The Vanguard Trophy is a special honor presented within the framework of the

Multishow Brazilian Music Award The Multishow Brazilian Music Awards (), or simply known as the Multishow Awards (Brazilian Portuguese: ''Prêmio Multishow''), is an award show presented by the Brazilian channel Multishow to honor the best in Music of Brazil, Brazilian music. O ...

, created to recognize artists who have stood out for their innovation, impact, and lasting contributions to

Brazilian music The music of Brazil encompasses various regional musical styles influenced by European, American, African and Amerindian forms. Brazilian music developed some unique and original styles such as forró, repente, coco de roda, axé, sertanejo ...

and

culture Culture ( ) is a concept that encompasses the social behavior, institutions, and Social norm, norms found in human societies, as well as the knowledge, beliefs, arts, laws, Social norm, customs, capabilities, Attitude (psychology), attitudes ...

. Launched in 2024, the trophy is part of the Multishow Award, which, since its inception in 1994, has established itself as one of

Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...

's biggest music awards, highlighting the leading talents and productions of the Brazilian industry across various categories. Inspired by international awards that celebrate remarkable artistic careers, the Vanguard Trophy aims to honor prominent figures in music whose work transcends conventional boundaries, shaping new paths for the music industry. This initiative symbolizes

Multishow Multishow is an entertainment channel owned by Canais Globo, Grupo Globo's cable and satellite television channel operator. It was launched in 1991, as one of the company's first four channels (with Telecine, Top Sport – now SporTV – and GNT ...

's commitment to keeping pace with the transformations of Brazilian and global music, celebrating artists whose cultural impact and legacy extend beyond the stage and recording studios. The first recipient of the Vanguard Trophy will be singer

Anitta Anitta may refer to: *Anitta (king), Hittite king *Anitta (singer) Larissa de Macedo Machado (born 30 March 1993), known professionally as Anitta (), is a Brazilian singer, songwriter, dancer, actress, and occasional television host. One of Br ...

, chosen for her unique trajectory marked by constant musical innovation and her ability to blend various styles such as funk, pop, reggaeton, and electronic music, creating a distinctive and universal sound. Her international prominence, collaborations with major global music artists, and the popularization of Brazilian funk abroad have solidified her position as one of the most influential Latin music artists of today. Beyond her musical relevance, Anitta is also celebrated for her activism, female empowerment, and a cultural legacy that transcends the artistic realm. Although the Multishow Award has previously honored artists for their contributions in past editions, the Vanguard Trophy marks the first exclusive initiative to recognize careers with significant impact.

Recipients

References

External links

* {{Multishow Brazilian Music Award Vanguard Trophy Awards established in 2024 Lifetime achievement awards Lusophone music Brazilian music awards Latin music awards