Undercover Billionaire
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''Undercover Billionaire'' is an American
reality television series Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...
broadcast on the
Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...
. The first season, which first aired from August 6 to September 24, 2019, followed billionaire Glenn Stearns as he attempted to start a million-dollar business in
Erie, Pennsylvania Erie is a city on the south shore of Lake Erie and the county seat of Erie County, Pennsylvania, United States. It is the List of municipalities in Pennsylvania, fifth-most populous city in Pennsylvania and the most populous in Northwestern Pen ...
, in 90 days, starting with $100, a car, and a tank of gas. Stearns identified his target business, gathered a crew to help, built his initial $100 stake sufficiently to fund a
startup company A startup or start-up is a company or project undertaken by an Entrepreneurship, entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship includes all new businesses including self-employment and businesses tha ...
, and opened a barbecue restaurant named ''Underdog BBQ''. The presence of a
Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...
film crew was explained by saying that they were trailing him for a documentary about building a small business from scratch. A TV special titled ''Undercover Billionaire: Return To Erie'' premiered on August 18, 2020. The second season, which premiered on January 6, 2021, followed three self-styled successful entrepreneurs ( Grant Cardone, Monique Idlett-Mosley, and Elaine Culotti) in three cities as they attempt to create a business with a "valuation of $1 million" in 90 days. Season 2 also featured part of ''Undercover Billionaire: Comeback City,'' a show about Stearns' continuing work in Erie, that debuted in its entirety on Discovery Plus.


Episodes


Series overview


Season 1 (2019)


Special (2020)


Season 2 (2021)


References

{{Reflist


External links


Official website
2019 American television series debuts Discovery Channel original programming Films shot in Erie, Pennsylvania