UP TV (stylized as UPtv; formerly GMC TV and originally Gospel Music Channel) is an American
basic cable television network that was founded to have a focus on
gospel music. It has expanded into family-friendly original movies, series, and specials. Up TV is owned by
InterMedia Partners. The name and logo are a reference to
Uplifting Entertainment, one of the channel's content providers.
As of February 2015, the channel is available to approximately 67.6 million pay television households (58.1% of households with television) in the United States.
History
The Gospel Music Channel was founded in 2004 by Charles Humbard, the son of
televangelist Rex Humbard. It was devoted to gospel music. With Brad Siegel, former president of
Turner Broadcasting's Turner Entertainment Networks, as vice chairman, Humbard launched GMC on October 30, 2004. Gospel Music Channel programmed
gospel
Gospel originally meant the Christian message (" the gospel"), but in the 2nd century it came to be used also for the books in which the message was set out. In this sense a gospel can be defined as a loose-knit, episodic narrative of the words a ...
/
Christian music, featuring diverse styles, including traditional and
contemporary gospel,
Christian rock and pop,
southern gospel, and
Christian metal. Each weeknight, the network's lineup featured a different genre of music.
In addition to music video blocks, the network began to produce original shows, such as ''Faith and Fame'' (artist biographies), ''Front Row Live'' (concerts), and ''America Sings'' (singing competition). The network aired Gospel and
Christian music industry award shows, including ''
The Stellar Awards'' (urban gospel) and ''The GMA
Dove Awards.
The network was re-branded on June 1, 2013 (the re-branding had been scheduled to occur on September 1, 2013).
Programming
In the transition before the name-change, in 2010, the channel began carrying popular syndicated series such as ''
Cosby'', ''
Dr. Quinn, Medicine Woman'', and ''
The Waltons'', along with ''
Judging Amy''. The channel also has aired films such as ''
The Secret Garden'', ''
The Trial'', and ''
Pay It Forward'', as well as Christian movies such as ''
Facing the Giants'', ''The Perfect Summer'', and ''
Fireproof''. On
Christmas Eve and
Day
A day is the time period of a full rotation of the Earth with respect to the Sun. On average, this is 24 hours, 1440 minutes, or 86,400 seconds. In everyday life, the word "day" often refers to a solar day, which is the length between two so ...
, the network airs a
Yule Log loop with holiday songs from Contemporary Christian artists. Similar to competing family networks such as
INSP and
Hallmark Channel, UPtv now programs multiple weeks of family-friendly
Christmas movies through the holidays in December.
Easter
Easter,Traditional names for the feast in English are "Easter Day", as in the '' Book of Common Prayer''; "Easter Sunday", used by James Ussher''The Whole Works of the Most Rev. James Ussher, Volume 4'') and Samuel Pepys''The Diary of Samuel ...
movies also populate the programming schedule through April.
The channel continues to air popular syndicated series such as ''
Gilmore Girls'', ''
America's Funniest Home Videos'', ''
Whose Line Is It Anyway?'', and ''
Home Improvement''. On December 3, 2014, Up announced its first original scripted series ''
Ties That Bind'', which was canceled after its first season. ''Ties That Bind'' starred
Kelli Williams,
Jonathan Scarfe, Dion Johnstone, Matreya Scarrwene,
Rhys Matthew Bond,
Natasha Calis, Mitchell Kummen and guest stars
Luke Perry and
Jason Priestley. Other original series include ''
Bringing Up Bates'' and the Canadian import ''
Heartland''. UPtv original movies include ''
Love Finds You in Sugarcreek, Ohio'' (starring
Kelly McGillis), ''The Town That Came A-Courtin (starring
Valerie Harper), ''Finding Normal'', ''My Mother's Future Husband'', ''Raising Izzie'', and ''Saving Westbrook High''. UPtv original specials include ''K-LOVE Music City Christmas'' (hosted by
Candace Cameron Bure).
On October 7, 2014, UPtv pulled their airings of repeats of the television drama ''
7th Heaven'', due to allegations of child molestation against the series lead actor,
Stephen Collins. ''7th Heaven'' briefly returned to UPtv in December 2014; however, it was quickly removed from the schedule. UPtv CEO Charley Humbard explained, "We brought the show back because many viewers expressed they could separate allegations against one actor from the fictional series itself. As it turns out, they cannot." In late May 2015, UPtv resumed weekday airings of two episodes of ''7th Heaven'', from 5 to 7p.m. ET; by September 2015, marathon and daily airings of the series had resumed.
In September 2015, the network acquired the rights to ''
Gilmore Girls'' and began to air it in both daily and marathon forms of scheduling, including a full-series marathon on
Thanksgiving
Thanksgiving is a national holiday celebrated on various dates in the United States, Canada, Grenada, Saint Lucia, Liberia, and unofficially in countries like Brazil and Philippines. It is also observed in the Netherlander town of Leiden ...
week 2016 to lead into the series'
Netflix revival.
It also acquired the repeat rights to
NBC's 2010 drama ''
Parenthood'' a year after the demise of
Viacom's
NickMom, complementing ''Gilmore Girls'', as both series starred actress
Lauren Graham.
In April 2016, the channel picked up the rerun rights to the
Tom Bergeron era of ''
America's Funniest Home Videos''.
In 2017, the network acquired rights to reruns of ''
Whose Line Is It Anyway?'', both the
Drew Carey run of the past and the current run hosted by
Aisha Tyler. Both versions carry content disclaimers depending on episode content.
In May 2018, UPtv acquired reruns of ''
Home Improvement''; at around the same time, reruns of this show also began airing on the Viacom-owned cable network
CMT, which at the time had just suspended airing reruns of ''
Roseanne'' (that show later returned to that network's schedule). At around this same time, UPtv also quietly retired its "We Get Family" slogan on-air.
In March 2019, UPtv acquired reruns of ''
The Librarians''; around the same time, they introduced a new emoji-based campaign and branding. In June 2019, UPtv acquired reruns of ''
Reba'', and premiered it on August 2, 2019.
In the winter of 2019, after
INSP lost the rights to ''
Little House on the Prairie'', this channel picked up the series and began airing episodes in sequence from the
pilot movie onwards during several marathon airings in late December. In January the series settled in for its normal 4-episode block run from 8a.m. to noon ET.
References
External links
*{{Official website, https://www.uptv.com/
Television networks in the United States
Evangelical television networks
English-language television stations in the United States
Gospel music media
Television channels and stations established in 2004