V (Unknown Mortal Orchestra Album)
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''V'' is the fifth studio album by New Zealand band
Unknown Mortal Orchestra Unknown Mortal Orchestra (also known as UMO) is a New Zealand psychedelic rock band from Auckland and now based in Portland, Oregon, Portland, Oregon. Fronted by multi-instrumentalist Ruban Nielson, assisted by his brother The Mint Chicks, Kod ...
, released on 17 March 2023 through
Jagjaguwar Jagjaguwar is an American independent record label based in Bloomington, Indiana. History In 1996, in Charlottesville, Virginia, University of Virginia The University of Virginia (UVA) is a Public university#United States, public resear ...
. A
double album A double album (or double record) is an audio album that spans two units of the primary medium in which it is sold, typically either records or compact disc. A double album is usually, though not always, released as such because the recording ...
, it was recorded by bandleader
Ruban Nielson Ruban Nielson (born 20 February 1980) is a New Zealand musician, singer and songwriter, and the frontman of the psychedelic rock band Unknown Mortal Orchestra. He has won two Aotearoa Music Awards and an APRA Silver Scroll, over the course of hi ...
in California and Hawaii. It was preceded by the release of six singles and accompanying music videos: "Weekend Run", "That Life", "I Killed Captain Cook", "Layla", "Nadja" and "Meshuggah". The album received positive reviews from critics and reached number seven on the
New Zealand Albums Chart The Official Aotearoa Music Charts, formerly the Official New Zealand Music Chart (), is the weekly New Zealand top 40 singles and albums charts, issued weekly by Recorded Music NZ (formerly Recording Industry Association of New Zealand). The Mu ...
. It was a finalist for the Aotearoa Music Award for Album of the Year.


Background and recording

The album was influenced by "West Coast AOR, classic hits, weirdo pop and Hawaiian Hapa-haole music". It was created in
Palm Springs, California Palm Springs (Cahuilla language, Cahuilla: ''Séc-he'') is a desert resort city in Riverside County, California, United States, within the Colorado Desert's Coachella Valley. The city covers approximately , making it the largest city in Rivers ...
, and
Hilo, Hawaii Hilo () is the largest settlement in and the county seat of Hawaii County, Hawaiʻi, United States, which encompasses the Island of Hawaiʻi, and is a census-designated place (CDP). The population was 44,186 according to the 2020 census. I ...
. The album's performers include bandleader
Ruban Nielson Ruban Nielson (born 20 February 1980) is a New Zealand musician, singer and songwriter, and the frontman of the psychedelic rock band Unknown Mortal Orchestra. He has won two Aotearoa Music Awards and an APRA Silver Scroll, over the course of hi ...
and his brother, Kody. It also features their father, saxophonist and flutist Chris Nielson, and longtime Unknown Mortal Orchestra member Jacob Portrait.


Promotion and release


Singles and music videos

On 25 June 2021, the single "Weekend Run" was released with an accompanying music video filmed by Amanda Hugenquist and edited by Chloe Hemingway. The video depicts bandleader
Ruban Nielson Ruban Nielson (born 20 February 1980) is a New Zealand musician, singer and songwriter, and the frontman of the psychedelic rock band Unknown Mortal Orchestra. He has won two Aotearoa Music Awards and an APRA Silver Scroll, over the course of hi ...
performing a variety of daily activities, including playing video games, riding an exercise bicycle, eating meals, and sitting beside a swimming pool while drinking from a bottle of champagne. A second single, "That Life", was released on 4 August 2021. The single was accompanied by a
surrealist Surrealism is an art movement, art and cultural movement that developed in Europe in the aftermath of World War I in which artists aimed to allow the unconscious mind to express itself, often resulting in the depiction of illogical or dreamlike s ...
music video directed by Lydia Fine and Tony Blahd that features a dancing blue puppet modeled after Ruban Nielson. The puppet was created by puppeteer and fabricator Laura Manns, who has worked with
The Muppets The Muppets are an American ensemble cast of puppet characters known for an surreal humor, absurdist, slapstick, burlesque, and self-referential humor, self-referential style of Musical theatre, musical Variety show, variety-sketch comedy. Cre ...
and ''
Sesame Street ''Sesame Street'' is an American educational television, educational children's television series that combines live-action, sketch comedy, animation, and puppetry. It is produced by Sesame Workshop (known as the Children's Television Worksh ...
''. As the puppet dances beside a swimming pool, he begins drinking and losing his grip on reality. The scene shifts to a desert, where the puppet is abducted by aliens. He returns dressed only in his underwear, but resumes his dancing in an restless stupor. The video ends with the puppet left in a daze, drooling and sweating profusely. The sense of reality is skewed throughout the video as the camouflaged puppeteers are increasingly made visible. Camera shots occasionally zoom out to reveal that each of the puppet's locations are fabricated sets in a studio. On 25 October 2022, "I Killed Captain Cook", was released with a press release indicating the song would appear on a forthcoming
double album A double album (or double record) is an audio album that spans two units of the primary medium in which it is sold, typically either records or compact disc. A double album is usually, though not always, released as such because the recording ...
to be released in 2023. An accompanying
Super 8 Super 8 or Super Eight may refer to: Film * Super 8 film, a motion picture film format released in 1965 * Super 8 film camera, a motion picture camera used to film Super 8mm motion picture format * ''Super 8'' (2011 film), a science-fiction f ...
music video directed by Ruban Nielson was released alongside the single, featuring his mother
hula Hula () is a Hawaiian dance form expressing chant (''oli'') or song (Mele (Hawaiian language), ''mele''). It was developed in the Hawaiian Islands by the Native Hawaiians who settled there. The hula dramatizes or portrays the words of the oli ...
dancing on the beach at Keaukaha in
Hilo, Hawaii Hilo () is the largest settlement in and the county seat of Hawaii County, Hawaiʻi, United States, which encompasses the Island of Hawaiʻi, and is a census-designated place (CDP). The population was 44,186 according to the 2020 census. I ...
. The album was officially announced on 2 February 2023, alongside the release of the fourth single "Layla". The single was accompanied by a music video directed by the Brazilian directing duo Vira-Lata. The video is the first part of a two-part series chronicling the adventures of two young women bonded through a passionate but ephemeral friendship. The album's fifth single, "Nadja", was released on 21 February 2023 with another visual directed by Vira-Lata. A stark contrast to the euphoric and energetic narrative of the video for "Layla", the sequel video depicts the two young women after they have separated. Dark imagery and depictions of isolation are contrasted with radiant colours and scenes of a dance party, mirroring the juxtaposition between the song's music and lyrics. The video series ends with the two women standing in shallow water as they reunite in an emotional embrace. The album's sixth and final single, "Meshuggah", was released on 13 March 2023. On 17 March 2023, a music video directed by Morian Mikhail was released, featuring footage of
street racing Street racing is an illegal form of motor racing that occurs on a public road. Racing in the streets is considered an ancient hazard, as horse racing occurred on streets for centuries, and street racing in automobiles is likely as old as the a ...
stitched together with scenes of a young romance.


Tour

On 25 October 2022, the band announced an upcoming tour of North America and the United Kingdom beginning in March 2023, marking their first tour dates in four years.


Music and themes

"That Life" is a mid-tempo
psychedelic pop Psychedelic pop (or acid pop) is a genre of pop music that contains musical characteristics associated with psychedelic music. Developing in the mid-to-late 1960s, elements included " trippy" features such as fuzz guitars, tape manipulation, ...
song with a prominent "tumbling" guitar riff. The song features a "playful" rhythm and leans into a funk sound. Many critics characterised the song as having a "sunny" summer quality. The song was inspired by
Hieronymus Bosch Hieronymus Bosch (; ; born Jheronimus van Aken ;  – 9 August 1516) was a Dutch people, Dutch painter from Duchy of Brabant, Brabant. He is one of the most notable representatives of the Early Netherlandish painting school. His work, gene ...
's
triptych A triptych ( ) is a work of art (usually a panel painting) that is divided into three sections, or three carved panels that are hinged together and can be folded shut or displayed open. It is therefore a type of polyptych, the term for all m ...
altarpiece ''
The Garden of Earthly Delights ''The Garden of Earthly Delights'' () is the modern title given to a triptych oil painting on oak panels painted by the Early Netherlandish master Hieronymus Bosch, between 1490 and 1510, when Bosch was between 40 and 60 years old. Bos ...
'' and the puzzle book illustrations of ''
Where's Wally ''Where's Wally?'' (called ''Where's Waldo?'' in North America) is a series of children's puzzle books created by English illustrator Martin Handford. The books consist of a series of detailed double-page spread illustrations depicting dozen ...
''. It imagines similar "contrasting scenes and multiple characters all engaged in that same perverse mixture of luxury, reverie, damnation, in the landscape of America. Somewhere on holiday under a vengeful sun". "That Life" has been interpreted as a commentary on the clash between
escapism Escapism is mental diversion from unpleasant aspects of daily life, typically through activities involving imagination or entertainment. Escapism also may be used to occupy one's self away from persistent feelings of depression or general s ...
and the harsh realities of life. Nielson sings, "Girl in the bathroom, Florida key / Certainties all away / Brother of cocaine, a tequila son-in-law / End of the world today / How do the clouds get as pink as a peach?" Scott Russell of ''
Paste Paste is a term for any very thick viscous fluid. It may refer to: Science and technology * Adhesive or paste ** Wallpaper paste ** Wheatpaste, a liquid adhesive made from vegetable starch and water * Paste (rheology), a substance that behaves as ...
'' described the track's "uncanny energy" as being "both carefree and apocalyptic, part daydream and part waking nightmare". "Weekend Run" is a "groove-heavy" track with a strong influence of 1970s
disco music Disco is a genre of dance music and a subculture that emerged in the late 1960s from the United States' urban nightlife, particularly in African-American, Italian-American, Gay and Latino communities. Its sound features four-on-the-floor ...
and
soul The soul is the purported Mind–body dualism, immaterial aspect or essence of a Outline of life forms, living being. It is typically believed to be Immortality, immortal and to exist apart from the material world. The three main theories that ...
. A slow-burning five-minute number, the song is populated with "pop-infused" melodies and a "danceable" beat. Nielson's soft, "laidback" vocals throughout the track are backed by "wavy" indie guitar riffs and a "chugging" bassline. The song's lyrical content explores themes of
escapism Escapism is mental diversion from unpleasant aspects of daily life, typically through activities involving imagination or entertainment. Escapism also may be used to occupy one's self away from persistent feelings of depression or general s ...
as Nielson sings about the week's mundanities and chasing the "perfect velvet freedom" provided by the weekend. The lyrics list each day of the week, building up to the chorus where Nielson sings, "When the weekend comes / Yeah, we'll be lost in love". The song's "stop-start" structure creates a feeling of repetition, mimicking Nielson's repetition of the days of the week. "Nadja" is a melancholy track characterised by the "quiet sway" of its "gentle" rhythm. It features sparse instrumentation that highlights Nielson's "hypnotic" vocals and guitar. The lyrics touch upon themes of escape, paranoia, and obsession as Nielson sings, "Nadja baby / Found a strand of your hair and ate it / Couldn't throw away this thing you left behind". The song's dark lyrical themes are juxtaposed with the song's "supreme sense of sonic bliss". The song has been perceived as being a sequel to "Layla". "I Killed Captain Cook" is an acoustic ballad told from the perspective of the Hawaiian who killed the British explorer Captain
James Cook Captain (Royal Navy), Captain James Cook (7 November 1728 – 14 February 1779) was a British Royal Navy officer, explorer, and cartographer famous for his three voyages of exploration to the Pacific and Southern Oceans, conducted between 176 ...
, after he attempted to kidnap the ruling Hawaiian chief
Kalaniʻōpuʻu Kalaniōpuu-a-Kaiamamao (c. 1729 – April 1782) was the aliʻi nui (supreme monarch) of the island of Hawaiʻi. He was called ''Terreeoboo, King of Owhyhee'' by James Cook and other Europeans. His name has also been written as Kaleiopuu. Bio ...
in 1779. According to the song's press release, the song was written for Nielson's mother, who would "tell him the story as a child with pride". The song is unique for employing the Hapa-haole (Half white) tradition of Hawaiian music, which blends traditional Hawaiian melodies with English lyrics. The song was heavily influenced by the fingerpicking style known as
slack-key guitar Slack-key guitar (from Hawaiian ''kī hōalu'', which means "loosen the uningkey") is a fingerstyle genre of guitar music that originated in Hawaii. This style of guitar playing, which has been used for centuries, involves altering the standard ...
. Lyrically, Nielson drew inspiration from the work of the Melbourne-based drone metal duo
Divide and Dissolve Divide and Dissolve is an instrumental doom metal band based in Melbourne, Australia. From 2017 to 2022, the band was a duo made up of saxophonist and guitarist Takiaya Reed, who is of Tsalagi and African-American heritage, and percussionist ...
.


Critical reception

At
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, which assigns a
normalized Normalization or normalisation refers to a process that makes something more normal or regular. Science * Normalization process theory, a sociological theory of the implementation of new technologies or innovations * Normalization model, used in ...
rating out of 100 to reviews from professional publications, the album received an
average In colloquial, ordinary language, an average is a single number or value that best represents a set of data. The type of average taken as most typically representative of a list of numbers is the arithmetic mean the sum of the numbers divided by ...
score of 76, based on 12 reviews. Fred Thomas of
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
wrote, "It's just as easy for a listener to drift off in thought as it is to obsess over its patchwork details and strange coloration, reaching a deeper, more thoughtful expression of the kind of bizarre beauty the band excels at." Jason Anderson of '' Uncut'' gave the album a 9 out of 10 rating, calling it "an album confirming Ruban Nielson's versatility and imagination, as well as a new willingness to escape the nooks and crannies of his own psyche and engage more fully with the world outside". Kevin Harley of ''
Record Collector ''Record Collector'' is a British monthly music magazine focussing on rare and collectable records, and the bands who recorded them. It was founded in September 1979 and distributes worldwide. It is promoted as "the world’s leading authority o ...
'' called it Nielson's "most expansive, inviting work yet". Victoria Segal of ''
Mojo Mojo may refer to: * Mojo (African-American culture), a magical charm bag used in Hoodoo Arts, entertainment and media Film and television * ''Mojo'' (2017 film), a 2017 Indian Kannada drama film written and directed by Sreesha Belakvaadi * '' ...
'' gave the album 3 out of 5 stars, concluding, "There are featureless patches, bits of white-box real-estate that need a little more character, but there's always something intriguing around ''V''s corners". ''
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''s Marty Sartini Garner wrote, "Ruban Nielson accompanies some of his strongest songwriting and performances to date with foggy production that makes the whole thing feel like a long, rummy sigh".


Year-end lists


Track listing


Personnel

1. "The Garden" *
Ruban Nielson Ruban Nielson (born 20 February 1980) is a New Zealand musician, singer and songwriter, and the frontman of the psychedelic rock band Unknown Mortal Orchestra. He has won two Aotearoa Music Awards and an APRA Silver Scroll, over the course of hi ...
– vocals, guitar, piano * Jacob Portrait – bass * Kody Nielson – drums, piano, synthesizer 2. "Guilty Pleasures" * Ruban Nielson – vocals, piano, bass * Kody Nielson – drums * Chris Nielson – trumpet, trombone, tenor saxophone * Jacob Portrait – bass synthesizer 3 "Meshuggah" * Ruban Nielson – all vocals and instruments 4. "The Widow" * Ruban Nielson – guitar, bass, violin, electric piano * Kody Nielson – drums, piano * Chris Nielson – tenor saxophone 5. "In the Rear View" * Ruban Nielson – vocals, guitar * Kody Nielson – drums, piano * Chris Nielson – flutes 6. "That Life" * Ruban Nielson – all vocals and instruments 7. "Layla" * Ruban Nielson – vocals, guitar, bass, synthesizer * Kody Nielson – drums 8. "Shin Ramyun" * Ruban Nielson – guitar, bass, drums * Kody Nielson – piano 9. "Weekend Run" * Ruban Nielson – vocals, guitar, bass, drums * Kody Nielson – piano, clavinet 10. "The Beach" * Ruban Nielson – vocals and all instruments * Kody Nielson – additional vocals 11. "Nadja" * Ruban Nielson – all vocals and instruments 12. "Keaukaha" * Ruban Nielson – guitar * Kody Nielson – electric piano, synthesizer 13. "I Killed Captain Cook" * Ruban Nielson – all vocals and instruments 14. "Drag" * Ruban Nielson – vocals, guitar * Kody Nielson – drums, percussion * Jacob Portrait – bass Other credits * Kody Nielson – additional interstitial piano and synthesizer * Ruban Nielson – production, engineering, mixing, cover *
Bob Ludwig Robert Carl Ludwig (born December 11, 1944), is a retired American mastering engineer. He mastered recordings on all the major recording formats for all the major record labels, and on projects by more than 1,300 artists, including Led Zeppeli ...
– mastering * Miles Johnson – layout


Charts


References

{{Authority control 2023 albums Jagjaguwar albums Unknown Mortal Orchestra albums Albums recorded in a home studio