UrbanDaddy is a company based in New York which published content about men's luxury lifestyle topics. As of August 2012, its websites and newsletters have more than 4.5 million subscriber in ten U.S. markets. UrbanDaddy publishes a daily email newsletter covering a single piece of news pertaining to

nightlife Nightlife is a collective term for entertainment that is available and generally more popular from the late evening into the early hours of the morning. It includes pubs, bars, nightclubs, parties, live music, concerts, cabarets, theatre, ...

, food and dining as well as lifestyle and

entertainment Entertainment is a form of activity that holds the attention and Interest (emotion), interest of an audience or gives pleasure and delight. It can be an idea or a task, but it is more likely to be one of the activities or events that have deve ...

. The company is privately held, with a

business model A business model describes how a Company, business organization creates, delivers, and captures value creation, value,''Business Model Generation'', Alexander Osterwalder, Yves Pigneur, Alan Smith, and 470 practitioners from 45 countries, self-pub ...

supported by advertising revenue and

e-commerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile co ...

History

UrbanDaddy was founded in 2005, by CEO Lance Broumand. Broumand left a career in

law Law is a set of rules that are created and are enforceable by social or governmental institutions to regulate behavior, with its precise definition a matter of longstanding debate. It has been variously described as a science and as the ar ...

to start UrbanDaddy. In addition to UrbanDadddy's lifestyle content the company also publishes reports about luxury automobiles on a web site called Driven.com and editorial focused on men's style on GetKempt.com. In 2011, UrbanDaddy launched Manero, a digital publication and

social club A social club or social organization may be a group of people or the place where they meet, generally formed around a common interest, occupation or activity with in an organizational association known as a Club (organization), club. Exampl ...

for Latin Americans living in the

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

References

*February 24, 2012 by Gavin O'Malley "UrbanDaddy's Broumand on Positioning Luxury Readers, Digital Growth" Media Post. http://www.mediapost.com/publications/article/168553/urbandaddys-broumand-on-positioning-luxury-reader.html *August 11, 2008 by Hoag Levins "UrbanDaddy: Finding Publishing Success in Web 1:0 Simplicity" Advertising Age. http://adage.com/article/video/urbandaddy-finding-publishing-success-web-1-0-simplicity/130249/ * December 23, 2010 by Sarah Wildman "Stars of the See-and-Be_Seen Upend Washington," New York Times. https://www.nytimes.com/2010/12/26/fashion/26DCgirls.html?pagewanted=all * October 13, 2011 by Courtney Boyd Myers "150,000 men use UrbanDaddy's Next Move app to entertain their mistresses," The Next Web. https://thenextweb.com/apps/2011/10/13/150000-men-use-urbandaddys-next-move-app-to-entertain-their-mistresses/ {{ref end Companies based in New York (state)