film ''Bad Santa'', the film stars Billy Bob Thornton, Tony Cox, Brett Kelly, ...
'' (2016) * ''The Bay'' (2010) * ''
Better Call Saul ''Better Call Saul'' is an American legal crime drama television series created by Vince Gilligan and Peter Gould for AMC. Part of the ''Breaking Bad'' franchise, it is a spin-off of Gilligan's previous series, ''Breaking Bad'' (2008–201 ...
'' (2015) * ''Containment'' (2016) * ''Crazy Rich Asians'' (2018) * ''Death Note'' (2017) * ''The Deuce'' (2017) * ''Doctor Foster'' (2015) * ''Fahrenheit 451'' (2018) * ''Freakish'' (2016) * ''Frontier'' (2016) * ''Guilt'' (2016) * ''Gypsy'' (2017) * ''
Horace and Pete ''Horace and Pete'' is an American web series created, written, and directed by Louis C.K., who describes it as a tragedy. In addition to C.K., the series stars Alan Alda, Steve Buscemi, Edie Falco and Jessica Lange. Dealing with the themes of a ...
'' (2016) * ''Ils sont partout'' (2016) * ''Just Add Magic'' (2015) * ''Kongens Nei'' (2016) * ''
Lady Dynamite ''Lady Dynamite'' is an American comedy television series starring Maria Bamford, and is loosely based on her life. It was created by Pam Brady and Mitch Hurwitz, on Netflix. The twelve-episode first season was released in its entirety on May ...
'' (2016) * ''
Last Flag Flying ''Last Flag Flying'' is a 2017 American war comedy-drama film directed by Richard Linklater with a screenplay by Linklater and Darryl Ponicsan, based upon the latter's 2005 novel of the same name. It stars Steve Carell, Bryan Cranston, and Laure ...
'' (2017) * ''Le Voyage de Fanny'' (2016) * '' Legends & Lies'' (2015) * ''
The Letdown ''The Letdown'' is an Australian comedy television series that first premiered on ABC in 2016. It follows the adventures of Audrey, including her struggles as a new mum in an oddball mothers' group. It ran for two seasons between 4 May 2016 an ...
'' (2016) * ''Love'' (2016) * ''Making History'' (2017) * '' Manhunt: Unabomber'' (2017) * ''
Master of None ''Master of None'' is an American comedy drama television series, which was released for streaming on November 6, 2015, on Netflix. The series was created by Aziz Ansari and Alan Yang, with the first two seasons starring Ansari in the lead rol ...
'' (2015) * ''Mount Pleasant'' (2017) * ''
The OA The Oa ( ) () is a rocky peninsula in the southwest of the island of Islay, in Argyll, Scotland. It is an RSPB nature reserve. Area The area is roughly circular, with a radius of about 4 km, and connects with the rest of the island at a neck ...
'' (2016) * ''
Orange Is the New Black ''Orange Is the New Black'' (sometimes abbreviated to ''OITNB'') is an American comedy-drama television series created by Jenji Kohan for Netflix. The series is based on Piper Kerman's memoir '' Orange Is the New Black: My Year in a Women's Pr ...
'' (2013; Varicam LT) * ''Ozark'' (2017) * ''
Planet Earth Earth is the third planet from the Sun and the only astronomical object known to harbor life. This is enabled by Earth being an ocean world, the only one in the Solar System sustaining liquid surface water. Almost all of Earth's water is ...
'' (2006; HDC27) * '' Ray Meets Helen'' (2017) * ''Siesta Key'' (2017) * ''Snowfall'' (2017) * '' Step Up: High Water'' (2018) * ''Sun Records'' (2017) * ''
Tatort ("Crime Scene") is a German-language police procedural television series that has been running continuously since 1970 with 30 feature-length episodes per year, making it the longest-running German TV drama. Developed by the German public-se ...
: '' (2016) * ''Une vie'' (2016) * '' Kevin Hart: What Now?'' (2016) * ''
Wheeler Dealers Wheeler Dealers is a British TV series originally produced by Attaboy TV for the Discovery Channel in the United Kingdom and for Motor Trend in the United States. The programme is fronted by car enthusiast and former dealer Mike Brewer wit ...
'' (2017)


See also

CineAlta CineAlta cameras are a series of professional digital movie cameras produced by Sony that replicate many of the same features of 35 mm movie film, 35mm film Movie camera, motion picture cameras. Concept CineAlta is a brand name used by Sony ...
, the line of Sony cameras that have the same working and visual goals as Varicam—to give a "film" look to video productions.


References


External links

* *


Brochures

* * * * * * * {{Panasonic Digital movie cameras High-definition television Panasonic cameras