Tuzki
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Tuzki (; ; ) is a popular illustrated bunny character created by animator Momo Wang when she was an undergraduate at the Communication University of China (CUC). Featured in a variety of
emoticon An emoticon (, , rarely , ), short for emotion icon, is a pictorial representation of a facial expression using Character (symbol), characters—usually punctuation marks, numbers and Alphabet, letters—to express a person's feelings, mood ...
s, her character has become popular with QQ and MSN users. Nowadays, Tuzki has extended his emoticon popularity to different major messaging app platforms including
WeChat WeChat or Weixin in Chinese ( zh, c=微信, p=Wēixìn , l=micro-message) is an instant messaging, social media, and mobile payment mobile app, app developed by Tencent. First released in 2011, it became the world's largest standalone mobile a ...
,
KakaoTalk KakaoTalk (), commonly referred to as KaTalk () in South Korea, is an instant messenger and online services platform operated by Kakao Corporation. It was launched in 2010 and the app is available on mobile and desktop platforms. KakaoTalk is ...
,
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
and
VNG Corporation VNG Corporation (), also recognized by its former brand name, VinaGame (VNG), is a Vietnamese technology company founded in 2004. It specialises in digital content, online entertainment, social networking, and e-commerce. Its focus is on four ...
's Zalo. According to the official website, Tuzki was born on 6 September 2006. Tuzki is currently managed by TurnOut Ventures, a joint venture between
Turner Broadcasting Turner Broadcasting System, Inc. was an American television and media conglomerate founded by Ted Turner in 1965. Based in Atlanta, Georgia, it merged with Time Warner (later WarnerMedia) on October 10, 1996. As of April 2022, all of its ass ...
and Outblaze established in Hong Kong in 2008. According to a post on Tuzki's official
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
page, there are over 20 million sends of Tuzki stickers worldwide every day.


History

In 2007,
Motorola Motorola, Inc. () was an American multinational telecommunications company based in Schaumburg, Illinois. It was founded by brothers Paul and Joseph Galvin in 1928 and had been named Motorola since 1947. Many of Motorola's products had been ...
used the Tuzki images to promote its Motorola Q9h
smartphone A smartphone is a mobile phone with advanced computing capabilities. It typically has a touchscreen interface, allowing users to access a wide range of applications and services, such as web browsing, email, and social media, as well as multi ...
in
Asia Asia ( , ) is the largest continent in the world by both land area and population. It covers an area of more than 44 million square kilometres, about 30% of Earth's total land area and 8% of Earth's total surface area. The continent, which ...
, touting its
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and
instant messaging Instant messaging (IM) technology is a type of synchronous computer-mediated communication involving the immediate ( real-time) transmission of messages between two or more parties over the Internet or another computer network. Originally involv ...
capabilities. In January 2013, during a premium campaign by KFC China, over 9.5 million units of Tuzki premium figurines were distributed nationwide in China at more than 3,000 KFC restaurants. In March 2013, the Tuzki edition of the
Fujifilm , trading as , or simply Fuji, is a Japanese Multinational corporation, multinational Conglomerate (company), conglomerate headquartered in Tokyo, Japan, operating in the areas of photography, optics, Office supplies, office and Biomedical engine ...
Instax mini camera and films was launched in China. TurnOut Ventures premiered Tuzki: Love Assassin on
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
on 13 February 2014 as a Valentine's Day stunt for Tuzki fans. It was written and directed by Julian Frost, the creator of the viral animation ''
Dumb Ways to Die ''Dumb Ways to Die'' is an Australian public awareness campaign video and media franchise made by Metro Trains in Melbourne, Victoria to promote railway safety. The original cartoon public service announcement for the awareness campaign wen ...
''. The animation was produced by Studio 4°C. An image of Tuzki: Love Assassin was displayed on the Thomson Reuters building in Times Square in New York City from 14-18 February 2014. In July 2014,
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
launched Tuzki stickers on Facebook Messenger, which quickly became one of the most frequently used stickers by Facebook users. In September, Facebook Japan announced the top 10 most popular sticker sets in Japan and Tuzki was on the list. By popular demand, Facebook launched the second set of Tuzki stickers in December. In April 2015, Tuzki was featured on the ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
''. The article talked about the success of Tuzki in China and how he had become a surprise hit with millennials around the world. On March 22, 2018,
Six Flags Six Flags Entertainment Corporation is an American amusement park company headquartered in Charlotte, North Carolina, United States. It was formed on July 2, 2024, following a merger between longtime rivals Cedar Fair and the former Six Flags ...
and Riverside Investment Group announced that they had partnered with
Turner Turner may refer to: People and fictional characters * Turner (surname), a common surname, including a list of people and fictional characters with the name * Turner (given name), a list of people with the given name *One who uses a lathe for tur ...
to bring Tuzki and other Turner IPs to its upcoming theme parks in China. On April 20, 2021, it was announced there will be a crossover between Tuzki and the Indian animated series '' Lamput''. The episode, " Lamput meets Tuzki", was released on August 3, 2021. Another ''Lamput'' episode featuring Tuzki, titled "Tuzki the Intern", was released on June 16, 2024.


References

{{Reflist


External links


Official Tuzki WebsiteCreator's Website
Chinese popular culture Fictional rabbits and hares Web animation Anthropomorphic rabbits and hares