Ursus Vodka is a

vodka Vodka ( ; is a clear distilled beverage, distilled alcoholic beverage. Its varieties originated in Poland and Russia. Vodka is composed mainly of water and ethanol but sometimes with traces of impurities and flavourings. Traditionally, it is ...

of Icelandic origin that was made in

Hoorn Hoorn () is a List of cities in the Netherlands by province, city and Municipalities of the Netherlands, municipality in the northwest of the Netherlands, in the Provinces of the Netherlands, province of North Holland. It is the largest town an ...

Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...

until 2006. The name is Latin for "bear." The recipe was developed by a traditional Icelandic distiller family in the early twentieth century. Since 1995 it was distilled and bottled by Distillery De Hoorn BV in Hoorn in the Netherlands. Ursus Vodka was distributed by Ursus Vodka Company NV. In 2004, the brand Ursus was taken over by

Diageo Diageo plc ( ) is a British Multinational corporation, multinational alcoholic beverage company, with its headquarters in London, England. It is a major distributor of Scotch whisky and other spirits and operates from 132 sites around the world ...

, where it is produced today. The distillery produced straight vodka as well as flavored versions Ursus Roter (sloeberry), Ursus Lemon and Ursus Blackcurrant. In Ursus was the main sponsor of the

Pacific The Pacific Ocean is the largest and deepest of Earth's five oceanic divisions. It extends from the Arctic Ocean in the north to the Southern Ocean, or, depending on the definition, to Antarctica in the south, and is bounded by the cont ...

Formula One Formula One (F1) is the highest class of worldwide racing for open-wheel single-seater formula Auto racing, racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The FIA Formula One World Championship has been one ...

team, and the brand continued its sponsorship into .

References

Dutch vodkas Icelandic vodkas {{Distilled-beverage-stub