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''Truth Decay'' is a non-fiction book by
Jennifer Kavanagh Jennifer or Jenifer may refer to: People *Jennifer (given name) * Jenifer (singer), French pop singer * Jennifer Warnes, American singer who formerly used the stage name Jennifer * Daniel of St. Thomas Jenifer * Daniel Jenifer Film and televis ...
and
Michael D. Rich The RAND Corporation (from the phrase "research and development") is an American nonprofit global policy think tank created in 1948 by Douglas Aircraft Company to offer research and analysis to the United States Armed Forces. It is finance ...
. Published by the
RAND Corporation The RAND Corporation (from the phrase "research and development") is an American nonprofit global policy think tank created in 1948 by Douglas Aircraft Company to offer research and analysis to the United States Armed Forces. It is financ ...
on January 16, 2018,The era of "truth decay": 12 things we still don't know about our weird time
Laura Hazard Owen,
Nieman Lab The Nieman Foundation for Journalism at Harvard University is the primary journalism institution at Harvard. It was founded in February 1938 as the result of a $1.4 million bequest by Agnes Wahl Nieman, the widow of Lucius W. Nieman, founder of ...
, 2018-01-26
the book examines historical trends such as "
yellow journalism Yellow journalism and yellow press are American terms for journalism and associated newspapers that present little or no legitimate, well-researched news while instead using eye-catching headlines for increased sales. Techniques may include ...
" and " new journalism" to demonstrate that "truth decay" is not a new phenomenon in American society. The authors argue that the divergence between individuals over objective facts and the concomitant increase in the relative "volume and influence of opinion over fact" in civil and political discourse has historically proliferated American society and culminated in truth decay. The term "truth decay" was suggested by Sonni Efron and adopted by the authors of the book to characterize four interrelated trends in American society. Kavanagh and Rich describe the "drivers" of truth decay as cognitive prejudices, transformation of information systems, competing demands on the education system, and polarization. This has consequences on various aspects of American society. The authors argue that truth decay has engendered the deterioration of "civil discourse" and "political paralysis". This has culminated in an increasing withdrawal of individuals from institutional sites of discourse throughout modern American society. ''Truth Decay'' was positively received by audiences. The book was a nonfiction bestseller in the United States. Indeed,
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party (United States), Democratic Party, Obama was the first Af ...
included the "very interesting" book in his 2018 reading list. Further, it stimulated a panel discussion at the
University of Sydney The University of Sydney (USYD), also known as Sydney University, or informally Sydney Uni, is a public university, public research university located in Sydney, Australia. Founded in 1850, it is the oldest university in Australia and is one o ...
on the role of media institutions in society and the ways in which democratic governance and civic engagement can be improved.


Publishing history

''Truth Decay'' was first published as a web-only book on January 16, 2018, by the RAND corporation. This allowed individuals to read the book online without incurring any costs. On 26 January 2018, physical copies of the book were also published by the RAND corporation and made available for order on websites such as Amazon and Apple Books. The
RAND corporation The RAND Corporation (from the phrase "research and development") is an American nonprofit global policy think tank created in 1948 by Douglas Aircraft Company to offer research and analysis to the United States Armed Forces. It is financ ...
is a non-profit and nonpartisan research organization that is based in California. It is concerned about the social, economic and political dangers that truth decay poses to the decision making processes of individuals in society. Kavanagh, a senior
political scientist Political science is the scientific study of politics. It is a social science dealing with systems of governance and power, and the analysis of political activities, political thought, political behavior, and associated constitutions and la ...
, has expressed concern that there is an increasing number of people in America and Europe are doubtful of climate change and the efficacy of vaccines.


The term truth decay

In Chapter 1, Kavanagh and Rich introduce the term “truth decay”. The term “truth decay” was suggested by Sonni Efron and adopted by the authors of the book to characterize four interrelated trends in American society, including: * Increasing differences between individuals about objective facts; * Increasing conflation of opinion and fact in discourse; * Increasing quantity and authority of opinion rather than fact in discourse; and * Diminishing faith in traditionally authoritative sources of reliable and accurate information. Kavanagh and Rich differentiate truth decay from “
fake news Fake news is false or misleading information presented as news. Fake news often has the aim of damaging the reputation of a person or entity, or making money through advertising revenue.Schlesinger, Robert (April 14, 2017)"Fake news in realit ...
”. The authors argue that phenomena such as “fake news” have not, in themselves, catalyzed the shift away from objective facts in political and civil discourse. The authors allege that “
fake news Fake news is false or misleading information presented as news. Fake news often has the aim of damaging the reputation of a person or entity, or making money through advertising revenue.Schlesinger, Robert (April 14, 2017)"Fake news in realit ...
” constitutes an aspect of truth decay and the associated challenges arising from the diminishing faith in historically authoritative sources of accurate information such as government, media and education. Notwithstanding this distinction, the authors argue that the expression “fake news” has been intentionally deployed by politicians such as
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of ...
and
Vladimir Putin Vladimir Vladimirovich Putin; (born 7 October 1952) is a Russian politician and former intelligence officer who holds the office of president of Russia. Putin has served continuously as president or prime minister since 1999: as prime m ...
to diminish the accuracy and facticity of information promulgated by sources that do not align with their partisan position. In that context, the authors argue that a limited focus on phenomena such as “fake news” inhibits a vigorous analysis of the causes and consequences of truth decay in society.


Structure and major arguments

''Truth Decay'' is organized in six chapters and explores three historical eras — the 1890s, 1920s, and 1960s — for historical evidence of the four trends of Truth Decay. The authors argue that Truth Decay is “not a new phenomenon” as there has been a sustained increase in the volume and influence of opinion over fact throughout the last century.


Historical context

In Chapter 3, the book explores three eras — the 1890s, 1920s, and 1960s — for historical evidence of the aforementioned four trends of truth decay in American society.


Gilded Age

First, the authors identify the 1880s–1890s as the "
Gilded Age In United States history, the Gilded Age was an era extending roughly from 1877 to 1900, which was sandwiched between the Reconstruction era and the Progressive Era. It was a time of rapid economic growth, especially in the Northern and We ...
". This historical era commenced after the
American Civil War The American Civil War (April 12, 1861 – May 26, 1865; also known by other names) was a civil war in the United States. It was fought between the Union ("the North") and the Confederacy ("the South"), the latter formed by state ...
and was punctuated by the industrialization of America. The introduction of printing technology increased the output of newspaper publishers. This stimulated competition within the newspaper publishing industry. In New York City, major newspaper publishers
Joseph Pulitzer Joseph Pulitzer ( ; born Pulitzer József, ; April 10, 1847 – October 29, 1911) was a Hungarian-American politician and newspaper publisher of the '' St. Louis Post-Dispatch'' and the ''New York World''. He became a leading national figure in ...
and William Hearst engaged in "yellow journalism" by deploying a sensationalist style of covering politics, world events and crime in order to fend off competitors and attract market share. The authors note that these publishers also deployed "yellow journalism" to advance the partisan political objectives of their respective news organizations. For example, in April 1898, the
New York Journal :''Includes coverage of New York Journal-American and its predecessors New York Journal, The Journal, New York American and New York Evening Journal'' The ''New York Journal-American'' was a daily newspaper published in New York City from 1937 t ...
owned by Hearst published a number of articles with bold headlines, violent images and aggrandized information to position the
Cubans Cubans ( es, Cubanos) are people born in Cuba and people with Cuban citizenship. Cuba is a multi-ethnic nation, home to people of different ethnic, religious and national backgrounds. Racial and ethnic groups Census The population of Cuba w ...
as "innocent" people being "persecuted by the illiberal Spanish" regime and thereby emphasize the propriety of America's intervention in the
Spanish-American War Spanish Americans ( es, españoles estadounidenses, ''hispanoestadounidenses'', or ''hispanonorteamericanos'') are Americans whose ancestry originates wholly or partly from Spain. They are the longest-established European American group in ...
to the audience. Thus, "yellow journalism" caused a conflation of opinions and objectively verifiable facts in society.


Roaring Twenties and the Great Depression

Second, the authors identify the 1920s–1930s as the
Roaring Twenties The Roaring Twenties, sometimes stylized as Roaring '20s, refers to the 1920s decade in music and fashion, as it happened in Western society and Western culture. It was a period of economic prosperity with a distinctive cultural edge in the ...
and the Great Depression. This historical era was renowned as another period of economic growth and development that catalysed significant changes in the American media industry. The authors argue that
radio broadcasting Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
and
tabloid journalism Tabloid journalism is a popular style of largely sensationalist journalism (usually dramatized and sometimes unverifiable or even blatantly false), which takes its name from the tabloid newspaper format: a small-sized newspaper also known a ...
emerged as a dramatized form of media that focused on news surrounding public figures such as politicians, actors, musicians and sports athletes as entertainment rather than reliable and accurate information for the audience to utilise in considered decision-making. As such, "
jazz journalism Jazz journalism was a term applied to American sensational newspapers in the 1920s. Focused on entertainment, celebrities, sports, scandal and crime, the style was a New York phenomenon, practiced primarily by three new tabloid-size daily newspape ...
" is alleged to have amplified the conflation of opinions and objectively verifiable facts in society.


The Civil Rights Movement

Third, the authors identify the 1960s–1970s as the period of "civil rights and social unrest". This historical era was punctuated by America's involvement in the Vietnam War. Television news was used to disseminate information which portrayed the appropriateness and success of America's involvement in the
Vietnam War The Vietnam War (also known by #Names, other names) was a conflict in Vietnam, Laos, and Cambodia from 1 November 1955 to the fall of Saigon on 30 April 1975. It was the second of the Indochina Wars and was officially fought between North Vie ...
to the audience. Kavanagh and Rich argue that this increasingly conflated opinion and objective facts to advance partisan objectives. The
Civil Rights movement The civil rights movement was a nonviolent social and political movement and campaign from 1954 to 1968 in the United States to abolish legalized institutional Racial segregation in the United States, racial segregation, Racial discrimination ...
in the 1960s contributed to a transformation in news reporting. Journalists began to deploy first-person narration in their reporting of world events to illuminate the inequities faced by African American citizens who strived for recognition and civil rights. On its face, this incidence of "new journalism" increased the risk of reporters imbuing their work with personal biases. Nonetheless, Bainer suggests that "new journalism" also augmented reporting as it permitted journalists to disseminate information on matters without the hollow pretence of objective reporting.


Current drivers

In Chapter 4, Kavanagh and Rich describe the "drivers" of the aforementioned four trends of truth decay as cognitive prejudices, transformation of information systems and cuts to the education sector.


Cognitive prejudices

First, cognitive prejudices are described as systematic errors in rational thinking that transpire when individuals are absorbing information.
Confirmation bias Confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's prior beliefs or values. People display this bias when they select information that supports their views, ignorin ...
is the propensity to identify and prioritise information that supports a pre-existing worldview. This has a number of impacts on the process of individual decision-making. The authors argue that individuals consciously or unconsciously employ
motivated reasoning Motivated reasoning is the phenomenon in cognitive science and social psychology in which emotional biases lead to justifications or decisions based on their desirability rather than an accurate reflection of the evidence. It is the "tendency to ...
to resist accepting information that challenges their pre-existing worldview. This causes the interface with invalidating information to further ingrain the partisan opinions of individuals. It is alleged by the authors that, in the long term, cognitive prejudices have created "political, sociodemographic, and economic polarisation" as individuals form cliques that are diametrically opposed in their worldview and communication, thereby attenuating the quality civil discourse in American society.


Transformation of information systems

Second, the transformation of information systems refers to the surge in the "volume and speed of news" that is disseminated to individuals. The authors note that the move towards a "
24-hour news cycle The 24-hour news cycle (or 24/7 news cycle) is 24-hour investigation and reporting of news, concomitant with fast-paced lifestyles. The vast news resources available in recent decades have increased competition for audience and advertiser atten ...
" has increased the number of competitors to traditional news organizations. This competition, it is said, has reduced profitability and compelled news organizations such as
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
and
Fox Foxes are small to medium-sized, omnivorous mammals belonging to several genera of the family Canidae. They have a flattened skull, upright, triangular ears, a pointed, slightly upturned snout, and a long bushy tail (or ''brush''). Twelv ...
to pivot from costly investigative journalism to sensationalized opinion as a less-costly method of attracting an audience. The increase in the quantity of opinion rather than objectively discernible fact in reporting is further exacerbated by the introduction of social media platforms such as
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
and
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin ...
. These social media platforms facilitate rapid access to, and dissemination of, opinion news to millions of users.


Cuts to the educational sector

Third, the authors allege that cuts to the educational sector have catalyzed a reduction in the critical thinking and media literacy education of individuals. Kavanagh and Rich argue that individuals utilise the information and critical thinking skills established in traditionally authoritative sites of discourse such as secondary schools and universities to make decisions. Financial constraints associated with the swelling
federal budget deficit The United States budget comprises the spending and revenues of the U.S. federal government. The budget is the financial representation of the priorities of the government, reflecting historical debates and competing economic philosophies. Th ...
from 2010 to 2021 have precipitated cuts to the funding apportioned to the American education sector. The authors argue that this has meant that, in the face of the increasing volume of online news, fewer students have acquired the technical and emotional skills to identify the explicit and implicit biases of reporters and thereby critically assess the accuracy and reliability of information emanating from sources such as the government and media. Ranschaert uses data gained through a longitudinal study of social studies teachers to argue that the decline in individuals relying on teachers for authoritative information has serious implications for ability of the education system to act as a buffer against truth decay. The authors go further than Ranschaert by arguing that, in the long term, this has resulted in a constituency that is vulnerable to absorbing and promoting misinformation as the skill to delineate objective facts from misinformation has atrophied. In that context, the disparity between the media literacy education of students and the challenges posed by Internet technology is said to engender truth decay.


Current consequences

In Chapter 5, Kavanagh and Rich describe the consequences of truth decay in America.


Deterioration of civil discourse in society

First, it is alleged that truth decay manifests in the deterioration of civil discourse in modern American society. The authors define civil discourse as vigorous dialogue that attempts to promote the public interest. It follows that, in the absence of a baseline set of objective facts, the authors suggest that the ability for individuals and politicians to meaningfully listen and engage in a constructive dialogue about economics, science and policy is diminished.


Political paralysis

Second, truth decay is alleged to manifest in "political paralysis". The authors note that the deterioration of civil discourse and increasing dispute about objective facts has created a deep chasm between conservative and liberal politicians in America. A case study on the increasing use of the
filibuster in the United States Senate A filibuster is a tactic used in the United States Senate, U.S. Senate to delay or block a vote on a measure by preventing debate on it from ending. The Senate's rules place few restrictions on debate; in general, if no other senator is speakin ...
between 1947 and 2017 is used to suggest that truth decay has culminated in conservative and liberal politicians being increasingly unable to compromise on a range of policy initiatives. This incurs short term economic costs for the U.S. economy as the government becomes rigid an unable to respond promptly to domestic crises that require direct intervention. For example, America's federal government shut down in 2013 due to the inability of the Senate to pass the
Affordable Care Act The Affordable Care Act (ACA), formally known as the Patient Protection and Affordable Care Act and colloquially known as Obamacare, is a landmark U.S. federal statute enacted by the 111th United States Congress and signed into law by Pres ...
. The lack of funding for federal operations resulted in a $24 billion loss to the economy. In the long term, political paralysis also causes the U.S. to drop in international standing.


Withdrawal of individuals from institutional sites of discourse

Third, truth decay is alleged to have engendered the withdrawal of individuals from institutional sites of discourse. The authors argue that the decrease of faith in education institutions, media and government among young voters aged between 18 and 29 precipitated the consistent decrease in the overall number of votes cast in the U.S federal election from 2004 to 2016. This decrease in the exercise of civic responsibility through voting may, in the long run, diminish the ability of citizens to scrutinise state power, thereby diminishing policy making and overall accountability.


Reception

''Truth Decay'' was positively received by American audiences. The book debuted as a Nonfiction Bestseller in 2018. On
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technolog ...
.com, the book is rated 4.3 stars out of 5 stars. The book subsequently stimulated a panel discussion at the University of Sydney. On 22 August 2018, Michael Rich joined Professor Simon Jackman, John Barron, Nick Enfield and Lisa Bero for a discussion of the causes and consequences of truth decay in modern society. This panel was co-hosted by the RAND Australia and the
United States Studies Centre The United States Studies Centre at the University of Sydney aims to increase understanding of the United States in Australia and enrich the Australia–United States relationship. The centre teaches undergraduate and postgraduate students, c ...
. Excerpts from the book were published by
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by the ...
,
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
and the
Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large na ...
. An article on the ABC website reported on the "troubling trend" of truth decay which was "exposed" by the authors of the book.
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party (United States), Democratic Party, Obama was the first Af ...
included the "very interesting" book in his 2018 summer reading list. Obama noted that "a selective sorting of facts and evidence" is deceitful and corrosive to civil discourse. This is because "society has always worked best when reasoned debate and practical problem-solving thrive". This notion was echoed by Cãtãlina Nastasiu, who lauded the "ambitious exploratory work" because it "serves as a base to better understand the information ecosystem".


References

{{reflist


External links


Truth Decay: An Initial Exploration of the Diminishing Role of Facts and Analysis in American Public Life
RAND Corporation 2018 non-fiction books